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1percentlists.com website review
Visit site (opens in a new tab)Reviewed 14 November 202619 issues · 81 checks
This review found 19 issues worth fixing on 1percentlists.com, 6 of them high impact, across 81 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
94AClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.2 s |
| May 30, 2026 | 1.1 s |
| Jun 6, 2026 | 1.1 s |
| Jun 13, 2026 | 983 ms |
| Jun 20, 2026 | 953 ms |
| Jun 27, 2026 | 944 ms |
| Jul 4, 2026 | 906 ms |
| Jul 11, 2026 | 776 ms |
| Jul 18, 2026 | 854 ms |
| Jul 25, 2026 | 951 ms |
| Aug 1, 2026 | 990 ms |
| Aug 8, 2026 | 1.3 s |
| Aug 15, 2026 | 1.0 s |
| Aug 22, 2026 | 1.0 s |
| Aug 29, 2026 | 1.2 s |
| Sep 5, 2026 | 1.1 s |
| Sep 12, 2026 | 1.1 s |
| Sep 19, 2026 | 1.2 s |
| Sep 26, 2026 | 1.2 s |
| Oct 3, 2026 | 1.3 s |
| Oct 10, 2026 | 1.3 s |
| Oct 17, 2026 | 1.2 s |
| Oct 24, 2026 | 1.1 s |
| Oct 31, 2026 | 1.3 s |
| Nov 7, 2026 | 1.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Jun 27, 2026 | 95 ms |
| Jul 4, 2026 | 94 ms |
| Jul 11, 2026 | 87 ms |
| Jul 25, 2026 | 88 ms |
| Aug 15, 2026 | 90 ms |
| Aug 22, 2026 | 90 ms |
| Aug 29, 2026 | 87 ms |
| Sep 5, 2026 | 94 ms |
| Sep 12, 2026 | 94 ms |
| Sep 19, 2026 | 99 ms |
| Sep 26, 2026 | 104 ms |
| Oct 24, 2026 | 87 ms |
| Nov 7, 2026 | 88 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
4,075 HTML elements
The page has 4,075 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
3 long tasks on the main thread
3 long tasks block the main thread while loading, the longest for 141 ms. During a long task the page ignores taps.
3 third-party services on the page
3 third-party services load with your homepage (Google Tag Manager, Other Google APIs/SDKs and Google/Doubleclick Ads), adding 176 KiB and 80 ms of main-thread time.
Reduce unused JavaScript
67 KiBAbout 67 KiB of JavaScript is downloaded but never used on this page.
Improve image delivery
49 KiB1 image could be 49 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
3 checks passed
Mobile performance score: 98
98/100Your mobile performance score is 98. That is in Google's “good” band (90 and up).
Main-thread work: 1.1 s
A phone's processor spends 1.1 s on main-thread work while loading, 287 ms of it running JavaScript. That is comfortably low.
Server response: 30 ms
30 msYour server sent the HTML in 30 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user TTFB: 886 ms
886 msReal visitors wait 886 ms for your server to start answering (75th percentile). Good is under 800 ms.
Time to Interactive: 4.2 s
4.2 sThe page becomes fully interactive after 4.2 s. Good is under 3.8 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-7%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 95 ms to 88 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 14% slower for real visitors
+14%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.2 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
9 checks passed
Real-user LCP: 1.3 s
1.3 sReal visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 81 ms
81 msReal visitors wait 81 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.0 s
1.0 sReal visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.
Total Blocking Time: 153 ms
153 msScripts block the page for only 153 ms while loading. Good is under 200 ms.
First Contentful Paint: 1.4 s
1.4 sThe first text or image appears after 1.4 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.026
0.026The layout barely moves while loading (CLS 0.026, good is under 0.1).
Largest Contentful Paint: 1.4 s
1.4 sYour largest element renders in 1.4 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “Full-Service. Affordable. Local. Professional.”.
Speed Index: 1.4 s
1.4 sVisually, the page fills in at 1.4 s (Speed Index), inside the 3.4 s “good” threshold.
Images and page weight
About 0.3 g of CO₂ per visit
0.26 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.26 g of CO₂e: 30.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
4 checks passed
Page weight: 930 KiB in 43 requests
930 KiBYour homepage downloads 930 KiB in 43 requests on a phone: fonts 416 KiB (13), scripts 175 KiB (1) and HTML 119 KiB (1). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Certain ARIA roles must contain particular children (1 element)
Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.
Links look like plain text
2 links inside paragraphs rely on colour alone to stand out.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
6 form fields without a label
6 form fields have no label, so screen readers announce an empty box and autofill guesses.
5 links without text
5 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 112 images in the HTML carry an alt attribute.
45 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 6 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No XML sitemap
No XML sitemap at https://www.1percentlists.com/sitemap_index.xml, so Google discovers your pages only by following links.
3 links crawlers can't follow
3 links have no real href, so search engines can't follow them.
318 internal links, 19 external
The homepage links to 318 pages on 1percentlists.com and 19 external pages.
7 checks passed
Meta description: 129 characters
Your meta description is 129 characters: “1 Percent Lists, the original full service, low cost real estate broker with offices across the US. Saving home sellers…”.
One H1 headline
Your main headline reads: “Discount Real Estate Brokers”.
Title: 46 characters
Your title is a healthy 46 characters: “1 Percent Lists | Low Cost Real Estate Brokers”.
Canonical URL set
The canonical URL is https://www.1percentlists.com/.
Structured data in place
Structured data found: BreadcrumbList, Country, ImageObject, OfferCatalog and Organization.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (2,390 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.1percentlists.com/llms.txt (3 KiB, 26 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
https://www.1percentlists.com/faq has no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://www.1percentlists.com/sell/savings-calculator and https://www.1percentlists.com/sell/keep-it-calculator use the same meta description. A description written for each page earns more clicks.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 127 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
2 small tap targets
2 of 7 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
A 8-field form
Your longest form asks for 8 fields (6 required). Every extra field lowers completion.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
About 656 words of copy
The homepage carries about 656 words of visible text.
7 checks passed
14 calls to action
The homepage has 14 calls to action, for example “Talk to an Agent”, “Learn More ➔” and “Join the 1%”.
Social proof on the page
Social proof on the homepage: 2 testimonial or review blocks, 1 customer or partner logo and 38 trust badges.
Analytics in place
Analytics detected: Google Tag Manager and Meta Pixel.
Direct contact links
Visitors can reach you directly: 4 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
5 cookies set on arrival
5Opening the homepage sets 5 cookies, 1 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
4 other companies contacted
Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at 1percentlists.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Tag Manager
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 19 issues on 1percentlists.com, including 5 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.