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2bm.com.tw website review
Visit site (opens in a new tab)Reviewed 13 November 202649 issues · 91 checks
This review found 49 issues worth fixing on 2bm.com.tw, 25 of them high impact, across 91 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
56FClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 3.2 s |
| May 30, 2026 | 3.2 s |
| Jun 6, 2026 | 3.0 s |
| Jun 13, 2026 | 2.8 s |
| Jun 20, 2026 | 2.6 s |
| Jun 27, 2026 | 2.5 s |
| Jul 4, 2026 | 2.5 s |
| Jul 11, 2026 | 2.5 s |
| Jul 18, 2026 | 2.5 s |
| Jul 25, 2026 | 2.5 s |
| Aug 1, 2026 | 2.5 s |
| Aug 8, 2026 | 2.5 s |
| Aug 15, 2026 | 2.6 s |
| Aug 22, 2026 | 2.6 s |
| Aug 29, 2026 | 2.7 s |
| Sep 5, 2026 | 2.7 s |
| Sep 12, 2026 | 2.7 s |
| Sep 19, 2026 | 2.7 s |
| Sep 26, 2026 | 2.7 s |
| Oct 3, 2026 | 2.6 s |
| Oct 10, 2026 | 2.5 s |
| Oct 17, 2026 | 2.5 s |
| Oct 24, 2026 | 2.5 s |
| Oct 31, 2026 | 2.4 s |
| Nov 7, 2026 | 2.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 113 ms |
| May 30, 2026 | 110 ms |
| Jun 6, 2026 | 111 ms |
| Jun 13, 2026 | 109 ms |
| Jun 20, 2026 | 109 ms |
| Jun 27, 2026 | 110 ms |
| Jul 4, 2026 | 108 ms |
| Jul 11, 2026 | 110 ms |
| Jul 18, 2026 | 111 ms |
| Jul 25, 2026 | 111 ms |
| Aug 1, 2026 | 112 ms |
| Aug 8, 2026 | 112 ms |
| Aug 15, 2026 | 112 ms |
| Aug 22, 2026 | 112 ms |
| Aug 29, 2026 | 112 ms |
| Sep 5, 2026 | 112 ms |
| Sep 12, 2026 | 111 ms |
| Sep 19, 2026 | 111 ms |
| Sep 26, 2026 | 111 ms |
| Oct 3, 2026 | 111 ms |
| Oct 10, 2026 | 113 ms |
| Oct 17, 2026 | 116 ms |
| Oct 24, 2026 | 114 ms |
| Oct 31, 2026 | 114 ms |
| Nov 7, 2026 | 113 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
6.3 s · 3.3 MBAbout 3.3 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 6.3 s faster on a phone.
Render-blocking requests
6.7 s21 files block the first paint until they finish downloading. Deferring or inlining them could save about 6.7 s.
cybassets.com adds 1.0 s
1.0 scybassets.com costs a phone 1.0 s of main-thread work and 5.5 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 1.1 s
1.1 sGoogle Tag Manager costs a phone 1.1 s of main-thread work and 1.5 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Mobile performance score: 17
17/100Your mobile performance score is 17. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, cybassets.com and TikTok and others), adding 9.9 MB and 2.3 s of main-thread time.
Use efficient cache lifetimes
150 ms · 1.6 MB20 files are served with short cache lifetimes, so returning visitors download them again (1.6 MB).
Improve image delivery
1.3 MB9 images could be 1.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Reduce unused CSS
450 ms · 111 KiBAbout 111 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Main-thread work: 3.8 s
A phone's processor spends 3.8 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
meee.com.tw adds 0 ms
0 msmeee.com.tw costs a phone 0 ms of main-thread work and 1.5 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Fonts adds 1 ms
1 msGoogle Fonts costs a phone 1 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
250 ms · 32 KiBPolyfills for old browsers add 32 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 250 ms faster on a phone.
19 long tasks on the main thread
19 long tasks block the main thread while loading, the longest for 187 ms. During a long task the page ignores taps.
Duplicated JavaScript
6 KiB6 KiB JavaScript is shipped twice across bundles.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify CSS
4 KiB4 KiB could be saved by minifying CSS.
1 checks passed
Server response: 260 ms
260 msYour server sent the HTML in 260 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user CLS: 0.64
0.64For real visitors the layout shifts by 0.64 (75th percentile). Good is under 0.1.
Largest Contentful Paint: 25.5 s
25.5 sYour largest element takes 25.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “BGX72021”.
Time to Interactive: 39.9 s
39.9 sThe page becomes fully interactive after 39.9 s. Good is under 3.8 s.
First Contentful Paint: 7.1 s
7.1 sThe first text or image appears after 7.1 s on a phone. Good is under 1.8 s.
Speed Index: 15.1 s
15.1 sVisually, the page fills in at 15.1 s (Speed Index). Good is under 3.4 s.
Cumulative Layout Shift: 0.545
0.545The layout shifts by 0.545 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Total Blocking Time: 648 ms
648 msScripts block taps and scrolling for 648 ms in total while the page loads. Good is under 200 ms.
Real-user LCP: 2.6 s
2.6 sReal visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user TTFB: 972 ms
972 msReal visitors wait 972 ms for your server to start answering (75th percentile). Good is under 800 ms.
25 images without width and height
25 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+2%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 113 ms to 113 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user INP: 149 ms
149 msReal visitors wait 149 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Largest content (LCP) got 23% faster for real visitors
-23%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 3.2 s to 2.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Images and page weight
Page weight: 10.3 MB in 146 requests
10.3 MBYour homepage downloads 10.3 MB in 146 requests on a phone: images 4.9 MB (41), scripts 4.1 MB (50) and fonts 1.1 MB (19). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
W1siZiIsIjMzMzAwL2F0dGFjaGVkX3Bob3Rvcy8xNzg3MDI5OTQ0XzIwMjYt weighs 630 KiB. On a phone connection a single image that size takes seconds.
6 images far larger than shown
807 KiB6 images are downloaded at several times the size a phone draws them, for example W1siZiIsIjMzMzAwL2F0dGFjaGVkX3Bob3Rvcy8xNzkwMDU1MjI0XzIwMjYt at 3,125 px wide, shown at 390 px. Resized copies would save about 807 KiB.
12 images in older formats
12 images (1.7 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 2.9 g of CO₂ per visit
2.91 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.91 g of CO₂e: 349.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Accessibility
ARIA attributes must conform to valid values (10 elements)
ARIA attributes must conform to valid values: 10 elements on the page fail this check, rated critical by axe-core.
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
20 text elements with low contrast
20 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Interactive controls must not be nested (10 elements)
Interactive controls must not be nested: 10 elements on the page fail this check, rated serious by axe-core.
6 tap targets too small
6 tap targets are too small or too close together to hit reliably with a finger.
Links look like plain text
1 link inside paragraphs relies on colour alone to stand out.
All page content should be contained by landmarks (33 elements)
All page content should be contained by landmarks: 33 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
11 links without text
11 visible links have no text or label, so screen readers cannot say where they go.
2 checks passed
Every image has alt text
All 42 images in the HTML carry an alt attribute.
40 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 9 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (27 characters)
Your title is only 27 characters: “母子鱷魚 |氣墊拖鞋・跑步拖鞋・輕量舒適・台灣永續品牌”. Between 30 and 65 characters leaves room to say what you do and for whom.
Structured data has 2 problems
Structured data found (Organization and WebSite) but with 2 problems, for example “Organization: missing name”.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.
188 internal links, 6 external
The homepage links to 188 pages on 2bm.com.tw and 6 external pages.
5 checks passed
Meta description: 93 characters
Your meta description is 93 characters: “母子鱷魚以氣墊拖鞋與輕量舒適設計顛覆拖鞋印象,經超馬實測肯定,被譽為跑步拖鞋。榮獲環保永續金獎、台灣金選獎與TOG AWARD金獎,擁有100%可回收專利,打造舒適與永續兼具的台灣品牌。”.
Canonical URL set
The canonical URL is https://www.2bm.com.tw/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.2bm.com.tw/sitemap.xml.
AI search readiness
Organization data is thin (2 of 6 facts)
Your Organization JSON-LD is missing name, sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
No llms.txt
There is no https://www.2bm.com.tw/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Other pages
14 pages without an H1
https://www.2bm.com.tw/categories/special-offers, https://www.2bm.com.tw/categories/%E5%BF%85%E9%80%9B%E4%B8%BB%E9%A1%8C, https://www.2bm.com.tw/categories/slippers-sandals, https://www.2bm.com.tw/categories/clogs, https://www.2bm.com.tw/categories/sports and https://www.2bm.com.tw/categories/hiking and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.
15 pages with very little text
https://www.2bm.com.tw/categories/special-offers, https://www.2bm.com.tw/categories/%E5%BF%85%E9%80%9B%E4%B8%BB%E9%A1%8C, https://www.2bm.com.tw/categories/slippers-sandals, https://www.2bm.com.tw/categories/clogs, https://www.2bm.com.tw/categories/sports and https://www.2bm.com.tw/categories/hiking and 9 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
2 pages slow to respond
https://www.2bm.com.tw/categories/accessories and https://www.2bm.com.tw/products/2bmbag took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 134 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
5 JavaScript errors while loading
5 errors were logged to the browser console while the page loaded, for example “Uncaught SyntaxError: Unexpected token '}'”.
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
2 checks passed
Tap targets are thumb-sized
45 of 51 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 58 words
The homepage has only about 58 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
2 checks passed
2 short forms
2 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics and TikTok Pixel.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
17 cookies set on arrival
17Opening the homepage sets 17 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
17 other companies contacted
Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at 2bm.com.tw, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Hosting
- AWS
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 49 issues on 2bm.com.tw, including 23 speed issues, 3 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.