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3d6wargaming.com website review

Visit site (opens in a new tab)Reviewed 1 November 202639 issues · 103 checks

This review found 39 issues worth fixing on 3d6wargaming.com, 14 of them high impact, across 103 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.6 s1.1 sMay 9Oct 241.4 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.4 s
May 16, 20261.3 s
May 23, 20261.2 s
May 30, 20261.2 s
Jun 6, 20261.2 s
Jun 13, 20261.2 s
Jun 20, 20261.2 s
Jun 27, 20261.2 s
Jul 4, 20261.2 s
Jul 11, 20261.3 s
Jul 18, 20261.3 s
Jul 25, 20261.3 s
Aug 1, 20261.3 s
Aug 8, 20261.3 s
Aug 15, 20261.4 s
Aug 22, 20261.4 s
Aug 29, 20261.5 s
Sep 5, 20261.5 s
Sep 12, 20261.5 s
Sep 19, 20261.4 s
Sep 26, 20261.4 s
Oct 3, 20261.4 s
Oct 10, 20261.4 s
Oct 17, 20261.3 s
Oct 24, 20261.4 s
Real-visitor tap response (INP)75th percentile, phones
88 ms69 msMay 9Oct 2477 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 202679 ms
May 16, 202679 ms
May 23, 202677 ms
May 30, 202674 ms
Jun 6, 202673 ms
Jun 13, 202676 ms
Jun 20, 202678 ms
Jun 27, 202678 ms
Jul 4, 202679 ms
Jul 11, 202679 ms
Jul 18, 202678 ms
Jul 25, 202679 ms
Aug 1, 202672 ms
Aug 8, 202671 ms
Aug 15, 202671 ms
Aug 22, 202671 ms
Aug 29, 202678 ms
Sep 5, 202678 ms
Sep 12, 202682 ms
Sep 19, 202686 ms
Sep 26, 202686 ms
Oct 3, 202681 ms
Oct 10, 202679 ms
Oct 17, 202678 ms
Oct 24, 202677 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

8 to fix69
  • Improve image delivery

    2.7 s · 1.8 MB

    6 images could be 1.8 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 2.7 s faster on a phone.

  • Reduce unused JavaScript

    1.6 s · 321 KiB

    About 321 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.6 s faster on a phone.

  • Use efficient cache lifetimes

    1.1 s · 206 KiB

    8 files are served with short cache lifetimes, so returning visitors download them again (206 KiB).

  • Render-blocking requests

    1.1 s

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.

  • Mobile performance score: 69

    69/100

    Your mobile performance score is 69. Pages that score under 90 lose visitors before the first paint.

  • 6 third-party services on the page

    6 third-party services load with your homepage (Bigcommerce, Facebook and Google Tag Manager and others), adding 4.7 MB and 264 ms of main-thread time.

  • Bigcommerce adds 93 ms

    93 ms

    Bigcommerce costs a phone 93 ms of main-thread work and 4.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    450 ms · 50 KiB

    Polyfills for old browsers add 50 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 450 ms faster on a phone.

  • Reduce unused CSS

    110 ms · 19 KiB

    About 19 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 110 ms faster on a phone.

  • 3 long tasks on the main thread

    3 long tasks block the main thread while loading, the longest for 84 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify JavaScript

    5 KiB

    5 KiB could be saved by minifying JavaScript.

2 checks passed
  • Main-thread work: 0.5 s

    A phone's processor spends 0.5 s on main-thread work while loading, 279 ms of it running JavaScript. That is comfortably low.

  • Server response: 10 ms

    10 ms

    Your server sent the HTML in 10 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 17.5 s

    17.5 s

    Your largest element takes 17.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “…”.

  • Time to Interactive: 17.6 s

    17.6 s

    The page becomes fully interactive after 17.6 s. Good is under 3.8 s.

  • Speed Index: 4.3 s

    4.3 s

    Visually, the page fills in at 4.3 s (Speed Index). Good is under 3.4 s.

  • Cumulative Layout Shift: 0.109

    0.109

    The layout shifts by 0.109 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -2%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 79 ms to 77 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.4 s

    1.4 s

    Real visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 79 ms

    79 ms

    Real visitors wait 79 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 680 ms

    680 ms

    Real visitors wait 680 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 1.7 s

    1.7 s

    The first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.

  • Total Blocking Time: 25 ms

    25 ms

    Scripts block the page for only 25 ms while loading. Good is under 200 ms.

Images and page weight

4 to fix25
  • Page weight: 4.8 MB in 48 requests

    4.8 MB

    Your homepage downloads 4.8 MB in 48 requests on a phone: images 3.9 MB (21), scripts 729 KiB (14) and fonts 105 KiB (6). Under 2 MB keeps phones on slow connections fast.

  • 2 images over 500 KB

    2 images weigh 1.3 MB together. On a phone connection a single image that size takes seconds.

  • 1 image far larger than shown

    653 KiB

    1 image is downloaded at several times the size a phone draws it, for example untitled-1083__05025.jpg at 1,080 px wide, shown at 1 px. Resized copies would save about 653 KiB.

  • 2 images in older formats

    2 images (1.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (139 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.4 g of CO₂ per visit

    1.36 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.36 g of CO₂e: 162.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

6 to fixGoogle 8091
  • 2 buttons without a name

    2 buttons have no accessible name, so screen readers announce just “button”.

  • 12 tap targets too small

    12 tap targets are too small or too close together to hit reliably with a finger.

  • 5 text elements with low contrast

    5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 10 links without text

    10 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 15 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 5 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 9281
  • 4 H1 headlines

    There are 4 <h1> headlines (“Foldable Terrain vs Traditional Terrain for Warha…”, “How Big Are Objective Markers in Warhammer 40K? (…” and “Best Terrain for Warhammer 40K”). One clear main headline is easier for people and search engines.

  • Meta description is long (242 characters)

    Your meta description is 242 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://3d6wargaming.com/sitemap.xml, so Google discovers your pages only by following links.

  • 5 links crawlers can't follow

    5 links have no real href, so search engines can't follow them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 39 internal links, 1 external

    The homepage links to 39 pages on 3d6wargaming.com and 1 external page.

4 checks passed
  • Title: 48 characters

    Your title is a healthy 48 characters: “3D6 Wargaming: Tabletop Gaming Objective Markers”.

  • Canonical URL set

    The canonical URL is https://3d6wargaming.com/.

  • Structured data in place

    Structured data found: WebSite.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (314 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 11 pages without a meta description

    /40k-terrain-area-11th-ed, /40k-terrain-area-11th-ed/single-sided-terrain, /40k-terrain-area-11th-ed/double-sided-terrain, /40k-terrain-area-11th-ed/terrain-supplements, /aos-terrain-bases-2026-27 and /40k-foldable-terrain and 5 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 5 pages with very little text

    /40k-terrain-area-11th-ed/double-sided-terrain, /40k-terrain-area-11th-ed/terrain-supplements, /custom-orders, /contact and /giftcertificates.php have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    14 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

1 to fixGoogle 7797
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    12 of 12 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

2 to fix83
  • Certificate expires in 5 days

    Your certificate from DigiCert Inc · Encryption Everywhere DV TLS CA - G2 expires in 5 days. If it doesn't renew automatically, visitors get a security warning.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • Short HSTS lifetime

    HSTS is set, but max-age is 0 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

4 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (3d6wargaming.com).

  • http:// redirects to https

    http://3d6wargaming.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 28 links work

    All 28 links checked from your homepage (27 internal, 1 external) answered without errors.

Domain and trust

  • No CAA record

    3d6wargaming.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    3d6wargaming.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 9 years old

    9 years

    3d6wargaming.com was registered in May 2017 through eNom, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until May 2027

    3d6wargaming.com is registered until May 2027.

Content and conversion

3 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 285 words of copy

    The homepage carries about 285 words of visible text.

3 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Contact” and “Subscribe”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Meta Pixel.

Email authentication

2 to fix65
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be 3d6wargaming.com is still delivered. Add a report address, check the reports, then move to quarantine.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Email authentication score: 65/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 +a +mx include:_spf.bigcommerce.com -all”.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

Stack

E-commerce
BigCommerce
Analytics
Google Analytics | Google Tag Manager
Hosting
Bigcommerce

Upkeep, stack, hiring and company data from programmable.info

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