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4c.com website review

Visit site (opens in a new tab)Reviewed 3 November 202620 issues · 78 checks

This review found 20 issues worth fixing on 4c.com, 5 of them high impact, across 78 checks. The most urgent: page weight: 4.6 MB. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.

Real-visitor load time (LCP)75th percentile, phones
2.1 s1.6 sMay 16Oct 311.6 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.8 s
May 23, 20261.8 s
May 30, 20261.8 s
Jun 6, 20261.8 s
Jun 13, 20261.9 s
Jun 20, 20262.0 s
Jun 27, 20262.0 s
Jul 4, 20262.0 s
Jul 11, 20262.0 s
Jul 18, 20261.9 s
Jul 25, 20261.8 s
Aug 1, 20261.8 s
Aug 8, 20261.8 s
Aug 15, 20261.8 s
Aug 22, 20261.8 s
Aug 29, 20261.9 s
Sep 5, 20261.9 s
Sep 12, 20262.0 s
Sep 19, 20262.0 s
Sep 26, 20261.9 s
Oct 3, 20261.9 s
Oct 10, 20261.8 s
Oct 17, 20261.8 s
Oct 24, 20261.7 s
Oct 31, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
130 ms86 msMay 16Oct 31111 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202697 ms
May 23, 202691 ms
May 30, 2026102 ms
Jun 6, 2026103 ms
Jun 13, 2026108 ms
Jun 20, 2026116 ms
Jun 27, 2026113 ms
Jul 4, 2026116 ms
Jul 11, 2026117 ms
Jul 18, 2026108 ms
Jul 25, 2026108 ms
Aug 1, 2026104 ms
Aug 8, 2026104 ms
Aug 15, 2026104 ms
Aug 22, 2026111 ms
Aug 29, 2026120 ms
Sep 5, 2026120 ms
Sep 12, 2026125 ms
Sep 19, 2026119 ms
Sep 26, 2026116 ms
Oct 3, 2026116 ms
Oct 10, 2026113 ms
Oct 17, 2026116 ms
Oct 24, 2026113 ms
Oct 31, 2026111 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

No screenshot is available for this review.

Speed

Not measured in this review.

Core Web Vitals

1 to fix100
  • Real-user TTFB: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 19% slower for real visitors

    +19%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 97 ms to 111 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -7%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 107 ms

    107 ms

    Real visitors wait 107 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

Images and page weight

3 to fix53
  • Page weight: 4.6 MB

    4.6 MB

    Your homepage downloads 4.6 MB on a phone, 3.8 MB of it images (83%). Under 2 MB keeps phones on slow connections fast.

  • 9 images in older formats

    9 images (507 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 4 images below the first screen load straight away

    4 images further down the page (330 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.3 g of CO₂ per visit

    1.30 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.30 g of CO₂e: 155.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fix93
  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 13 images in the HTML carry an alt attribute.

  • 31 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 36 WCAG 2.2 A/AA and best-practice rules on the phone render: 31 passed and 5 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fix88
  • 7 H1 headlines

    There are 7 <h1> headlines (“Bread Crumbs & Gluten Free Crumbs”, “Iced Tea & Drink Mixes” and “Iced Tea & Drink Mix Pitcher Packs”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://www.4c.com/wp-sitemap.xml, so Google discovers your pages only by following links.

  • 33 internal links, 4 external

    The homepage links to 33 pages on 4c.com and 4 external pages.

5 checks passed
  • Meta description: 135 characters

    Your meta description is 135 characters: “4C Foods is a premier food manufacturer. 4C produces grated Italian cheeses, bread crumbs, iced tea and drink mixes of …”.

  • Title: 33 characters

    Your title is a healthy 33 characters: “Home - 4C Foods Simply the finest”.

  • Canonical URL set

    The canonical URL is https://www.4c.com/.

  • Structured data in place

    Structured data found: CreativeWork, ImageObject, Organization, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (354 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 15 pages without a meta description

    /customer-contact, /where-to-buy, /frequently-asked-questions, /jobs, /news and /caffeine-content and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages without an H1

    /frequently-asked-questions, /jobs, /news and /military-home have no <h1> headline, so visitors and search engines get no clear main topic.

  • 10 pages with very little text

    /customer-contact, /where-to-buy, /military-home, /products/bread-crumbs-gluten-free-crumbs, /products/iced-tea-drink-mixes and /products/iced-tea-drink-mix-pitcher-packs and 4 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 20 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fix93
  • 8 small tap targets

    8 of 28 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix88
  • 2 insecure resources on an https page

    2 resources load over plain http on your https page (for example http://www.4c.com/wp-content/uploads/2017/10/founder.png); browsers block or warn about them.

  • HTTP/1.1 only

    The server only offers HTTP/1.1, so browsers open several connections and load files more slowly. Most hosts and CDNs turn on HTTP/2 with a setting.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (4c.com).

  • Valid certificate (59 days left)

    The certificate from Let's Encrypt · YE2 verifies for 4c.com and is valid for another 59 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://4c.com redirects to the secure version.

  • All 25 links work

    All 25 links checked from your homepage (21 internal, 4 external) answered without errors.

Domain and trust

  • No CAA record

    4c.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    4c.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 31 years old

    31 years

    4c.com was registered in Jul 1995 through Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Jul 2034

    4c.com is registered until Jul 2034.

Content and conversion

2 to fix70
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 354 words of copy

    The homepage carries about 354 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “BUY NOW” and “Contact Us”.

  • 3 calls to action

    The homepage has 3 calls to action, for example “Buy Now”, “Contact Us” and “Where To Buy”.

  • Analytics in place

    Analytics detected: Google Analytics and Meta Pixel.

Email authentication

2 to fix40
  • No DMARC policy

    4c.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

  • No DKIM key on the usual selectors

    We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

  • Email authentication score: 40/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

1 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:autotask.net ip4:108.30.65.226 ip4:96.56.171.202 ip4:96.56.171.203 -a…”.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 7 other companies contacted

    Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • It runs WordPress 5.9.19; the current release is 7.1.3.
  • 2 plugins are behind their latest release.wp-store-locator 2.2.9 → 3.1.0 · wp-image-zoooom 1.52.1 → 1.63

Stack

CMS
WordPress 5.9.19
Framework
jQuery
Analytics
Google Analytics

Upkeep, stack, hiring and company data from programmable.info

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