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5percenteu.com website review
Visit site (opens in a new tab)Reviewed 27 October 202650 issues · 111 checks
This review found 50 issues worth fixing on 5percenteu.com, 21 of them high impact, across 111 checks. The most urgent: avoid multiple page redirects. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
58F- #79,549 of 81,078 reviewed websitesbeats 2%
- #39,785 of 40,017 online storesbeats 0%
- #35,274 of 35,408 Shopify storesbeats 0%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 3.3 s |
| May 16, 2026 | 3.3 s |
| May 23, 2026 | 3.3 s |
| May 30, 2026 | 3.4 s |
| Jun 6, 2026 | 3.5 s |
| Jun 13, 2026 | 3.6 s |
| Jun 20, 2026 | 3.7 s |
| Jun 27, 2026 | 3.7 s |
| Jul 4, 2026 | 3.7 s |
| Jul 11, 2026 | 3.7 s |
| Jul 18, 2026 | 3.6 s |
| Jul 25, 2026 | 3.5 s |
| Aug 1, 2026 | 3.5 s |
| Aug 8, 2026 | 3.4 s |
| Aug 15, 2026 | 3.4 s |
| Aug 22, 2026 | 3.5 s |
| Aug 29, 2026 | 3.5 s |
| Sep 5, 2026 | 3.6 s |
| Sep 12, 2026 | 3.6 s |
| Sep 19, 2026 | 3.6 s |
| Sep 26, 2026 | 3.7 s |
| Oct 3, 2026 | 3.7 s |
| Oct 10, 2026 | 3.8 s |
| Oct 17, 2026 | 3.7 s |
| Oct 24, 2026 | 3.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 187 ms |
| May 16, 2026 | 188 ms |
| May 23, 2026 | 211 ms |
| May 30, 2026 | 220 ms |
| Jun 6, 2026 | 229 ms |
| Jun 13, 2026 | 233 ms |
| Jun 20, 2026 | 237 ms |
| Jun 27, 2026 | 242 ms |
| Jul 4, 2026 | 243 ms |
| Jul 11, 2026 | 248 ms |
| Jul 18, 2026 | 246 ms |
| Jul 25, 2026 | 244 ms |
| Aug 1, 2026 | 246 ms |
| Aug 8, 2026 | 236 ms |
| Aug 15, 2026 | 227 ms |
| Aug 22, 2026 | 230 ms |
| Aug 29, 2026 | 235 ms |
| Sep 5, 2026 | 237 ms |
| Sep 12, 2026 | 245 ms |
| Sep 19, 2026 | 245 ms |
| Sep 26, 2026 | 246 ms |
| Oct 3, 2026 | 255 ms |
| Oct 10, 2026 | 261 ms |
| Oct 17, 2026 | 266 ms |
| Oct 24, 2026 | 264 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.3 s
2.5 s
3.8 s
5.1 s
6.3 s
7.6 s
8.9 s
10.2 s
5percenteu.com does not allow embedding, so this is Google's rendering of the page.
Speed
Avoid multiple page redirects
59.9 sThe page goes through 1 redirect before it starts loading, costing about 59.9 s. Link and advertise the final URL directly.
Reduce unused JavaScript
19.9 s · 3.2 MBAbout 3.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 19.9 s faster on a phone.
Main-thread work: 22.2 s
A phone's processor spends 22.2 s on main-thread work while loading, 8.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 19
19/100Your mobile performance score is 19. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Shopify and Privy and others), adding 3.2 MB and 1.2 s of main-thread time.
Google Tag Manager adds 791 ms
791 msGoogle Tag Manager costs a phone 791 ms of main-thread work and 1.5 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 902 ms. During a long task the page ignores taps.
Minify JavaScript
450 ms · 46 KiB46 KiB could be saved by minifying JavaScript.
Reduce unused CSS
300 ms · 93 KiBAbout 93 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
2,566 HTML elements
The page has 2,566 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Shopify adds 183 ms
183 msShopify costs a phone 183 ms of main-thread work and 366 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
rebuyengine.com adds 56 ms
56 msrebuyengine.com costs a phone 56 ms of main-thread work and 427 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
FontAwesome CDN adds 20 ms
20 msFontAwesome CDN costs a phone 20 ms of main-thread work and 412 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify CSS
2 KiB2 KiB could be saved by minifying CSS.
1 checks passed
Server response: 15 ms
15 msYour server sent the HTML in 15 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 6.2 s
6.2 sReal visitors wait 6.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 645 ms
645 msReal visitors wait 645 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.28
0.28For real visitors the layout shifts by 0.28 (75th percentile). Good is under 0.1.
Real-user FCP: 6.2 s
6.2 sReal visitors see the first content after 6.2 s (75th percentile). Good is under 1.8 s.
First Contentful Paint: 9.9 s
9.9 sThe first text or image appears after 9.9 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 64.3 s
64.3 sYour largest element takes 64.3 s to render on a phone. Google's threshold for “good” is 2.5 s.
Speed Index: 23.4 s
23.4 sVisually, the page fills in at 23.4 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 82.0 s
82.0 sThe page becomes fully interactive after 82.0 s. Good is under 3.8 s.
Total Blocking Time: 2.3 s
2.3 sScripts block taps and scrolling for 2.3 s in total while the page loads. Good is under 200 ms.
Tap response (INP) got 41% slower for real visitors
+41%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 187 ms to 264 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.171
0.171The layout shifts by 0.171 while loading, so content jumps under the reader's thumb. Good is under 0.1.
3 images without width and height
3 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) got 14% slower for real visitors
+14%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.3 s to 3.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
1 checks passed
Real-user TTFB: 543 ms
543 msReal visitors wait 543 ms for your server to start answering (75th percentile). Good is under 800 ms.
Images and page weight
Page weight: 19.3 MB in 776 requests
19.3 MBYour homepage downloads 19.3 MB in 776 requests on a phone: scripts 8.1 MB (240), images 7.0 MB (146) and other files 3.0 MB (323). Under 2 MB keeps phones on slow connections fast.
About 5.5 g of CO₂ per visit
5.47 gBy the Sustainable Web Design model, a visit to your homepage emits about 5.47 g of CO₂e: 656.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
ARIA attributes must conform to valid names (1 element)
ARIA attributes must conform to valid names: 1 element on the page fails this check, rated critical by axe-core.
ARIA attributes must conform to valid values (1 element)
ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
2 tap targets too small
2 tap targets are too small or too close together to hit reliably with a finger.
119 form fields without a label
119 form fields have no label, so screen readers announce an empty box and autofill guesses.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
Positive tabindex
8 elements have a tabindex above 0, which scrambles the keyboard order.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
ARIA role should be appropriate for the element (5 elements)
ARIA role should be appropriate for the element: 5 elements on the page fail this check, rated minor by axe-core.
Alternative text of images should not be repeated as text (3 elements)
Alternative text of images should not be repeated as text: 3 elements on the page fail this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 131 images in the HTML carry an alt attribute.
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 10 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is long (319 characters)
Your meta description is 319 characters; Google truncates after about 160, so the end of your pitch is cut.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
273 internal links, 16 external
The homepage links to 273 pages on 5percenteu.com and 16 external pages.
7 checks passed
One H1 headline
Your main headline reads: “5% Nutrition”.
Title: 48 characters
Your title is a healthy 48 characters: “5% Nutrition | Hardcore Bodybuilding Supplements”.
Canonical URL set
The canonical URL is https://5percentnutrition.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://5percentnutrition.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,772 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
2 pages without an H1
/pages/about-us and /pages/code-red-series have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 111 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
45 small tap targets
45 of 178 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 third-party cookie
1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.
5 JavaScript errors while loading
5 errors were logged to the browser console while the page loaded, for example “TypeError: Cannot read properties of null (reading 'querySelectorAll')”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
Short HSTS lifetime
HSTS is set, but max-age is 91 days; one year is the recommended minimum.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (5percentnutrition.com).
Valid certificate (60 days left)
The certificate from Let's Encrypt · YE2 verifies for 5percenteu.com and is valid for another 60 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://5percenteu.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
All 48 links work
All 48 links checked from your homepage (40 internal, 8 external) answered without errors.
Domain and trust
No CAA record
5percentnutrition.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
3 checks passed
Domain is 12 years old
12 years5percentnutrition.com was registered in Mar 2014 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
DNSSEC is on
5percentnutrition.com's DNS answers are signed (DNSSEC), so they can't be forged on the way to visitors.
Registered until Mar 2027
5percentnutrition.com is registered until Mar 2027.
Content and conversion
Thin social proof
Social proof on the homepage: 76 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
About 1,385 words of copy
The homepage carries about 1,385 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SHOP ALL”.
20 calls to action
The homepage has 20 calls to action, for example “SHOP BY GOAL”, “SHOP BY CATEGORY” and “SHOP ALL”.
40 short forms
40 short forms (5 fields at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics, Microsoft Clarity, Hotjar and TikTok Pixel.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Email authentication
No DMARC policy
5percenteu.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.
No SPF record
5percenteu.com has no SPF record, so mail servers can't tell which servers may send email as you. Your mail lands in spam more often, and anyone can send mail pretending to be you.
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Domain receives no email
5percenteu.com has no MX record, so it receives no email. SPF -all and DMARC reject still matter: they stop others sending mail as you.
Email authentication score: 0/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
Privacy and tracking
10 trackers load before any consent
10Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Meta Pixel and 5 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
39 cookies set on arrival
39Opening the homepage sets 39 cookies, 1 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
72 other companies contacted
Loading the homepage contacts 72 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Google Analytics | Google Tag Manager | Hotjar
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 50 issues on 5percenteu.com, including 26 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.