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700apps.sa website review
Visit site (opens in a new tab)Reviewed 19 October 202630 issues · 78 checks
This review found 30 issues worth fixing on 700apps.sa, 6 of them high impact, across 78 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
81BClosest competitors among reviewed websites
Compare side by sideOne score from every part of this review. How it works
Speed
Render-blocking requests
2.1 s3 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.1 s.
Mobile performance score: 87
87/100Your mobile performance score is 87 (desktop: 95). Pages that score under 90 lose visitors before the first paint.
1 long task on the main thread
1 long task block the main thread while loading, the longest for 76 ms. During a long task the page ignores taps.
Improve image delivery
35 KiB2 images could be 35 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
1 third-party service on the page
1 third-party service load with your homepage (Google Fonts), adding 91 KiB and 0 ms of main-thread time.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 1.8 s
A phone's processor spends 1.8 s on main-thread work while loading, 191 ms of it running JavaScript. That is comfortably low.
Server response: 136 ms
136 msYour server sent the HTML in 136 ms, well inside Google's 600 ms guideline.
Core Web Vitals
First Contentful Paint: 3.1 s
3.1 sThe first text or image appears after 3.1 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 3.1 s
3.1 sYour largest element takes 3.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “من الاستراتيجية والاستشارة إلى بناء المنصّات المؤسسية وتشغي…”. Most of its time is element render delay (2.5 s).
Speed Index: 4.2 s
4.2 sVisually, the page fills in at 4.2 s (Speed Index). Good is under 3.4 s.
2 images without width and height
2 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
3 checks passed
Time to Interactive: 3.1 s
3.1 sThe page is fully interactive after 3.1 s.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 0 ms
0 msScripts block the page for only 0 ms while loading. Good is under 200 ms.
Images and page weight
1 image in older formats
1 image (30 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 0.4 g of CO₂ per visit
0.36 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.36 g of CO₂e: 43.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Page weight: 1.3 MB in 14 requests
1.3 MBYour homepage downloads 1.3 MB in 14 requests on a phone: media 1.1 MB (1), fonts 89 KiB (7) and images 47 KiB (2). That is a lean page.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
3 text elements with low contrast
3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
8 form fields without a label
8 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h2 → h4, h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 102 images in the HTML carry an alt attribute.
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 3 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Title is short (10 characters)
Your title is only 10 characters: “700apps.sa”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
12 H1 headlines
There are 12 <h1> headlines (“قُد رحلة التحوّل الرقمي بثقةٍ تامّة.”, “ما هي هندسة الإجراءات ولماذا تهمّ؟” and “كيف تُحوّل هندسة الإجراءات الأعمال”). One clear main headline is easier for people and search engines.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No robots.txt
There is no robots.txt at 700apps.sa/robots.txt, the first file search crawlers ask for.
Only 1 internal link
The homepage links to only 1 page on your own site, so visitors and crawlers find few routes into the rest of it.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
1 checks passed
XML sitemap found
Your XML sitemap is reachable at https://700apps.sa/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
Other pages
2 pages share a title
/ and /en all use the title “700apps.sa”. Search engines can't tell which page to show for a search, so each competes with the others.
1 page without a meta description
/en has no meta description, so Google writes the search snippet from whatever text it finds.
1 internal page checked
We fetched 1 page linked from your homepage and read each the way a search engine does.
5 checks passed
Linked pages load
All 1 page we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 1 page that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 low-resolution image
1 image is served at too low a resolution for sharp phone screens.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (700apps.sa).
Valid certificate (23 days left)
The certificate from Let's Encrypt · YE1 verifies for 700apps.sa and is valid for another 23 days.
http:// redirects to https
http://700apps.sa redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 7 links work
All 7 links checked from your homepage (1 internal, 6 external) answered without errors.
Domain and trust
No CAA record
700apps.sa has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 98 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
A 8-field form
Your longest form asks for 8 fields (0 required). Every extra field lowers completion.
Only about 34 words
The homepage has only about 34 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
1 checks passed
Direct contact links
Visitors can reach you directly: 5 phone links and 2 email links.
Email authentication
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 80/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:zohomail.com include:spf.protection.outlook.com include:_spf.zoho.com -all”.
Privacy and tracking
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
2 other companies contacted
Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Upkeep, stack and company
- 1 plugin is behind its latest release.breeze 2.5.6 → 2.6.2
Stack
- CMS
- WordPress 7.1.3
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This free review found 30 issues on 700apps.sa, including 6 speed issues, 8 SEO issues and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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