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72cubes.com website review

Visit site (opens in a new tab)Reviewed 9 November 202640 issues · 98 checks

This review found 40 issues worth fixing on 72cubes.com, 11 of them high impact, across 98 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of 72cubes.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. 72cubes.com at 0.6 s0.6 s
  2. 72cubes.com at 1.2 s1.2 s
  3. 72cubes.com at 1.8 s1.8 s
  4. 72cubes.com at 2.4 s2.4 s
  5. 72cubes.com at 2.9 s2.9 s
  6. 72cubes.com at 3.5 s3.5 s
  7. 72cubes.com at 4.1 s4.1 s
  8. 72cubes.com at 4.7 s4.7 s

72cubes.com does not allow embedding, so this is Google's rendering of the page.

Speed

9 to fix71
  • Render-blocking requests

    1.6 s

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

  • Mobile performance score: 71

    71/100

    Your mobile performance score is 71. Pages that score under 90 lose visitors before the first paint.

  • Document request latency

    900 ms

    The HTML itself could arrive about 900 ms sooner: redirects, a slow server response or missing compression delay everything after it.

  • Reduce initial server response time

    893 ms

    Reduce initial server response time. Google estimates savings of 893 ms on a phone.

  • Improve image delivery

    500 ms · 147 KiB

    8 images could be 147 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.

  • Use efficient cache lifetimes

    500 ms · 117 KiB

    34 files are served with short cache lifetimes, so returning visitors download them again (117 KiB).

  • Reduce unused CSS

    460 ms · 91 KiB

    About 91 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 460 ms faster on a phone.

  • Reduce unused JavaScript

    310 ms · 181 KiB

    About 181 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 310 ms faster on a phone.

  • Server response: 993 ms

    993 ms

    Your server takes 993 ms to send the HTML. Google recommends under 600 ms; everything else waits for it.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Google Tag Manager, Google Fonts and Google Analytics), adding 448 KiB and 136 ms of main-thread time.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 90 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Main-thread work: 0.6 s

    A phone's processor spends 0.6 s on main-thread work while loading, 285 ms of it running JavaScript. That is comfortably low.

Core Web Vitals

5 to fix73
  • Largest Contentful Paint: 5.5 s

    5.5 s

    Your largest element takes 5.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Web Design & Content Marketing OUR WORK”. Most of its time is resource load delay (2.9 s).

  • Speed Index: 8.1 s

    8.1 s

    Visually, the page fills in at 8.1 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 5.6 s

    5.6 s

    The page becomes fully interactive after 5.6 s. Good is under 3.8 s.

  • First Contentful Paint: 1.9 s

    1.9 s

    The first text or image appears after 1.9 s on a phone. Good is under 1.8 s.

  • 11 images without width and height

    11 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Cumulative Layout Shift: 0.011

    0.011

    The layout barely moves while loading (CLS 0.011, good is under 0.1).

  • Total Blocking Time: 20 ms

    20 ms

    Scripts block the page for only 20 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix90
  • 1 image far larger than shown

    49 KiB

    1 image is downloaded at several times the size a phone draws it, for example 0e475bb9b17b3fa4f94f31fba1635b8f-telephone-call-icon-logo-by at 300 px wide, shown at 25 px. Resized copies would save about 49 KiB.

  • 2 images in older formats

    2 images (87 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 3 images below the first screen load straight away

    3 images further down the page (103 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 0.5 g of CO₂ per visit

    0.45 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.45 g of CO₂e: 54.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Page weight: 1.6 MB in 45 requests

    1.6 MB

    Your homepage downloads 1.6 MB in 45 requests on a phone: images 932 KiB (23), scripts 391 KiB (8) and fonts 189 KiB (6). That is a lean page.

Accessibility

9 to fixGoogle 7285
  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • Form elements should have a visible label (1 element)

    Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.

  • 4 images without alt text

    4 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (13 elements)

    All page content should be contained by landmarks: 13 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 7 links without text

    7 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4, h2 → h6 and h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 35 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 35 passed and 9 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 9279
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 3 H1 headlines

    There are 3 <h1> headlines (“Web Design”, “&” and “Content Marketing”). One clear main headline is easier for people and search engines.

  • Meta description is long (192 characters)

    Your meta description is 192 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://72cubes.com/sitemap.xml, so Google discovers your pages only by following links.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 18 internal links, 0 external

    The homepage links to 18 pages on 72cubes.com and 0 external pages.

3 checks passed
  • Title: 39 characters

    Your title is a healthy 39 characters: “72Cubes Best Web Design Agency in India”.

  • Canonical URL set

    The canonical URL is https://72cubes.com/.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (456 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix75
  • 1 page without a title

    /feed has no <title>, so Google invents the link text in results.

  • 6 pages without a meta description

    /about-us, /services, /portfolio, /career, /contact-us and /feed have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    /feed has no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page with very little text

    /contact-us has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 4 pages slow to respond

    /about-us, /services, /portfolio and /career took over 3 s to send their HTML from our server.

  • 6 internal pages checked

    We fetched 6 pages linked from your homepage and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 6 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

Best practices

1 to fixGoogle 5896
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • Browser-reported issues

    Chrome logged issues while loading the page (“Mixed content”).

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

2 to fix83
  • 10 insecure resources on an https page

    10 resources load over plain http on your https page (for example http://72cubes.com/wp-content/uploads/2026/01/72Cubes-Logo-2.png); browsers block or warn about them.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (72cubes.com).

  • Valid certificate (37 days left)

    The certificate from Let's Encrypt · YR2 verifies for 72cubes.com and is valid for another 37 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://72cubes.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 9 links work

    All 9 links checked from your homepage (9 internal, 0 external) answered without errors.

Domain and trust

  • No CAA record

    72cubes.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    72cubes.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 8 years old

    8 years

    72cubes.com was registered in Sep 2018 through NameCheap, Inc.. An established domain carries more trust with email providers and search engines.

  • Registered until Sep 2027

    72cubes.com is registered until Sep 2027.

Content and conversion

2 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 2 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • About 410 words of copy

    The homepage carries about 410 words of visible text.

4 checks passed
  • 4 calls to action

    The homepage has 4 calls to action, for example “Contact Us”, “Schedule Review Meeting” and “Get a Free Quote Now”.

  • 3 short forms

    3 short forms (5 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Email authentication

1 to fix45
  • No DMARC policy

    72cubes.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

  • Email authentication score: 45/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 +a +mx +ip4:70.32.23.38 include:spf.a2hosting.com ~all”.

  • DKIM signing found

    A DKIM key is published (selector “default”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 4 other companies contacted

    Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • The footer still says © 2022.
  • It runs WordPress 5.0.4; the current release is 7.1.4.
  • It loads jQuery 1.12.4, older than 3.5 (which fixed known security holes).

Stack

CMS
WordPress 5.0.4
Framework
jQuery
Analytics
Google Analytics
Hosting
A2 Hosting, Inc.

Hiring

Hiring
3 open roles
Job board
careers page

Upkeep, stack, hiring and company data from programmable.info

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