abcreal.com website review

About 1.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 8.2 s faster on a phone.

5 images could be 860 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.5 s faster on a phone.

14 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

About 205 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.2 s faster on a phone.

Your mobile performance score is 37 (desktop: 48). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

7 third-party services load with your homepage (Squarespace, Google CDN and Other Google APIs/SDKs and others), adding 4.7 MB and 1.5 s of main-thread time.

Squarespace costs a phone 892 ms of main-thread work and 1.5 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Google CDN costs a phone 502 ms of main-thread work and 1.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

16 files are served with short cache lifetimes, so returning visitors download them again (121 KiB).

Polyfills for old browsers add 93 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.

A phone's processor spends 3.9 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

14 long tasks block the main thread while loading, the longest for 269 ms. During a long task the page ignores taps.

The page has 1,880 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

squarespace-cdn.com costs a phone 0 ms of main-thread work and 1.8 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The first text or image appears after 14.0 s on a phone. Good is under 1.8 s.

Your largest element takes 27.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Screen Shot 2020-05-13 at 1.19.29 PM.png”.

The page becomes fully interactive after 29.1 s. Good is under 3.8 s.

Visually, the page fills in at 14.0 s (Speed Index). Good is under 3.4 s.

Scripts block taps and scrolling for 740 ms in total while the page loads. Good is under 200 ms.

1 image have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 5.3 MB in 128 requests on a phone: scripts 2.5 MB (74), images 1.8 MB (13) and other files 501 KiB (9). Under 2 MB keeps phones on slow connections fast.

bestlogo.png weighs 551 KiB. On a phone connection a single image that size takes seconds.

By the Sustainable Web Design model, a visit to your homepage emits about 1.50 g of CO₂e: 179.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

2 form fields have no label, so screen readers announce an empty box and autofill guesses.

2 visible links have no text or label, so screen readers cannot say where they go.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Your title is only 28 characters: “Applied Behavior Consultants”. Between 30 and 65 characters leaves room to say what you do and for whom.

There are 11 <h1> headlines (“Applied Behavior Consultants, Inc.®”, “Insurance Plans Funding” and “our values”). One clear main headline is easier for people and search engines.

Your meta description is 182 characters; Google truncates after about 160, so the end of your pitch is cut.

Structured data found (LocalBusiness, Organization and WebSite) but with 2 problems, for example “WebSite: image is not an absolute URL ("//images.squarespace-cdn.com/content/v1/5c5e09940b77bd6301c…”.

1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

The homepage links to 45 pages on abcreal.com and 24 external pages.

Your Organization JSON-LD is missing name, url, logo and description. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

/the-real-model, /view-point-video, /bvm-1, /npp, /patient-rights and /privacy-policy and 3 others have no <h1> headline, so visitors and search engines get no clear main topic.

/the-real-model, /view-point-video, /bvm-1, /patient-rights and /language have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 15 pages linked from your homepage (of 16 found) and read each the way a search engine does.

5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 401 ()”.

1 link to other sites is dead, for example http://app.abcreal.com/ (500).

No Content-Security-Policy header, the main browser-side defence against injected scripts.

Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

HSTS is set, but max-age is 0 days; one year is the recommended minimum.

1 link go through two or more redirects, for example http://instagram.com/realabcinc.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

abcreal.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

abcreal.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

Social proof on the homepage: 2 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

There is no form on the homepage, so every lead has to click through to another page first.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 468 words of visible text.

abcreal.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Opening the homepage sets 5 cookies, 2 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.