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absoluteusa.com website review
Visit site (opens in a new tab)Reviewed 7 November 202631 issues · 99 checks
This review found 31 issues worth fixing on absoluteusa.com, 9 of them high impact, across 99 checks. The most urgent: main-thread work: 7.7 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
83B- #17,995 of 81,338 reviewed websitesbeats 73%
- #10,593 of 40,223 online storesbeats 67%
- #10,182 of 35,610 Shopify storesbeats 65%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.0 s |
| May 23, 2026 | 2.1 s |
| May 30, 2026 | 2.3 s |
| Jun 6, 2026 | 2.5 s |
| Jun 13, 2026 | 2.6 s |
| Jun 20, 2026 | 2.7 s |
| Jun 27, 2026 | 2.7 s |
| Jul 4, 2026 | 2.6 s |
| Jul 11, 2026 | 2.6 s |
| Jul 18, 2026 | 2.6 s |
| Jul 25, 2026 | 2.4 s |
| Aug 1, 2026 | 2.2 s |
| Aug 8, 2026 | 2.0 s |
| Aug 15, 2026 | 1.9 s |
| Aug 22, 2026 | 1.9 s |
| Aug 29, 2026 | 2.0 s |
| Sep 5, 2026 | 2.0 s |
| Sep 12, 2026 | 2.0 s |
| Sep 19, 2026 | 2.0 s |
| Sep 26, 2026 | 2.0 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.0 s |
| Oct 17, 2026 | 1.9 s |
| Oct 24, 2026 | 1.9 s |
| Oct 31, 2026 | 1.9 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 120 ms |
| May 23, 2026 | 121 ms |
| May 30, 2026 | 122 ms |
| Jun 6, 2026 | 121 ms |
| Jun 13, 2026 | 121 ms |
| Jun 20, 2026 | 120 ms |
| Jun 27, 2026 | 119 ms |
| Jul 4, 2026 | 121 ms |
| Jul 11, 2026 | 123 ms |
| Jul 18, 2026 | 128 ms |
| Jul 25, 2026 | 127 ms |
| Aug 1, 2026 | 122 ms |
| Aug 8, 2026 | 126 ms |
| Aug 15, 2026 | 121 ms |
| Aug 22, 2026 | 123 ms |
| Aug 29, 2026 | 125 ms |
| Sep 5, 2026 | 122 ms |
| Sep 12, 2026 | 128 ms |
| Sep 19, 2026 | 134 ms |
| Sep 26, 2026 | 136 ms |
| Oct 3, 2026 | 138 ms |
| Oct 10, 2026 | 136 ms |
| Oct 17, 2026 | 130 ms |
| Oct 24, 2026 | 128 ms |
| Oct 31, 2026 | 128 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
absoluteusa.com does not allow embedding, so this is Google's rendering of the page.
Speed
Main-thread work: 7.7 s
A phone's processor spends 7.7 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
4,672 HTML elements
The page has 4,672 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, Google Tag Manager and Facebook and others), adding 3.7 MB and 1.2 s of main-thread time.
Mobile performance score: 68
68/100Your mobile performance score is 68. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
817 KiBAbout 817 KiB of JavaScript is downloaded but never used on this page.
Shopify adds 494 ms
494 msShopify costs a phone 494 ms of main-thread work and 2.5 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
600 ms6 files block the first paint until they finish downloading. Deferring or inlining them could save about 600 ms.
Google Tag Manager adds 457 ms
457 msGoogle Tag Manager costs a phone 457 ms of main-thread work and 674 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
100 ms · 296 KiB20 images could be 296 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 100 ms faster on a phone.
Use efficient cache lifetimes
340 KiB16 files are served with short cache lifetimes, so returning visitors download them again (340 KiB).
8 long tasks on the main thread
8 long tasks block the main thread while loading, the longest for 203 ms. During a long task the page ignores taps.
Reduce unused CSS
132 KiBAbout 132 KiB of CSS is downloaded but never applied on this page.
Legacy JavaScript
75 KiBPolyfills for old browsers add 75 KiB JavaScript that modern phones do not need.
Minify CSS
19 KiB19 KiB could be saved by minifying CSS.
Minify JavaScript
8 KiB8 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Duplicated JavaScript
3 KiB3 KiB JavaScript is shipped twice across bundles.
1 checks passed
Server response: 17 ms
17 msYour server sent the HTML in 17 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 26.0 s
26.0 sThe page becomes fully interactive after 26.0 s. Good is under 3.8 s.
Speed Index: 6.5 s
6.5 sVisually, the page fills in at 6.5 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 3.5 s
3.5 sYour largest element takes 3.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Total Blocking Time: 426 ms
426 msScripts block taps and scrolling for 426 ms in total while the page loads. Good is under 200 ms.
Cumulative Layout Shift: 0.153
0.153The layout shifts by 0.153 while loading, so content jumps under the reader's thumb. Good is under 0.1.
18 images without width and height
18 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+6%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 120 ms to 128 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-7%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.0 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
7 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.9 s
1.9 sReal visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 128 ms
128 msReal visitors wait 128 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.3 s
1.3 sReal visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 686 ms
686 msReal visitors wait 686 ms for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 1.4 s
1.4 sThe first text or image appears after 1.4 s, inside the 1.8 s “good” threshold.
Images and page weight
Page weight: 5.6 MB in 489 requests
5.6 MBYour homepage downloads 5.6 MB in 489 requests on a phone: scripts 2.6 MB (224), images 1.4 MB (48) and other files 1.1 MB (161). Under 2 MB keeps phones on slow connections fast.
About 1.6 g of CO₂ per visit
1.57 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.57 g of CO₂e: 188.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Inline text spacing must be adjustable with custom stylesheets (1 element)
Inline text spacing must be adjustable with custom stylesheets: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
7 text elements with low contrast
7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Headings skip levels
Headings skip levels (h3 → h5 and h3 → h6), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 94 images in the HTML carry an alt attribute.
12 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 14 WCAG 2.2 A/AA and best-practice rules on the phone render: 12 passed and 2 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Meta description is long (274 characters)
Your meta description is 274 characters; Google truncates after about 160, so the end of your pitch is cut.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
3 links with vague text
3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
1,090 internal links, 12 external
The homepage links to 1,090 pages on absoluteusa.com and 12 external pages.
6 checks passed
Title: 64 characters
Your title is a healthy 64 characters: “Wholesale / Retail Car Speakers & Home & Pro Audio – absoluteusa”.
Canonical URL set
The canonical URL is https://absolutepromusic.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://absolutepromusic.com/sitemap.xml.
AI search readiness
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
llms.txt published
The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
/blogs/news has no meta description, so Google writes the search snippet from whatever text it finds.
2 pages without an H1
/pages/about-us and /pages/contact-us have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 200 found) and read each the way a search engine does.
5 checks passed
Linked pages load
5 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 5 pages that loaded have a <title>.
Best practices
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'element')”.
Requests the notification permission on page load
Requests the notification permission on page load.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
Short HSTS lifetime
HSTS is set, but max-age is 91 days; one year is the recommended minimum.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (absolutepromusic.com).
Valid certificate (43 days left)
The certificate from Let's Encrypt · YE1 verifies for absoluteusa.com and is valid for another 43 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://absoluteusa.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
All 44 links work
All 44 links checked from your homepage (40 internal, 4 external) answered without errors.
Domain and trust
No CAA record
absolutepromusic.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
absolutepromusic.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 12 years old
12 yearsabsolutepromusic.com was registered in Feb 2014 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Registered until Feb 2033
absolutepromusic.com is registered until Feb 2033.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Only about 25 words
The homepage has only about 25 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
5 checks passed
11 calls to action
The homepage has 11 calls to action, for example “Contact Us”, “Car Alarms with Remote Start” and “Remote Start”.
6 short forms
6 short forms (4 fields at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 31 testimonial or review blocks, a star rating and 1 trust badge.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 1 phone link and 0 email links.
Email authentication
No DMARC policy
absoluteusa.com has no DMARC record, so nothing tells receivers what to do with mail that fails SPF or DKIM. Gmail and Yahoo require DMARC from bulk senders.
Email authentication score: 45/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 a mx include:_spf.google.com include:_spf.mlsend.com ~all”.
DKIM signing found
A DKIM key is published (selector “google”), so receivers can verify mail really came from you.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
23 cookies set on arrival
23Opening the homepage sets 23 cookies, 2 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
26 other companies contacted
Loading the homepage contacts 26 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Apps on your store
Your storefront loads 11 apps. Each one is code from another company running for your shoppers.
None of the apps your storefront loads is on the list of apps with a known security problem.
Apps your storefront loads
Smart Seo · Bm Country Blocker Ip Blocker · Klaviyo Email Marketing Sms · Judge Me Reviews · Yotpo Product Reviews · Inbox · Boostymark Regionblock · Pushowl · Year Make Model Advance Search · Surebright Extended Warranty · amazonaws.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Google Tag Manager
- Hosting
- AWS
Company
- Headquarters
- Los Angeles
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 31 issues on absoluteusa.com, including 16 speed issues, 4 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.