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acecutting.com website review

Visit site (opens in a new tab)Reviewed 27 October 202642 issues · 108 checks

This review found 42 issues worth fixing on acecutting.com, 16 of them high impact, across 108 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.3 s979 msMay 9Oct 241.6 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.5 s
May 16, 20261.5 s
May 23, 20261.4 s
May 30, 20261.5 s
Jun 6, 20262.3 s
Jun 13, 20262.8 s
Jun 20, 20263.1 s
Jun 27, 20263.1 s
Jul 4, 20262.9 s
Jul 11, 20262.6 s
Jul 18, 20261.9 s
Jul 25, 20261.7 s
Aug 1, 20261.4 s
Aug 8, 20261.3 s
Aug 15, 20261.3 s
Aug 22, 20261.3 s
Aug 29, 20261.3 s
Sep 5, 20261.3 s
Sep 12, 20261.3 s
Sep 19, 20261.3 s
Sep 26, 20261.3 s
Oct 3, 20261.3 s
Oct 10, 20261.5 s
Oct 17, 20261.6 s
Oct 24, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
239 ms67 msMay 9Oct 24186 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 202694 ms
May 16, 202693 ms
May 23, 202687 ms
May 30, 202695 ms
Jun 6, 2026153 ms
Jun 13, 2026207 ms
Jun 20, 2026219 ms
Jun 27, 2026218 ms
Jul 4, 2026217 ms
Jul 11, 2026174 ms
Jul 18, 2026139 ms
Jul 25, 2026128 ms
Aug 1, 2026104 ms
Aug 8, 2026104 ms
Aug 15, 2026100 ms
Aug 22, 202696 ms
Aug 29, 202696 ms
Sep 5, 202689 ms
Sep 12, 202689 ms
Sep 19, 202695 ms
Sep 26, 202695 ms
Oct 3, 2026113 ms
Oct 10, 2026158 ms
Oct 17, 2026170 ms
Oct 24, 2026186 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of acecutting.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. acecutting.com at 0.4 s0.4 s
  2. acecutting.com at 0.8 s0.8 s
  3. acecutting.com at 1.2 s1.2 s
  4. acecutting.com at 1.5 s1.5 s
  5. acecutting.com at 1.9 s1.9 s
  6. acecutting.com at 2.3 s2.3 s
  7. acecutting.com at 2.7 s2.7 s
  8. acecutting.com at 3.1 s3.1 s

acecutting.com does not allow embedding, so this is Google's rendering of the page.

Speed

10 to fix55
  • Reduce unused JavaScript

    3.0 s · 596 KiB

    About 596 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.0 s faster on a phone.

  • Use efficient cache lifetimes

    1.3 s · 292 KiB

    14 files are served with short cache lifetimes, so returning visitors download them again (292 KiB).

  • Mobile performance score: 55

    55/100

    Your mobile performance score is 55 (desktop: 71). Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Shopify and tabarn.app and others), adding 1.3 MB and 804 ms of main-thread time.

  • Improve image delivery

    500 ms · 402 KiB

    14 images could be 402 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.

  • Render-blocking requests

    800 ms

    12 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.

  • Google Tag Manager adds 300 ms

    300 ms

    Google Tag Manager costs a phone 300 ms of main-thread work and 468 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.1 s

    A phone's processor spends 3.1 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,779 HTML elements

    The page has 2,779 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Shopify adds 226 ms

    226 ms

    Shopify costs a phone 226 ms of main-thread work and 399 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    150 ms · 30 KiB

    Polyfills for old browsers add 30 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 10 long tasks on the main thread

    10 long tasks block the main thread while loading, the longest for 174 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    150 ms · 17 KiB

    About 17 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Duplicated JavaScript

    2 KiB

    2 KiB JavaScript is shipped twice across bundles.

1 checks passed
  • Server response: 10 ms

    10 ms

    Your server sent the HTML in 10 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix50
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 18.0 s

    18.0 s

    Your largest element takes 18.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 18.2 s

    18.2 s

    The page becomes fully interactive after 18.2 s. Good is under 3.8 s.

  • First Contentful Paint: 4.6 s

    4.6 s

    The first text or image appears after 4.6 s on a phone. Good is under 1.8 s.

  • Speed Index: 8.3 s

    8.3 s

    Visually, the page fills in at 8.3 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 2.8 s

    2.8 s

    Real visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Tap response (INP) got 90% slower for real visitors

    +90%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 94 ms to 186 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.4 s

    2.4 s

    Real visitors see the first content after 2.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) got 10% slower for real visitors

    +10%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user CLS: 0.05

    0.05

    For real visitors the layout shifts by 0.05 (75th percentile). Good is under 0.1.

  • Total Blocking Time: 193 ms

    193 ms

    Scripts block the page for only 193 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.038

    0.038

    The layout barely moves while loading (CLS 0.038, good is under 0.1).

Images and page weight

2 to fix64
  • Page weight: 4.0 MB in 350 requests

    4.0 MB

    Your homepage downloads 4.0 MB in 350 requests on a phone: images 1.4 MB (44), scripts 1.3 MB (93) and other files 988 KiB (158). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    k770_package_sl_mobile.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 3 images in older formats

    3 images (216 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.1 g of CO₂ per visit

    1.15 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.15 g of CO₂e: 137.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 7387
  • 11 buttons without a name

    11 buttons have no accessible name, so screen readers announce just “button”.

  • ARIA attributes must conform to valid values (6 elements)

    ARIA attributes must conform to valid values: 6 elements on the page fail this check, rated critical by axe-core.

  • 12 text elements with low contrast

    12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • ARIA commands must have an accessible name (1 element)

    ARIA commands must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • 22 links without text

    22 visible links have no text or label, so screen readers cannot say where they go.

  • 6 form fields without a label

    6 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h3 → h6 and h1 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 51 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 60 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 9 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 8578
  • Title is long (79 characters)

    Your title is 79 characters, so Google will cut it off around 60: “Concrete Cutting Equipment - Gas, Propane, Diesel & Electric Saws – Ace Cutting”.

  • 2 H1 headlines

    There are 2 <h1> headlines (“” and “CC2500 Propane Core Cut Walk Behind Saw”). One clear main headline is easier for people and search engines.

  • Meta description is long (175 characters)

    Your meta description is 175 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 320 internal links, 15 external

    The homepage links to 320 pages on acecutting.com and 15 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://acecutting.com/.

  • Structured data in place

    Structured data found: Organization, ProductGroup and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://acecutting.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,209 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix68
  • 1 page without a title

    /customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    /customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages without a meta description

    /customer_authentication/redirect and /collections/hydraulic-walk-behind-concrete-saws have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    /customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 157 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Error producing monorail event MonorailRequestError: Error completing request. A network failure may have prevented the…”.

2 checks passed
  • Tap targets are thumb-sized

    86 of 93 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • Short HSTS lifetime

    HSTS is set, but max-age is 91 days; one year is the recommended minimum.

  • 1 link through redirect chains

    1 link go through two or more redirects, for example https://acecutting.com/customer_authentication/redirect?locale=en&region_country=US.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (acecutting.com).

  • Valid certificate (59 days left)

    The certificate from Let's Encrypt · YE2 verifies for acecutting.com and is valid for another 59 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://acecutting.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 46 links work

    All 46 links checked from your homepage (40 internal, 6 external) answered without errors.

Domain and trust

  • No CAA record

    acecutting.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    acecutting.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 28 years old

    28 years

    acecutting.com was registered in Feb 1998 through Register.com - Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Feb 2029

    acecutting.com is registered until Feb 2029.

Content and conversion

1 to fix94
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,089 words of copy

    The homepage carries about 1,089 words of visible text.

8 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “Learn More”, “Shop Now” and “Shop Online or In Store”.

  • 10 short forms

    10 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 36 testimonial or review blocks and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and HubSpot.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 1 email link.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

100
  • Email authentication score: 100/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: reject

    DMARC tells receivers to reject mail that fails authentication.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com -all”.

  • DKIM signing found

    A DKIM key is published (selector “selector2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and Meta Pixel (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 15 cookies set on arrival

    15

    Opening the homepage sets 15 cookies (measured from a US location before any click).

  • 33 other companies contacted

    Loading the homepage contacts 33 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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