airoya.it website review

About 1,009 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.5 s faster on a phone.

44 files are served with short cache lifetimes, so returning visitors download them again (699 KiB).

16 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.4 s.

7 images could be 4.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.

8 third-party services load with your homepage (Weebly, Google Tag Manager and Stripe and others), adding 2.0 MB and 882 ms of main-thread time.

Your mobile performance score is 51. Pages that score under 90 lose visitors before the first paint.

Weebly costs a phone 256 ms of main-thread work and 572 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Google Tag Manager costs a phone 192 ms of main-thread work and 438 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Google CDN costs a phone 95 ms of main-thread work and 352 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 28 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

8 long tasks block the main thread while loading, the longest for 130 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

Polyfills for old browsers add 33 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 50 ms faster on a phone.

45 KiB could be saved by minifying JavaScript.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 38.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “The Cot Bumper Reinvented Protection Without Risks EXPLORE …”.

The page becomes fully interactive after 39.6 s. Good is under 3.8 s.

The first text or image appears after 5.0 s on a phone. Good is under 1.8 s.

Visually, the page fills in at 7.7 s (Speed Index). Good is under 3.4 s.

30 images have no width and height attributes, so the layout jumps as each one loads.

Scripts block taps and scrolling for 315 ms in total while the page loads. Good is under 200 ms.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 11.3 MB in 151 requests on a phone: images 8.4 MB (72), scripts 2.5 MB (30) and fonts 319 KiB (16). Under 2 MB keeps phones on slow connections fast.

5 images weigh 4.7 MB together. On a phone connection a single image that size takes seconds.

18 images are downloaded at several times the size a phone draws them, for example 210272-view2.jpg at 800 px wide, shown at 70 px. Resized copies would save about 1.0 MB.

40 images (7.9 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

30 images further down the page (7.0 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 3.22 g of CO₂e: 385.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Some lists contain elements other than list items, which screen readers announce wrongly.

ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

5 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 47 elements on the page fail this check, rated moderate by axe-core.

The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

5 visible links have no text or label, so screen readers cannot say where they go.

Your title is 86 characters, so Google will cut it off around 60: “Airoya English - The Cot Bumper Reinvented by Airoya® | Breathable Cot & Cotbed Bumper”.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

Your meta description is 203 characters; Google truncates after about 160, so the end of your pitch is cut.

16 links have no real href, so search engines can't follow them.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

The homepage links to 27 pages on airoya.it and 22 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no https://www.airoya.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://www.airoya.com/bed-guard---new.html and https://www.airoya.com/instructions.html have no meta description, so Google writes the search snippet from whatever text it finds.

https://www.airoya.com/bed-guard---new.html and https://www.airoya.com/instructions.html have no <h1> headline, so visitors and search engines get no clear main topic.

https://www.airoya.com/instructions.html has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 2 pages linked from your homepage and read each the way a search engine does.

8 of 20 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

5 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

Social proof on the homepage: 3 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

The homepage shows no opening hours. If customers visit or call, show when.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

The homepage carries about 3,347 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 9 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.