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aktion.com website review

Visit site (opens in a new tab)Reviewed 2 November 202634 issues · 108 checks

This review found 34 issues worth fixing on aktion.com, 11 of them high impact, across 108 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
5.9 s2.3 sMay 16Oct 313.7 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.7 s
May 23, 20262.8 s
May 30, 20263.0 s
Jun 6, 20262.7 s
Jun 13, 20262.8 s
Jun 20, 20262.7 s
Jun 27, 20262.7 s
Jul 4, 20262.9 s
Jul 11, 20263.2 s
Jul 18, 20263.3 s
Jul 25, 20263.6 s
Aug 1, 20263.7 s
Aug 8, 20264.0 s
Aug 15, 20264.0 s
Aug 22, 20264.0 s
Aug 29, 20263.7 s
Sep 5, 20264.3 s
Sep 12, 20264.6 s
Sep 19, 20264.8 s
Sep 26, 20265.5 s
Oct 3, 20265.0 s
Oct 10, 20264.7 s
Oct 17, 20264.5 s
Oct 24, 20263.9 s
Oct 31, 20263.7 s
Real-visitor tap response (INP)75th percentile, phones
139 ms71 msMay 16Oct 3187 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202697 ms
May 23, 2026113 ms
May 30, 2026130 ms
Jun 6, 2026131 ms
Jun 13, 2026101 ms
Jun 20, 202694 ms
Jun 27, 202680 ms
Jul 4, 202687 ms
Jul 11, 202685 ms
Jul 18, 202679 ms
Jul 25, 202679 ms
Aug 1, 202682 ms
Aug 8, 202688 ms
Aug 15, 202689 ms
Aug 22, 202695 ms
Aug 29, 202697 ms
Sep 5, 202697 ms
Sep 12, 2026103 ms
Sep 19, 2026111 ms
Sep 26, 2026104 ms
Oct 3, 2026111 ms
Oct 10, 202695 ms
Oct 17, 202697 ms
Oct 24, 202688 ms
Oct 31, 202687 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of aktion.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. aktion.com at 0.6 s0.6 s
  2. aktion.com at 1.1 s1.1 s
  3. aktion.com at 1.7 s1.7 s
  4. aktion.com at 2.2 s2.2 s
  5. aktion.com at 2.8 s2.8 s
  6. aktion.com at 3.3 s3.3 s
  7. aktion.com at 3.9 s3.9 s
  8. aktion.com at 4.4 s4.4 s

aktion.com does not allow embedding, so this is Google's rendering of the page.

Speed

4 to fix85
  • Render-blocking requests

    1.4 s

    33 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Mobile performance score: 85

    85/100

    Your mobile performance score is 85. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    364 KiB

    About 364 KiB of JavaScript is downloaded but never used on this page.

  • Google Tag Manager adds 199 ms

    199 ms

    Google Tag Manager costs a phone 199 ms of main-thread work and 359 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Google Tag Manager, Cookiebot and Google Fonts and others), adding 593 KiB and 345 ms of main-thread time.

  • Reduce unused CSS

    250 ms · 112 KiB

    About 112 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 250 ms faster on a phone.

  • Use efficient cache lifetimes

    99 KiB

    6 files are served with short cache lifetimes, so returning visitors download them again (99 KiB).

  • 3 long tasks on the main thread

    3 long tasks block the main thread while loading, the longest for 94 ms. During a long task the page ignores taps.

  • Minify JavaScript

    44 KiB

    44 KiB could be saved by minifying JavaScript.

  • Improve image delivery

    25 KiB

    1 image could be 25 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Legacy JavaScript

    16 KiB

    Polyfills for old browsers add 16 KiB JavaScript that modern phones do not need.

  • Minify CSS

    6 KiB

    6 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.3 s

    A phone's processor spends 1.3 s on main-thread work while loading, 465 ms of it running JavaScript. That is comfortably low.

  • Server response: 41 ms

    41 ms

    Your server sent the HTML in 41 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 4.1 s

    4.1 s

    Real visitors wait 4.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 3.7 s

    3.7 s

    Real visitors see the first content after 3.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 2.5 s

    2.5 s

    Real visitors wait 2.5 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Speed Index: 7.5 s

    7.5 s

    Visually, the page fills in at 7.5 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 7.5 s

    7.5 s

    The page becomes fully interactive after 7.5 s. Good is under 3.8 s.

  • Largest content (LCP) got 36% slower for real visitors

    +36%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.7 s to 3.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 2.7 s

    2.7 s

    Your largest element takes 2.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Transform Your Business with One Technology Partner”. Most of its time is element render delay (4.2 s).

  • 9 images without width and height

    9 images have no width and height attributes, so the layout jumps as each one loads.

5 checks passed
  • Real-user INP: 106 ms

    106 ms

    Real visitors wait 106 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Tap response (INP) got 17% faster for real visitors

    -17%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 97 ms to 87 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 59 ms

    59 ms

    Scripts block the page for only 59 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix85
  • Page weight: 2.0 MB in 131 requests

    2.0 MB

    Your homepage downloads 2.0 MB in 131 requests on a phone: scripts 1.4 MB (70), images 411 KiB (20) and stylesheets 142 KiB (34). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (57 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (57 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 0.6 g of CO₂ per visit

    0.58 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.58 g of CO₂e: 69.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 8290
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 10 images without alt text

    10 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (10 elements)

    All page content should be contained by landmarks: 10 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8595
  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 4 links with vague text

    4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 93 internal links, 5 external

    The homepage links to 93 pages on aktion.com and 5 external pages.

7 checks passed
  • Meta description: 139 characters

    Your meta description is 139 characters: “Aktion Associates is a top ERP reseller and IT infrastructure partner focused on the Construction, Distribution & Manuf…”.

  • One H1 headline

    Your main headline reads: “Transform Your Business with One Technology Partner”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “ERP Software Reseller / IT Provider | Aktion Associates”.

  • Canonical URL set

    The canonical URL is https://www.aktion.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, LocalBusiness, Organization, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.aktion.com/sitemap_index.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (788 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (10 KiB, 77 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 1 page without an H1

    /software has no <h1> headline, so visitors and search engines get no clear main topic.

  • 13 pages slow to respond

    /en-ca, /customer-support, /industries, /industries/architectural-engineering-professional-services, /industries/construction and /industries/distribution and 7 others took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Cannot read properties of null (reading 'clientWidth') https://www.aktion.com/wp-content/themes/aktion/js/main.min.js?v…”.

2 checks passed
  • Tap targets are thumb-sized

    10 of 12 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

3 to fix81
  • 1 broken external link

    1 link to other sites is dead, for example https://personal.filesanywhere.com/guest/fr?v=8b6b648e5961b5b9a766&C=50 (404).

  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • 1 link through redirect chains

    1 link go through two or more redirects, for example https://aktion.webex.com/.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (aktion.com).

  • Valid certificate (35 days left)

    The certificate from DigiCert Inc · DigiCert Global G2 TLS RSA SHA256 2020 CA1 verifies for aktion.com and is valid for another 35 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • http:// redirects to https

    http://aktion.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

Domain and trust

  • No CAA record

    aktion.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    aktion.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 30 years old

    30 years

    aktion.com was registered in Nov 1995 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Nov 2027

    aktion.com is registered until Nov 2027.

Content and conversion

5 to fix63
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 3 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

  • A 10-field form

    Your longest form asks for 10 fields (5 required). Every extra field lowers completion.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 583 words of copy

    The homepage carries about 583 words of visible text.

3 checks passed
  • 9 calls to action

    The homepage has 9 calls to action, for example “Contact Us”, “Request Demo” and “Learn More”.

  • Analytics in place

    Analytics detected: Google Tag Manager and HubSpot.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Email authentication

90
  • Email authentication score: 90/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:11i07roid.spf.checkpoint-spf.com include:spf.protection.outlook.com ip4:209.59.245.162 -all”.

  • DKIM signing found

    A DKIM key is published (selector “selector1” and “k2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Upkeep, stack and company

  • 1 plugin is behind its latest release.the-events-calendar 6.18.2 → 6.18.3

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Tag Manager
Hosting
Bigleaf Networks, Inc.

Upkeep, stack, hiring and company data from programmable.info

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This review found 34 issues on aktion.com, including 14 speed issues, 2 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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