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aktion.com website review
Visit site (opens in a new tab)Reviewed 2 November 202634 issues · 108 checks
This review found 34 issues worth fixing on aktion.com, 11 of them high impact, across 108 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
83BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.7 s |
| May 23, 2026 | 2.8 s |
| May 30, 2026 | 3.0 s |
| Jun 6, 2026 | 2.7 s |
| Jun 13, 2026 | 2.8 s |
| Jun 20, 2026 | 2.7 s |
| Jun 27, 2026 | 2.7 s |
| Jul 4, 2026 | 2.9 s |
| Jul 11, 2026 | 3.2 s |
| Jul 18, 2026 | 3.3 s |
| Jul 25, 2026 | 3.6 s |
| Aug 1, 2026 | 3.7 s |
| Aug 8, 2026 | 4.0 s |
| Aug 15, 2026 | 4.0 s |
| Aug 22, 2026 | 4.0 s |
| Aug 29, 2026 | 3.7 s |
| Sep 5, 2026 | 4.3 s |
| Sep 12, 2026 | 4.6 s |
| Sep 19, 2026 | 4.8 s |
| Sep 26, 2026 | 5.5 s |
| Oct 3, 2026 | 5.0 s |
| Oct 10, 2026 | 4.7 s |
| Oct 17, 2026 | 4.5 s |
| Oct 24, 2026 | 3.9 s |
| Oct 31, 2026 | 3.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 97 ms |
| May 23, 2026 | 113 ms |
| May 30, 2026 | 130 ms |
| Jun 6, 2026 | 131 ms |
| Jun 13, 2026 | 101 ms |
| Jun 20, 2026 | 94 ms |
| Jun 27, 2026 | 80 ms |
| Jul 4, 2026 | 87 ms |
| Jul 11, 2026 | 85 ms |
| Jul 18, 2026 | 79 ms |
| Jul 25, 2026 | 79 ms |
| Aug 1, 2026 | 82 ms |
| Aug 8, 2026 | 88 ms |
| Aug 15, 2026 | 89 ms |
| Aug 22, 2026 | 95 ms |
| Aug 29, 2026 | 97 ms |
| Sep 5, 2026 | 97 ms |
| Sep 12, 2026 | 103 ms |
| Sep 19, 2026 | 111 ms |
| Sep 26, 2026 | 104 ms |
| Oct 3, 2026 | 111 ms |
| Oct 10, 2026 | 95 ms |
| Oct 17, 2026 | 97 ms |
| Oct 24, 2026 | 88 ms |
| Oct 31, 2026 | 87 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.6 s
1.1 s
1.7 s
2.2 s
2.8 s
3.3 s
3.9 s
4.4 s
aktion.com does not allow embedding, so this is Google's rendering of the page.
Speed
Render-blocking requests
1.4 s33 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.
Mobile performance score: 85
85/100Your mobile performance score is 85. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
364 KiBAbout 364 KiB of JavaScript is downloaded but never used on this page.
Google Tag Manager adds 199 ms
199 msGoogle Tag Manager costs a phone 199 ms of main-thread work and 359 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
7 third-party services on the page
7 third-party services load with your homepage (Google Tag Manager, Cookiebot and Google Fonts and others), adding 593 KiB and 345 ms of main-thread time.
Reduce unused CSS
250 ms · 112 KiBAbout 112 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 250 ms faster on a phone.
Use efficient cache lifetimes
99 KiB6 files are served with short cache lifetimes, so returning visitors download them again (99 KiB).
3 long tasks on the main thread
3 long tasks block the main thread while loading, the longest for 94 ms. During a long task the page ignores taps.
Minify JavaScript
44 KiB44 KiB could be saved by minifying JavaScript.
Improve image delivery
25 KiB1 image could be 25 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Legacy JavaScript
16 KiBPolyfills for old browsers add 16 KiB JavaScript that modern phones do not need.
Minify CSS
6 KiB6 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
2 checks passed
Main-thread work: 1.3 s
A phone's processor spends 1.3 s on main-thread work while loading, 465 ms of it running JavaScript. That is comfortably low.
Server response: 41 ms
41 msYour server sent the HTML in 41 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 4.1 s
4.1 sReal visitors wait 4.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 3.7 s
3.7 sReal visitors see the first content after 3.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 2.5 s
2.5 sReal visitors wait 2.5 s for your server to start answering (75th percentile). Good is under 800 ms.
Speed Index: 7.5 s
7.5 sVisually, the page fills in at 7.5 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 7.5 s
7.5 sThe page becomes fully interactive after 7.5 s. Good is under 3.8 s.
Largest content (LCP) got 36% slower for real visitors
+36%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.7 s to 3.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 2.7 s
2.7 sThe first text or image appears after 2.7 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 2.7 s
2.7 sYour largest element takes 2.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Transform Your Business with One Technology Partner”. Most of its time is element render delay (4.2 s).
9 images without width and height
9 images have no width and height attributes, so the layout jumps as each one loads.
5 checks passed
Real-user INP: 106 ms
106 msReal visitors wait 106 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Tap response (INP) got 17% faster for real visitors
-17%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 97 ms to 87 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 59 ms
59 msScripts block the page for only 59 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 2.0 MB in 131 requests
2.0 MBYour homepage downloads 2.0 MB in 131 requests on a phone: scripts 1.4 MB (70), images 411 KiB (20) and stylesheets 142 KiB (34). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (57 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image below the first screen load straight away
1 image further down the page (57 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 0.6 g of CO₂ per visit
0.58 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.58 g of CO₂e: 69.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
7 text elements with low contrast
7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
10 images without alt text
10 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (10 elements)
All page content should be contained by landmarks: 10 elements on the page fail this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
1 checks passed
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
4 links with vague text
4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
93 internal links, 5 external
The homepage links to 93 pages on aktion.com and 5 external pages.
7 checks passed
Meta description: 139 characters
Your meta description is 139 characters: “Aktion Associates is a top ERP reseller and IT infrastructure partner focused on the Construction, Distribution & Manuf…”.
One H1 headline
Your main headline reads: “Transform Your Business with One Technology Partner”.
Title: 55 characters
Your title is a healthy 55 characters: “ERP Software Reseller / IT Provider | Aktion Associates”.
Canonical URL set
The canonical URL is https://www.aktion.com/.
Structured data in place
Structured data found: BreadcrumbList, LocalBusiness, Organization, WebPage and WebSite.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.aktion.com/sitemap_index.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (788 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (10 KiB, 77 links), a plain-text guide to the site for AI tools.
Other pages
1 page without an H1
/software has no <h1> headline, so visitors and search engines get no clear main topic.
13 pages slow to respond
/en-ca, /customer-support, /industries, /industries/architectural-engineering-professional-services, /industries/construction and /industries/distribution and 7 others took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Cannot read properties of null (reading 'clientWidth') https://www.aktion.com/wp-content/themes/aktion/js/main.min.js?v…”.
2 checks passed
Tap targets are thumb-sized
10 of 12 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken external link
1 link to other sites is dead, for example https://personal.filesanywhere.com/guest/fr?v=8b6b648e5961b5b9a766&C=50 (404).
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
1 link through redirect chains
1 link go through two or more redirects, for example https://aktion.webex.com/.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (aktion.com).
Valid certificate (35 days left)
The certificate from DigiCert Inc · DigiCert Global G2 TLS RSA SHA256 2020 CA1 verifies for aktion.com and is valid for another 35 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
http:// redirects to https
http://aktion.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
No CAA record
aktion.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
aktion.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 30 years old
30 yearsaktion.com was registered in Nov 1995 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Registered until Nov 2027
aktion.com is registered until Nov 2027.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
Thin social proof
Social proof on the homepage: 3 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.
A 10-field form
Your longest form asks for 10 fields (5 required). Every extra field lowers completion.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 583 words of copy
The homepage carries about 583 words of visible text.
3 checks passed
9 calls to action
The homepage has 9 calls to action, for example “Contact Us”, “Request Demo” and “Learn More”.
Analytics in place
Analytics detected: Google Tag Manager and HubSpot.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Email authentication
Email authentication score: 90/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:11i07roid.spf.checkpoint-spf.com include:spf.protection.outlook.com ip4:209.59.245.162 -all”.
DKIM signing found
A DKIM key is published (selector “selector1” and “k2”), so receivers can verify mail really came from you.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.
5 cookies set on arrival
5Opening the homepage sets 5 cookies (measured from a US location before any click).
11 other companies contacted
Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Cookiebot
A consent management tool (Cookiebot) loads with the page.
Upkeep, stack and company
- 1 plugin is behind its latest release.the-events-calendar 6.18.2 → 6.18.3
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Tag Manager
- Hosting
- Bigleaf Networks, Inc.
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on aktion.com, including 14 speed issues, 2 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.