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alphapoint.com website review

Visit site (opens in a new tab)Reviewed 23 October 202631 issues · 101 checks

This review found 31 issues worth fixing on alphapoint.com, 13 of them high impact, across 101 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.9 s1.9 sMay 2Oct 173.1 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20263.6 s
May 9, 20263.4 s
May 16, 20262.6 s
May 23, 20262.8 s
May 30, 20262.8 s
Jun 6, 20263.0 s
Jun 13, 20263.1 s
Jun 20, 20263.3 s
Jun 27, 20263.5 s
Jul 4, 20263.5 s
Jul 11, 20263.7 s
Jul 18, 20263.2 s
Jul 25, 20263.0 s
Aug 1, 20263.0 s
Aug 8, 20262.7 s
Aug 15, 20262.2 s
Aug 22, 20262.5 s
Aug 29, 20262.6 s
Sep 5, 20262.7 s
Sep 12, 20263.6 s
Sep 19, 20263.2 s
Sep 26, 20263.0 s
Oct 3, 20263.5 s
Oct 10, 20263.2 s
Oct 17, 20263.1 s
Real-visitor tap response (INP)75th percentile, phones
227 ms125 msMay 2Oct 17157 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026215 ms
May 9, 2026173 ms
May 16, 2026162 ms
May 23, 2026153 ms
May 30, 2026145 ms
Jun 6, 2026160 ms
Jun 13, 2026164 ms
Jun 20, 2026164 ms
Jun 27, 2026171 ms
Jul 4, 2026159 ms
Jul 11, 2026152 ms
Jul 18, 2026173 ms
Jul 25, 2026154 ms
Aug 1, 2026171 ms
Aug 8, 2026170 ms
Aug 15, 2026164 ms
Aug 22, 2026170 ms
Aug 29, 2026173 ms
Sep 5, 2026137 ms
Sep 12, 2026140 ms
Sep 19, 2026167 ms
Sep 26, 2026159 ms
Oct 3, 2026170 ms
Oct 10, 2026172 ms
Oct 17, 2026157 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of alphapoint.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. alphapoint.com at 0.6 s0.6 s
  2. alphapoint.com at 1.2 s1.2 s
  3. alphapoint.com at 1.8 s1.8 s
  4. alphapoint.com at 2.3 s2.3 s
  5. alphapoint.com at 2.9 s2.9 s
  6. alphapoint.com at 3.5 s3.5 s
  7. alphapoint.com at 4.1 s4.1 s
  8. alphapoint.com at 4.7 s4.7 s

alphapoint.com does not allow embedding, so this is Google's rendering of the page.

Speed

11 to fix61
  • Reduce unused JavaScript

    2.1 s · 321 KiB

    About 321 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.1 s faster on a phone.

  • Render-blocking requests

    1.3 s

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.

  • Use efficient cache lifetimes

    900 ms · 164 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (164 KiB).

  • Mobile performance score: 61

    61/100

    Your mobile performance score is 61 (desktop: 77). Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, website-files.com and Hubspot and others), adding 1.1 MB and 602 ms of main-thread time.

  • Reduce unused CSS

    600 ms · 108 KiB

    About 108 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Google Tag Manager adds 303 ms

    303 ms

    Google Tag Manager costs a phone 303 ms of main-thread work and 491 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Duplicated JavaScript

    300 ms · 23 KiB

    23 KiB JavaScript is shipped twice across bundles. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 2.4 s

    A phone's processor spends 2.4 s on main-thread work while loading, 752 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,330 HTML elements

    The page has 2,330 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • website-files.com adds 86 ms

    86 ms

    website-files.com costs a phone 86 ms of main-thread work and 357 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    150 ms · 13 KiB

    Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 108 ms. During a long task the page ignores taps.

  • Improve image delivery

    34 KiB

    3 images could be 34 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix50
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 5.0 s

    5.0 s

    Real visitors wait 5.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 3.5 s

    3.5 s

    Real visitors see the first content after 3.5 s (75th percentile). Good is under 1.8 s.

  • Largest Contentful Paint: 10.3 s

    10.3 s

    Your largest element takes 10.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 10.3 s

    10.3 s

    The page becomes fully interactive after 10.3 s. Good is under 3.8 s.

  • First Contentful Paint: 3.5 s

    3.5 s

    The first text or image appears after 3.5 s on a phone. Good is under 1.8 s.

  • Speed Index: 6.5 s

    6.5 s

    Visually, the page fills in at 6.5 s (Speed Index). Good is under 3.4 s.

  • Real-user TTFB: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) held steady for real visitors

    -9%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 3.6 s to 3.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Tap response (INP) got 15% faster for real visitors

    -15%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 215 ms to 157 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 157 ms

    157 ms

    Scripts block the page for only 157 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 2.8 MB in 76 requests

    2.8 MB

    Your homepage downloads 2.8 MB in 76 requests on a phone: media 1.6 MB (1), scripts 870 KiB (31) and images 123 KiB (28). Under 2 MB keeps phones on slow connections fast.

  • About 0.8 g of CO₂ per visit

    0.81 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.81 g of CO₂e: 96.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 8392
  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 5 text elements with low contrast

    5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Elements must only use permitted ARIA attributes (2 elements)

    Elements must only use permitted ARIA attributes: 2 elements on the page fail this check, rated serious by axe-core.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • 14 links without text

    14 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 33 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 9298
  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 130 internal links, 10 external

    The homepage links to 130 pages on alphapoint.com and 10 external pages.

8 checks passed
  • Meta description: 157 characters

    Your meta description is 157 characters: “Alphapoint enables institutions to operate stablecoins and digital assets across treasury, trading, payments, and liqui…”.

  • One H1 headline

    Your main headline reads: “Financial infrastructure for the digital asset era.”.

  • Title: 63 characters

    Your title is a healthy 63 characters: “Alphapoint | Financial infrastructure for the digital asset era”.

  • Canonical URL set

    The canonical URL is https://alphapoint.com/.

  • Structured data in place

    Structured data found: Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://alphapoint.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,312 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (19 KiB, 0 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 2 pages without a meta description

    /case-studies/how-coinext-became-a-top-brazilian-crypto-exchange and /case-studies/bancolombia-group-brings-digital-asset-exchange-wenia-to-retail-customers have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 29 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=343094472&tm=gtm002&Ver=2&mid=e1faffbd-a1ea-4845-a957-86abcf726f57&bo=1&sid=f1924930cf0b11f1b27eeb6660e2af1d&vid=f1927bc0cf0b11f19d3027903c8c4b25&vids=1&msclkid=N&gtm_.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    6 of 6 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (alphapoint.com).

  • Valid certificate (36 days left)

    The certificate from Let's Encrypt · YE2 verifies for alphapoint.com and is valid for another 36 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://alphapoint.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 40 links work

    All 40 links checked from your homepage (30 internal, 10 external) answered without errors.

Domain and trust

1 to fix
  • Domain expires in 66 days

    alphapoint.com is registered until Dec 2026. Make sure auto-renew is on and the card on file is current.

  • DNSSEC is off

    alphapoint.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 24 years old

    24 years

    alphapoint.com was registered in Dec 2001 through NameCheap, Inc.. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only globalsign.com, amazon.com, letsencrypt.org and pki.goog to issue certificates for alphapoint.com, so a mis-issued certificate from anyone else is refused.

Content and conversion

1 to fix92
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 599 words of copy

    The homepage carries about 599 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Talk to team” and “Book a demo”.

  • 15 calls to action

    The homepage has 15 calls to action, for example “Contact”, “Book a demo” and “Talk to team”.

  • 2 short forms

    2 short forms (3 fields at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 5 testimonial or review blocks and 6 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics, Microsoft Clarity, HubSpot and LinkedIn Insight.

Email authentication

85
  • Email authentication score: 85/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 mx include:spf.mtasv.net include:u692545.wl.sendgrid.net include:_spf.google.com include:43825891.spf05.hubspote…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “k2” and “s1”), so receivers can verify mail really came from you.

Privacy and tracking

  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 3 mores (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 15 cookies set on arrival

    15

    Opening the homepage sets 15 cookies (measured from a US location before any click).

  • 37 other companies contacted

    Loading the homepage contacts 37 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Upkeep, stack and company

Stack

CMS
Webflow
Framework
Tailwind CSS
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity

Upkeep, stack, hiring and company data from programmable.info

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This review found 31 issues on alphapoint.com, including 19 speed issues, 1 SEO issue and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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