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amazima.org website review

Visit site (opens in a new tab)Reviewed 23 October 202644 issues · 103 checks

This review found 44 issues worth fixing on amazima.org, 20 of them high impact, across 103 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
9.5 s6.8 sMay 2Oct 177.1 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20268.0 s
May 9, 20267.9 s
May 16, 20268.0 s
May 23, 20268.0 s
May 30, 20267.8 s
Jun 6, 20268.0 s
Jun 13, 20267.9 s
Jun 20, 20267.7 s
Jun 27, 20268.0 s
Jul 4, 20267.6 s
Jul 11, 20267.6 s
Jul 18, 20268.5 s
Jul 25, 20268.9 s
Aug 1, 20268.7 s
Aug 8, 20269.2 s
Aug 15, 20269.0 s
Aug 22, 20268.7 s
Aug 29, 20269.2 s
Sep 5, 20269.1 s
Sep 12, 20269.1 s
Sep 19, 20268.8 s
Sep 26, 20268.2 s
Oct 3, 20267.9 s
Oct 10, 20267.3 s
Oct 17, 20267.1 s
Real-visitor tap response (INP)75th percentile, phones
835 ms552 msMay 2Oct 17670 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026642 ms
May 9, 2026724 ms
May 16, 2026703 ms
May 23, 2026751 ms
May 30, 2026751 ms
Jun 6, 2026658 ms
Jun 13, 2026657 ms
Jun 20, 2026620 ms
Jun 27, 2026627 ms
Jul 4, 2026608 ms
Jul 11, 2026585 ms
Jul 18, 2026592 ms
Jul 25, 2026677 ms
Aug 1, 2026698 ms
Aug 8, 2026792 ms
Aug 15, 2026802 ms
Aug 22, 2026763 ms
Aug 29, 2026769 ms
Sep 5, 2026776 ms
Sep 12, 2026751 ms
Sep 19, 2026751 ms
Sep 26, 2026733 ms
Oct 3, 2026624 ms
Oct 10, 2026627 ms
Oct 17, 2026670 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

10 to fix32
  • Render-blocking requests

    9.8 s

    99 files block the first paint until they finish downloading. Deferring or inlining them could save about 9.8 s.

  • Reduce unused JavaScript

    2.7 s · 806 KiB

    About 806 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.7 s faster on a phone.

  • Reduce unused CSS

    2.6 s · 537 KiB

    About 537 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 2.6 s faster on a phone.

  • Mobile performance score: 32

    32/100

    Your mobile performance score is 32 (desktop: 52). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.4 s

    A phone's processor spends 5.4 s on main-thread work while loading, 2.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and fundraiseup.com and others), adding 1.5 MB and 1.4 s of main-thread time.

  • Google Tag Manager adds 646 ms

    646 ms

    Google Tag Manager costs a phone 646 ms of main-thread work and 675 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    150 ms · 356 KiB

    24 files are served with short cache lifetimes, so returning visitors download them again (356 KiB).

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 329 ms. During a long task the page ignores taps.

  • Facebook adds 255 ms

    255 ms

    Facebook costs a phone 255 ms of main-thread work and 243 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    150 ms · 111 KiB

    5 images could be 111 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    12 KiB

    Polyfills for old browsers add 12 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 6.1 s

    6.1 s

    Real visitors wait 6.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 5.2 s

    5.2 s

    Real visitors see the first content after 5.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 9.0 s

    9.0 s

    The first text or image appears after 9.0 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 18.6 s

    18.6 s

    Your largest element takes 18.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Making disciples of Jesus through authentic relationships, …”.

  • Time to Interactive: 26.7 s

    26.7 s

    The page becomes fully interactive after 26.7 s. Good is under 3.8 s.

  • Speed Index: 9.6 s

    9.6 s

    Visually, the page fills in at 9.6 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.2 s

    1.2 s

    Scripts block taps and scrolling for 1.2 s in total while the page loads. Good is under 200 ms.

  • Real-user INP: 465 ms

    465 ms

    Real visitors wait 465 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 642 ms to 670 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -9%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 8.0 s to 7.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

2 checks passed
  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.008

    0.008

    The layout barely moves while loading (CLS 0.008, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.1 MB in 285 requests

    4.1 MB

    Your homepage downloads 4.1 MB in 285 requests on a phone: scripts 2.2 MB (128), stylesheets 705 KiB (87) and images 610 KiB (20). Under 2 MB keeps phones on slow connections fast.

  • 1 image below the first screen load straight away

    1 image further down the page (32 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.2 g of CO₂ per visit

    1.17 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.17 g of CO₂e: 140.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9193
  • 6 text elements with low contrast

    6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Interactive controls must not be nested (1 element)

    Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 14 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 8580
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Meta description is long (273 characters)

    Your meta description is 273 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 9 links with vague text

    9 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • 2 links crawlers can't follow

    2 links have no real href, so search engines can't follow them.

  • 100 internal links, 8 external

    The homepage links to 100 pages on amazima.org and 8 external pages.

6 checks passed
  • Title: 50 characters

    Your title is a healthy 50 characters: “Amazima Ministries - Serving Communities in Uganda”.

  • Canonical URL set

    The canonical URL is https://amazima.org/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://amazima.org/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (683 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 11 pages without a meta description

    /our-story, /our-mission, /meet-our-team, /blog, /contact and /primary-school and 5 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 7 pages without an H1

    /our-story, /impact, /meet-our-team, /blog, /primary-school and /secondary-school and 1 other have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 27 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 10087
  • 2 small tap targets

    2 of 8 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://cloud.typography.com/7900512/7434392/css/fonts.css' from origin 'https://amazima.o…”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

3 to fix79
  • 1 broken external link

    1 link to other sites is dead, for example https://www.ecfa.org/MemberProfile.aspx?ID=36591 (404).

  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

4 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (amazima.org).

  • Valid certificate (83 days left)

    The certificate from Google Trust Services · WE1 verifies for amazima.org and is valid for another 83 days.

  • http:// redirects to https

    http://amazima.org redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

Domain and trust

1 to fix
  • Domain expires in 44 days

    amazima.org is registered until Dec 2026. Make sure auto-renew is on and the card on file is current.

  • No CAA record

    amazima.org has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    amazima.org's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

1 checks passed
  • Domain is 18 years old

    18 years

    amazima.org was registered in Dec 2007 through DreamHost, LLC. An established domain carries more trust with email providers and search engines.

Content and conversion

3 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 438 words of copy

    The homepage carries about 438 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

3 checks passed
  • 6 calls to action

    The homepage has 6 calls to action, for example “Contact Us” and “Subscribe”.

  • 5 short forms

    5 short forms (6 fields at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Email authentication

1 to fix70
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be amazima.org is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 70/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.google.com include:servers.mcsv.net include:shops.shopify.com include:_spf.salesforce.com include:s…”.

  • DKIM signing found

    A DKIM key is published (selector “google”, “k1” and “k2”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Outbrain and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 19 cookies set on arrival

    19

    Opening the homepage sets 19 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 27 other companies contacted

    Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • 2 plugins are behind their latest release.gamipress 8.0.5 → 8.0.8 · elementor 4.3.3 → 4.3.5

Stack

CMS
WordPress 7.1.3
Framework
React
Analytics
Google Analytics | Google Tag Manager

Company

Headquarters
Franklin

Upkeep, stack, hiring and company data from programmable.info

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This review found 44 issues on amazima.org, including 20 speed issues, 5 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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