arnottcycles.com website review

About 451 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.9 s faster on a phone.

13 files are served with short cache lifetimes, so returning visitors download them again (183 KiB).

20 images could be 506 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.

Your mobile performance score is 63. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Affirm, Google Tag Manager and Shopify and others), adding 1.2 MB and 490 ms of main-thread time.

About 92 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

4 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

A phone's processor spends 2.2 s on main-thread work while loading, 949 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 1,842 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Shopify costs a phone 88 ms of main-thread work and 496 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Polyfills for old browsers add 25 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

2 long tasks block the main thread while loading, the longest for 126 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

4 KiB could be saved by minifying JavaScript.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

4 KiB could be saved by minifying CSS.

Your largest element takes 16.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 16.2 s. Good is under 3.8 s.

Visually, the page fills in at 7.9 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

13 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 76 ms to 70 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.2 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 3.3 MB in 314 requests on a phone: scripts 1.5 MB (171), images 861 KiB (34) and other files 700 KiB (94). Under 2 MB keeps phones on slow connections fast.

Custom_Turquoise_Harley_at_Arnott_Show.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 0.92 g of CO₂e: 110.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 dropdowns have no label.

16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Scrollable region must have keyboard access: 2 elements on the page fail this check, rated serious by axe-core.

1 element hidden from screen readers can still receive keyboard focus.

All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

4 form fields have no label, so screen readers announce an empty box and autofill guesses.

1 visible link has no text or label, so screen readers cannot say where it goes.

Elements with visible text labels do not have matching accessible names. (3 elements).

There is no <h1>, so neither visitors nor Google get a clear main headline.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

Your meta description is 260 characters; Google truncates after about 160, so the end of your pitch is cut.

The homepage links to 160 pages on arnottcycles.com and 9 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

https://www.arnottcycles.com/collections/bmw-r18, https://www.arnottcycles.com/collections/bmw-r18-bagger, https://www.arnottcycles.com/collections/bmw-r18-classic%C2%AE, https://www.arnottcycles.com/collections/bmw-r18-first-edition%C2%AE, https://www.arnottcycles.com/collections/bmw-r18-transcontinental%C2%AE and https://www.arnottcycles.com/collections/bmw-r18b%C2%AE have no meta description, so Google writes the search snippet from whatever text it finds.

Your homepage links to 4 pages by a URL that isn't their canonical one, for example https://www.arnottcycles.com/collections/bmw-r18-classic%C2%AE, whose canonical is https://www.arnottcycles.com/collections/bmw-r18-classic%c2%ae. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

We fetched 15 pages linked from your homepage (of 96 found) and read each the way a search engine does.

30 of 81 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'marketingAllowed')”.

1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

1 image is served at too low a resolution for sharp phone screens.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

The homepage shows no opening hours. If customers visit or call, show when.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 657 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 17 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 33 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.