Website review, no card needed
atecorp.com website review
Visit site (opens in a new tab)Reviewed 21 October 202633 issues · 105 checks
This review found 33 issues worth fixing on atecorp.com, 7 of them high impact, across 105 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
81BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 2.9 s |
| May 9, 2026 | 2.8 s |
| May 16, 2026 | 2.9 s |
| May 23, 2026 | 2.9 s |
| May 30, 2026 | 2.9 s |
| Jun 6, 2026 | 3.1 s |
| Jun 13, 2026 | 3.2 s |
| Jun 20, 2026 | 3.2 s |
| Jun 27, 2026 | 3.2 s |
| Jul 4, 2026 | 3.2 s |
| Jul 11, 2026 | 3.1 s |
| Jul 18, 2026 | 3.1 s |
| Jul 25, 2026 | 3.1 s |
| Aug 1, 2026 | 3.1 s |
| Aug 8, 2026 | 2.9 s |
| Aug 15, 2026 | 2.9 s |
| Aug 22, 2026 | 2.6 s |
| Aug 29, 2026 | 2.4 s |
| Sep 5, 2026 | 2.5 s |
| Sep 12, 2026 | 2.6 s |
| Sep 19, 2026 | 2.6 s |
| Sep 26, 2026 | 2.7 s |
| Oct 3, 2026 | 2.6 s |
| Oct 10, 2026 | 2.5 s |
| Oct 17, 2026 | 2.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 353 ms |
| May 9, 2026 | 328 ms |
| May 16, 2026 | 323 ms |
| May 23, 2026 | 311 ms |
| May 30, 2026 | 315 ms |
| Jun 6, 2026 | 313 ms |
| Jun 13, 2026 | 322 ms |
| Jun 20, 2026 | 318 ms |
| Jun 27, 2026 | 313 ms |
| Jul 4, 2026 | 305 ms |
| Jul 11, 2026 | 263 ms |
| Jul 18, 2026 | 262 ms |
| Jul 25, 2026 | 275 ms |
| Aug 1, 2026 | 294 ms |
| Aug 8, 2026 | 338 ms |
| Aug 15, 2026 | 367 ms |
| Aug 22, 2026 | 381 ms |
| Aug 29, 2026 | 362 ms |
| Sep 5, 2026 | 347 ms |
| Sep 12, 2026 | 326 ms |
| Sep 19, 2026 | 305 ms |
| Sep 26, 2026 | 294 ms |
| Oct 3, 2026 | 293 ms |
| Oct 10, 2026 | 303 ms |
| Oct 17, 2026 | 319 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, azure.com and bc0a.com and others), adding 807 KiB and 1.0 s of main-thread time.
Improve image delivery
150 ms · 940 KiB12 images could be 940 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Mobile performance score: 76
76/100Your mobile performance score is 76 (desktop: 100). Pages that score under 90 lose visitors before the first paint.
Google Tag Manager adds 896 ms
896 msGoogle Tag Manager costs a phone 896 ms of main-thread work and 539 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
450 ms · 69 KiBAbout 69 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Render-blocking requests
400 ms1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 400 ms.
9 long tasks on the main thread
9 long tasks block the main thread while loading, the longest for 338 ms. During a long task the page ignores taps.
Main-thread work: 2.6 s
A phone's processor spends 2.6 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
2,031 HTML elements
The page has 2,031 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Use efficient cache lifetimes
220 KiB6 files are served with short cache lifetimes, so returning visitors download them again (220 KiB).
Reduce unused JavaScript
203 KiBAbout 203 KiB of JavaScript is downloaded but never used on this page.
Document request latency
157 KiBThe HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.
Minify JavaScript
33 KiB33 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Legacy JavaScript
5 KiBPolyfills for old browsers add 5 KiB JavaScript that modern phones do not need.
1 checks passed
Server response: 5 ms
5 msYour server sent the HTML in 5 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Time to Interactive: 16.6 s
16.6 sThe page becomes fully interactive after 16.6 s. Good is under 3.8 s.
Total Blocking Time: 603 ms
603 msScripts block taps and scrolling for 603 ms in total while the page loads. Good is under 200 ms.
Real-user LCP: 2.6 s
2.6 sReal visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 320 ms
320 msReal visitors wait 320 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 2.1 s
2.1 sReal visitors see the first content after 2.1 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.7 s
1.7 sReal visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.4 s
2.4 sThe first text or image appears after 2.4 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 3.0 s
3.0 sYour largest element takes 3.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Tap response (INP) held steady for real visitors
-9%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 353 ms to 319 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Largest content (LCP) got 10% faster for real visitors
-10%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.9 s to 2.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Speed Index: 2.4 s
2.4 sVisually, the page fills in at 2.4 s (Speed Index), inside the 3.4 s “good” threshold.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 4.6 MB in 110 requests
4.6 MBYour homepage downloads 4.6 MB in 110 requests on a phone: images 2.0 MB (41), media 1.4 MB (1) and scripts 808 KiB (31). Under 2 MB keeps phones on slow connections fast.
1 image over 500 KB
9300-nh-research-webpage-image-atec.png weighs 590 KiB. On a phone connection a single image that size takes seconds.
3 images in older formats
3 images (874 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.3 g of CO₂ per visit
1.30 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.30 g of CO₂e: 156.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Positive tabindex
3 elements have a tabindex above 0, which scrambles the keyboard order.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Alternative text of images should not be repeated as text (10 elements)
Alternative text of images should not be repeated as text: 10 elements on the page fail this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 52 images in the HTML carry an alt attribute.
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
463 internal links, 5 external
The homepage links to 463 pages on atecorp.com and 5 external pages.
8 checks passed
Meta description: 120 characters
Your meta description is 120 characters: “Rent test equipment from the leading supplier of test and measurement instruments, Advanced Test Equipment Corp. (ATEC).”.
One H1 headline
Your main headline reads: “Test & Measurement Equipment Rentals, Sales & Calibration”.
Title: 49 characters
Your title is a healthy 49 characters: “Test Equipment Rentals, Sales, Calibration | ATEC”.
Canonical URL set
The canonical URL is https://www.atecorp.com/.
Structured data in place
Structured data found: LocalBusiness, Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.atecorp.com/sitemap.xml.
AI search readiness
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,762 words), so crawlers that don't run JavaScript still read it.
Other pages
1 page slow to respond
/emc/esd-guns took over 3 s to send its HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 197 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
Deprecated browser APIs
The page uses 2 deprecated browser APIs that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 distorted images
2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.
2 checks passed
Tap targets are thumb-sized
21 of 23 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
Short HSTS lifetime
HSTS is set, but max-age is 30 days; one year is the recommended minimum.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (atecorp.com).
Valid certificate (170 days left)
The certificate from DigiCert Inc · GeoTrust TLS RSA CA G1 verifies for atecorp.com and is valid for another 170 days.
http:// redirects to https
http://atecorp.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 45 links work
All 45 links checked from your homepage (40 internal, 5 external) answered without errors; 8 did not answer within 5 s.
Domain and trust
No CAA record
atecorp.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
atecorp.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 30 years old
30 yearsatecorp.com was registered in Apr 1996 through Network Solutions, LLC. An established domain carries more trust with email providers and search engines.
Registered until May 2028
atecorp.com is registered until May 2028.
Content and conversion
Only about 243 words
The homepage has only about 243 words of visible text; thin pages give Google and first-time buyers little to go on.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
9 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Start your search” and “Learn more”.
8 calls to action
The homepage has 8 calls to action, for example “Start your search”, “Contact Us” and “Request a Quote”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 1 customer or partner logo and 2 trust badges.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 3 phone links and 0 email links.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Email authentication
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 85/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 ip4:74.62.189.24 ip4:74.62.189.18 ip4:40.78.242.8 ip4:74.62.189.20 include:spf.protection.outlook.com ~all”.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and LinkedIn Insight (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
10 cookies set on arrival
10Opening the homepage sets 10 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
15 other companies contacted
Loading the homepage contacts 15 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- Analytics
- Google Tag Manager
- Hosting
- Azure
Company
- Founded
- 1981
- Headquarters
- San Diego
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This free review found 33 issues on atecorp.com, including 18 speed issues, 1 SEO issue and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.