atelierbrunette.com website review

Your mobile performance score is 74. Pages that score under 90 lose visitors before the first paint.

4 images could be 314 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.

11 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.

Google Tag Manager costs a phone 225 ms of main-thread work and 309 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 1,796 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

About 197 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

5 third-party services load with your homepage (Google Tag Manager, Shopify and shop.app and others), adding 582 KiB and 244 ms of main-thread time.

5 files are served with short cache lifetimes, so returning visitors download them again (22 KiB).

3 long tasks block the main thread while loading, the longest for 147 ms. During a long task the page ignores taps.

About 11 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 7.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 8.7 s. Good is under 3.8 s.

Your homepage downloads 2.8 MB in 176 requests on a phone: images 1.0 MB (27), scripts 802 KiB (48) and other files 727 KiB (75). Under 2 MB keeps phones on slow connections fast.

2 images (219 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

2 images further down the page (77 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.79 g of CO₂e: 94.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 tap targets are too small or too close together to hit reliably with a finger.

122 visible links have no text or label, so screen readers cannot say where they go.

All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

Headings skip levels (h2 → h6), which makes the page harder to scan with a screen reader.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Your title is 86 characters, so Google will cut it off around 60: “Atelier Brunette | Tissus de qualité à coudre et patrons inspirants – ATELIER BRUNETTE”.

Your meta description is 297 characters; Google truncates after about 160, so the end of your pitch is cut.

1 link has no real href, so search engines can't follow it.

The homepage links to 319 pages on atelierbrunette.com and 15 external pages.

https://www.atelierbrunette.com/collections/la-nouvelle-collection, https://www.atelierbrunette.com/collections/denim-edition, https://www.atelierbrunette.com/collections/tissus, https://www.atelierbrunette.com/collections/les-patrons, https://www.atelierbrunette.com/collections/mercerie and https://www.atelierbrunette.com/collections/les-archives and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

https://www.atelierbrunette.com/collections/denim-edition and https://www.atelierbrunette.com/collections/tissus took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 112 found) and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

6 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

Social proof on the homepage: 3 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

The homepage has only about 129 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 6 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.