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auma.com website review

Visit site (opens in a new tab)Reviewed 26 October 202640 issues · 106 checks

This review found 40 issues worth fixing on auma.com, 14 of them high impact, across 106 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.3 s2.0 sMay 9Oct 242.1 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.1 s
May 16, 20262.1 s
May 23, 20262.2 s
May 30, 20262.2 s
Jun 6, 20262.2 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.2 s
Jul 4, 20262.3 s
Jul 11, 20262.3 s
Jul 18, 20262.3 s
Jul 25, 20262.2 s
Aug 1, 20262.2 s
Aug 8, 20262.2 s
Aug 15, 20262.1 s
Aug 22, 20262.1 s
Aug 29, 20262.1 s
Sep 5, 20262.1 s
Sep 12, 20262.1 s
Sep 19, 20262.0 s
Sep 26, 20262.1 s
Oct 3, 20262.0 s
Oct 10, 20262.1 s
Oct 17, 20262.1 s
Oct 24, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
101 ms93 msMay 9Oct 24100 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 202696 ms
May 16, 202695 ms
May 23, 202696 ms
May 30, 202694 ms
Jun 6, 202696 ms
Jun 13, 202696 ms
Jun 20, 202696 ms
Jun 27, 202697 ms
Jul 4, 202699 ms
Jul 11, 2026100 ms
Jul 18, 202698 ms
Jul 25, 202699 ms
Aug 1, 202697 ms
Aug 8, 202699 ms
Aug 15, 202699 ms
Aug 22, 202699 ms
Aug 29, 2026100 ms
Sep 5, 202698 ms
Sep 12, 202699 ms
Sep 19, 202698 ms
Sep 26, 202698 ms
Oct 3, 202697 ms
Oct 10, 202698 ms
Oct 17, 202698 ms
Oct 24, 2026100 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of auma.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. auma.com at 0.4 s0.4 s
  2. auma.com at 0.8 s0.8 s
  3. auma.com at 1.1 s1.1 s
  4. auma.com at 1.5 s1.5 s
  5. auma.com at 1.9 s1.9 s
  6. auma.com at 2.3 s2.3 s
  7. auma.com at 2.6 s2.6 s
  8. auma.com at 3.0 s3.0 s

auma.com does not allow embedding, so this is Google's rendering of the page.

Speed

6 to fix52
  • Use efficient cache lifetimes

    4.7 s · 920 KiB

    47 files are served with short cache lifetimes, so returning visitors download them again (920 KiB).

  • Reduce unused JavaScript

    2.1 s · 430 KiB

    About 430 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.1 s faster on a phone.

  • Render-blocking requests

    1.5 s

    4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.5 s.

  • Reduce unused CSS

    900 ms · 170 KiB

    About 170 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 900 ms faster on a phone.

  • Mobile performance score: 52

    52/100

    Your mobile performance score is 52 (desktop: 84). Pages that score under 90 lose visitors before the first paint.

  • Improve image delivery

    250 ms · 254 KiB

    7 images could be 254 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.

  • 3 third-party services on the page

    3 third-party services load with your homepage (legalhelper.eu, Google Tag Manager and JSDelivr CDN), adding 202 KiB and 107 ms of main-thread time.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 50 ms. During a long task the page ignores taps.

  • Phones get a much slower page than desktops

    Desktop scores 84 but mobile only 52. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Legacy JavaScript

    8 KiB

    Polyfills for old browsers add 8 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 0.6 s

    A phone's processor spends 0.6 s on main-thread work while loading, 133 ms of it running JavaScript. That is comfortably low.

  • Server response: 3 ms

    3 ms

    Your server sent the HTML in 3 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 9.6 s

    9.6 s

    Your largest element takes 9.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 9.6 s

    9.6 s

    The page becomes fully interactive after 9.6 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 0.314

    0.314

    The layout shifts by 0.314 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • First Contentful Paint: 3.0 s

    3.0 s

    The first text or image appears after 3.0 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 3.1 s

    3.1 s

    Real visitors wait 3.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 2.8 s

    2.8 s

    Real visitors see the first content after 2.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Speed Index: 4.3 s

    4.3 s

    Visually, the page fills in at 4.3 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) held steady for real visitors

    +4%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 96 ms to 100 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user INP: 92 ms

    92 ms

    Real visitors wait 92 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

Images and page weight

2 to fix86
  • An image on the first screen is lazy-loaded

    service~-~media--5abec06c--query.d92ffd5a.avif is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 1 image far larger than shown

    14 KiB

    1 image is downloaded at several times the size a phone draws it, for example D71_3047_screen_1 (101959)_1.ad069ed7.avif at 1,200 px wide, shown at 350 px. Resized copies would save about 14 KiB.

  • About 0.5 g of CO₂ per visit

    0.54 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.54 g of CO₂e: 65.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Page weight: 1.9 MB in 59 requests

    1.9 MB

    Your homepage downloads 1.9 MB in 59 requests on a phone: images 934 KiB (42), scripts 623 KiB (5) and stylesheets 217 KiB (4). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

9 to fixGoogle 8088
  • Unlabelled dropdowns

    1 dropdown has no label.

  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • <html> element must have a valid value for the lang attribute (1 element)

    <html> element must have a valid value for the lang attribute: 1 element on the page fails this check, rated serious by axe-core.

  • 2 images without alt text

    2 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (16 elements)

    All page content should be contained by landmarks: 16 elements on the page fail this check, rated moderate by axe-core.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Page language is “en_001”

    The page declares lang=“en_001”, which is not a usable language code, so screen readers and translation tools guess.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h6 and h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 8 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 8581
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 4 H1 headlines

    There are 4 <h1> headlines (“Electric actuators for all types of valves”, “Exellence for actuators” and “Worldwide service”). One clear main headline is easier for people and search engines.

  • Meta description is long (349 characters)

    Your meta description is 349 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 8 links with vague text

    8 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 164 internal links, 8 external

    The homepage links to 164 pages on auma.com and 8 external pages.

4 checks passed
  • Title: 38 characters

    Your title is a healthy 38 characters: “Solutions for a world in motion | AUMA”.

  • Canonical URL set

    The canonical URL is https://www.auma.com/en_001.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.auma.com/sitemap.auma.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (769 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix93
  • 16 pages share 3 titles

    /en_001 and /cs_CZ all use the title “Solutions for a world in motion | AUMA”, and 2 other titles repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 3 pages with very little text

    /ru_RU, /ja_JP and /zh_CN have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 109 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9671
  • 2 broken images

    2 images failed to load on a phone, for example https://www.auma.com/en_001.

  • 23 small tap targets

    23 of 41 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Document Finder not initialized”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix89
  • 1 broken link to your own pages

    1 link from your homepage to your own site is broken, for example https://www.auma.com/en_001/login/myauma (404).

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • 2 redirects before the homepage

    Opening https://auma.com goes through 2 redirects before the homepage loads.

  • 1 link through redirect chains

    1 link go through two or more redirects, for example https://specials.auma.com/en/profox.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (auma.com).

  • Valid certificate (84 days left)

    The certificate from Let's Encrypt · YE1 verifies for auma.com and is valid for another 84 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://auma.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • security.txt published

    A security.txt file tells researchers how to report a problem with your site.

Domain and trust

  • No CAA record

    auma.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

3 checks passed
  • Domain is 29 years old

    29 years

    auma.com was registered in Mar 1997 through InterNetX GmbH. An established domain carries more trust with email providers and search engines.

  • DNSSEC is on

    auma.com's DNS answers are signed (DNSSEC), so they can't be forged on the way to visitors.

  • Registered until Mar 2027

    auma.com is registered until Mar 2027.

Content and conversion

2 to fix88
  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 525 words of copy

    The homepage carries about 525 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Contact” and “Service request”.

  • 19 calls to action

    The homepage has 19 calls to action, for example “Contact”, “Order data sheet” and “Software download”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

85
  • Email authentication score: 85/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 a ip4:94.130.33.22 ip4:142.132.167.10 mx ~all”.

  • DKIM signing found

    A DKIM key is published (selector “s1” and “mail”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 3 other companies contacted

    Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

Stack

Framework
Tailwind CSS
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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