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avinent.com website review
Visit site (opens in a new tab)Reviewed 4 November 202620 issues · 57 checks
This review found 20 issues worth fixing on avinent.com, 8 of them high impact, across 57 checks. The most urgent: fails Core Web Vitals for real visitors. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.
Show as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 4.9 s |
| May 23, 2026 | 4.6 s |
| May 30, 2026 | 4.5 s |
| Jun 6, 2026 | 4.7 s |
| Jun 13, 2026 | 4.8 s |
| Jun 20, 2026 | 4.8 s |
| Jun 27, 2026 | 5.0 s |
| Jul 4, 2026 | 5.0 s |
| Jul 11, 2026 | 5.3 s |
| Jul 18, 2026 | 5.6 s |
| Jul 25, 2026 | 5.6 s |
| Aug 1, 2026 | 5.6 s |
| Aug 8, 2026 | 5.3 s |
| Aug 15, 2026 | 5.1 s |
| Aug 22, 2026 | 5.2 s |
| Aug 29, 2026 | 5.5 s |
| Sep 5, 2026 | 5.8 s |
| Sep 12, 2026 | 5.7 s |
| Sep 19, 2026 | 5.3 s |
| Sep 26, 2026 | 5.2 s |
| Oct 3, 2026 | 4.9 s |
| Oct 10, 2026 | 5.1 s |
| Oct 17, 2026 | 5.1 s |
| Oct 24, 2026 | 5.2 s |
| Oct 31, 2026 | 5.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 163 ms |
| May 23, 2026 | 169 ms |
| May 30, 2026 | 183 ms |
| Jun 6, 2026 | 163 ms |
| Jun 13, 2026 | 157 ms |
| Jun 20, 2026 | 154 ms |
| Jun 27, 2026 | 158 ms |
| Jul 4, 2026 | 164 ms |
| Jul 11, 2026 | 174 ms |
| Jul 18, 2026 | 181 ms |
| Jul 25, 2026 | 185 ms |
| Aug 1, 2026 | 180 ms |
| Aug 8, 2026 | 179 ms |
| Aug 15, 2026 | 177 ms |
| Aug 22, 2026 | 166 ms |
| Aug 29, 2026 | 182 ms |
| Sep 5, 2026 | 189 ms |
| Sep 12, 2026 | 183 ms |
| Sep 19, 2026 | 189 ms |
| Sep 26, 2026 | 201 ms |
| Oct 3, 2026 | 196 ms |
| Oct 10, 2026 | 201 ms |
| Oct 17, 2026 | 177 ms |
| Oct 24, 2026 | 172 ms |
| Oct 31, 2026 | 161 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Not measured in this review.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 5.4 s
5.4 sReal visitors wait 5.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.26
0.26For real visitors the layout shifts by 0.26 (75th percentile). Good is under 0.1.
Real-user FCP: 4.5 s
4.5 sReal visitors see the first content after 4.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 4.3 s
4.3 sReal visitors wait 4.3 s for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) held steady for real visitors
0%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 163 ms to 161 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 12% slower for real visitors
+12%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 4.9 s to 5.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
1 checks passed
Real-user INP: 161 ms
161 msReal visitors wait 161 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Images and page weight
Page weight: 3.3 MB
3.3 MBYour homepage downloads 3.3 MB on a phone, 1.6 MB of it images (48%). Under 2 MB keeps phones on slow connections fast.
About 0.9 g of CO₂ per visit
0.93 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.93 g of CO₂e: 111.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.
Contentinfo landmark should not be contained in another landmark (1 element)
Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.
Document should not have more than one contentinfo landmark (1 element)
Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.
9 links without text
9 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 37 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 5 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No robots.txt
There is no robots.txt at avinent.com/robots.txt, the first file search crawlers ask for.
166 internal links, 24 external
The homepage links to 166 pages on avinent.com and 24 external pages.
6 checks passed
Meta description: 136 characters
Your meta description is 136 characters: “Desde Avinent te ofrecemos soluciones dentales de calidad para ser el partner perfecto para clínicas dentales y laborat…”.
One H1 headline
Your main headline reads: “Avinent apostamos por la felicidad común ofreciendo soluciones dentales que cambian la vida de las personas”.
Title: 56 characters
Your title is a healthy 56 characters: “Avinent tu proveedor dental de confianza | Avinent Group”.
Structured data in place
Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
XML sitemap found
Your XML sitemap is reachable at https://avinent.com/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
No llms.txt
There is no https://avinent.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
AI answer engines may read the site
There is no robots.txt, so nothing stops the crawlers behind ChatGPT search, Claude and Perplexity from reading the site and cite it in answers.
Other pages
5 pages slow to respond
https://avinent.com/area-cliente, https://avinent.com/contacto, https://avinent.com/soluciones-medicas-dentales, https://avinent.com/implantes-dentales and https://avinent.com/implantes-dentales/implante-coral took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 49 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
6 small tap targets
6 of 11 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'getElementsByClassName')”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Only about 122 words
The homepage has only about 122 words of visible text; thin pages give Google and first-time buyers little to go on.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
3 checks passed
1 call to action
The homepage has 1 call to action, for example “Shop”.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 1 phone link and 1 email link.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and LinkedIn Insight (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
5 cookies set on arrival
5Opening the homepage sets 5 cookies, 2 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
18 other companies contacted
Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at avinent.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Tag Manager
- Hosting
- swhosting.com
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 20 issues on avinent.com, including 5 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.