barebonesbroth.com website review

About 496 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.9 s faster on a phone.

A phone's processor spends 4.6 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

8 third-party services load with your homepage (govx.com, Accessibe Accessibility Overlay and Google Tag Manager and others), adding 17.1 MB and 899 ms of main-thread time.

Shopify costs a phone 101 ms of main-thread work and 14.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Your mobile performance score is 56. Pages that score under 90 lose visitors before the first paint.

13 images could be 634 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.

20 files are served with short cache lifetimes, so returning visitors download them again (264 KiB).

alia-prod.com costs a phone 137 ms of main-thread work and 1.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Polyfills for old browsers add 57 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

6 long tasks block the main thread while loading, the longest for 187 ms. During a long task the page ignores taps.

10 files block the first paint until they finish downloading. Deferring or inlining them could save about 150 ms.

6 KiB could be saved by minifying JavaScript.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 15.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “We use cookies to enhance your experience, analyze traffic,…”.

The page becomes fully interactive after 16.3 s. Good is under 3.8 s.

Visually, the page fills in at 7.8 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

Scripts block taps and scrolling for 308 ms in total while the page loads. Good is under 200 ms.

4 images have no width and height attributes, so the layout jumps as each one loads.

Your homepage downloads 58.0 MB in 222 requests on a phone: media 53.2 MB (9), images 2.4 MB (27) and scripts 1.5 MB (91). Under 2 MB keeps phones on slow connections fast.

2 images (129 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 16.45 g of CO₂e: 1973.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

4 tap targets are too small or too close together to hit reliably with a finger.

All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Your meta description is 187 characters; Google truncates after about 160, so the end of your pitch is cut.

The homepage links to 58 pages on barebonesbroth.com and 3 external pages.

/products/collagen-drink-mix and /products/elevated-drink-mix all use the title “Collagen Drink Mix™ | Low Sugar with Collagen & Prebiotics”. Search engines can't tell which page to show for a search, so each competes with the others.

/collections/shop-all, /pages/our-story, /blogs/recipes, /pages/help-center, /pages/reviews and /pages/careers and 2 others have no meta description, so Google writes the search snippet from whatever text it finds.

/products/collagen-drink-mix and /products/elevated-drink-mix use the same meta description. A description written for each page earns more clicks.

Your homepage links to 1 page by a URL that isn't its canonical one, for example /products/elevated-drink-mix, whose canonical is /products/collagen-drink-mix. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

/pages/careers has no <h1> headline, so visitors and search engines get no clear main topic.

/pages/help-center and /pages/reviews have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

We fetched 15 pages linked from your homepage and read each the way a search engine does.

6 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

HSTS is set, but max-age is 91 days; one year is the recommended minimum.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

barebonesbroth.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 439 words of visible text.

DMARC is set to p=none, so mail pretending to be barebonesbroth.com is still delivered. Add a report address, check the reports, then move to quarantine.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Amazon Ads, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 8 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 34 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.