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barefootscience.com.au website review
Visit site (opens in a new tab)Reviewed 13 November 202637 issues · 77 checks
This review found 37 issues worth fixing on barefootscience.com.au, 13 of them high impact, across 77 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.9 s
1.3 s
1.7 s
2.2 s
2.6 s
3.0 s
3.5 s
Speed
Improve image delivery
5.8 s · 2.9 MB17 images could be 2.9 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 5.8 s faster on a phone.
Render-blocking requests
1.4 s8 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.
Font display
1.2 sWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.2 s).
Mobile performance score: 72
72/100Your mobile performance score is 72. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
310 ms · 507 KiBAbout 507 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 310 ms faster on a phone.
Google Maps adds 211 ms
211 msGoogle Maps costs a phone 211 ms of main-thread work and 468 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 201 ms
201 msGoogle Tag Manager costs a phone 201 ms of main-thread work and 444 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
5 third-party services on the page
5 third-party services load with your homepage (Google Maps, Google Tag Manager and Other Google APIs/SDKs and others), adding 921 KiB and 415 ms of main-thread time.
4 long tasks on the main thread
4 long tasks block the main thread while loading, the longest for 72 ms. During a long task the page ignores taps.
Reduce unused CSS
18 KiBAbout 18 KiB of CSS is downloaded but never applied on this page.
Use efficient cache lifetimes
11 KiB2 files are served with short cache lifetimes, so returning visitors download them again (11 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 0.9 s
A phone's processor spends 0.9 s on main-thread work while loading, 373 ms of it running JavaScript. That is comfortably low.
Server response: 14 ms
14 msYour server sent the HTML in 14 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 8.6 s
8.6 sYour largest element takes 8.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 8.7 s
8.7 sThe page becomes fully interactive after 8.7 s. Good is under 3.8 s.
Speed Index: 4.7 s
4.7 sVisually, the page fills in at 4.7 s (Speed Index). Good is under 3.4 s.
10 images without width and height
10 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
3 checks passed
First Contentful Paint: 1.1 s
1.1 sThe first text or image appears after 1.1 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 43 ms
43 msScripts block the page for only 43 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 6.8 MB in 70 requests
6.8 MBYour homepage downloads 6.8 MB in 70 requests on a phone: images 5.3 MB (25), scripts 950 KiB (26) and fonts 468 KiB (3). Under 2 MB keeps phones on slow connections fast.
2 images over 500 KB
2 images weigh 1.7 MB together. On a phone connection a single image that size takes seconds.
15 images far larger than shown
1.6 MB15 images are downloaded at several times the size a phone draws them, for example Screenshot-2022-04-10-073535.png at 1,120 px wide, shown at 294 px. Resized copies would save about 1.6 MB.
23 images in older formats
23 images (5.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
15 images below the first screen load straight away
15 images further down the page (2.0 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.9 g of CO₂ per visit
1.92 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.92 g of CO₂e: 230.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
5 tap targets too small
5 tap targets are too small or too close together to hit reliably with a finger.
2 text elements with low contrast
2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
22 images without alt text
22 images have no alt text, which hurts accessibility and image search.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
5 form fields without a label
5 form fields have no label, so screen readers announce an empty box and autofill guesses.
4 links without text
4 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
1 checks passed
43 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 7 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (17 characters)
Your title is only 17 characters: “Dr Foot Solutions”. Between 30 and 65 characters leaves room to say what you do and for whom.
Meta description is long (247 characters)
Your meta description is 247 characters; Google truncates after about 160, so the end of your pitch is cut.
No XML sitemap
No XML sitemap at https://drfootsolutions.com.au/sitemap.xml, so Google discovers your pages only by following links.
No robots.txt
There is no robots.txt at drfootsolutions.com.au/robots.txt, the first file search crawlers ask for.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
9 internal links, 5 external
The homepage links to 9 pages on barefootscience.com.au and 5 external pages.
3 checks passed
Canonical URL set
The canonical URL is https://drfootsolutions.com.au/.
Structured data in place
Structured data found: BreadcrumbList, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://drfootsolutions.com.au/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
Text is in the HTML
Your server sends the page's text in the HTML (1,228 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages without a meta description
https://drfootsolutions.com.au/order and https://drfootsolutions.com.au/blog have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages without an H1
https://drfootsolutions.com.au/order, https://drfootsolutions.com.au/blog, https://drfootsolutions.com.au/media and https://drfootsolutions.com.au/privacy-policy have no <h1> headline, so visitors and search engines get no clear main topic.
2 pages with very little text
https://drfootsolutions.com.au/order and https://drfootsolutions.com.au/media have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
4 internal pages checked
We fetched 4 pages linked from your homepage and read each the way a search engine does.
5 checks passed
Linked pages load
All 4 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 4 pages that loaded have a <title>.
Best practices
3 small tap targets
3 of 12 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 500 ()”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
Thin social proof
Social proof on the homepage: 6 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 806 words of copy
The homepage carries about 806 words of visible text.
7 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SUBSCRIBE TO NEWSLETTER”.
3 calls to action
The homepage has 3 calls to action, for example “Subscribe to newsletter”, “ORDER HERE” and “Contact”.
1 short form
A short form (5 fields at most) is right on the homepage, asking for an email.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Direct contact links
Visitors can reach you directly: 3 phone links and 1 email link.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
2 cookies set on arrival
2Opening the homepage sets 2 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
6 other companies contacted
Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at barefootscience.com.au, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- E-commerce
- Shopify;Shopify Plus
- Hosting
- CloudFront
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on barefootscience.com.au, including 11 speed issues, 6 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
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- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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