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beamdistributing.com website review
Visit site (opens in a new tab)Reviewed 5 November 202631 issues · 101 checks
This review found 31 issues worth fixing on beamdistributing.com, 8 of them high impact, across 101 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
84B- #14,249 of 81,769 reviewed websitesbeats 78%
- #8,309 of 40,563 online storesbeats 74%
- #8,004 of 35,943 Shopify storesbeats 71%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.9 s |
| May 23, 2026 | 1.9 s |
| May 30, 2026 | 2.0 s |
| Jun 6, 2026 | 2.1 s |
| Jun 13, 2026 | 2.2 s |
| Jun 20, 2026 | 2.1 s |
| Jun 27, 2026 | 2.0 s |
| Jul 4, 2026 | 2.0 s |
| Jul 11, 2026 | 2.0 s |
| Jul 18, 2026 | 2.0 s |
| Jul 25, 2026 | 1.9 s |
| Aug 1, 2026 | 1.8 s |
| Aug 8, 2026 | 1.9 s |
| Aug 15, 2026 | 1.9 s |
| Aug 22, 2026 | 2.0 s |
| Aug 29, 2026 | 1.9 s |
| Sep 5, 2026 | 1.9 s |
| Sep 12, 2026 | 1.9 s |
| Sep 19, 2026 | 1.9 s |
| Sep 26, 2026 | 1.9 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 1.8 s |
| Oct 17, 2026 | 1.8 s |
| Oct 24, 2026 | 1.8 s |
| Oct 31, 2026 | 1.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 81 ms |
| May 23, 2026 | 79 ms |
| May 30, 2026 | 87 ms |
| Jun 6, 2026 | 88 ms |
| Jun 13, 2026 | 87 ms |
| Jun 20, 2026 | 87 ms |
| Jun 27, 2026 | 87 ms |
| Jul 4, 2026 | 80 ms |
| Jul 11, 2026 | 79 ms |
| Jul 18, 2026 | 87 ms |
| Jul 25, 2026 | 87 ms |
| Aug 29, 2026 | 80 ms |
| Sep 5, 2026 | 80 ms |
| Sep 12, 2026 | 88 ms |
| Sep 19, 2026 | 88 ms |
| Oct 31, 2026 | 79 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
beamdistributing.com does not allow embedding, so this is Google's rendering of the page.
Speed
Reduce unused JavaScript
3.1 s · 516 KiBAbout 516 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.1 s faster on a phone.
Mobile performance score: 53
53/100Your mobile performance score is 53. Pages that score under 90 lose visitors before the first paint.
8 third-party services on the page
8 third-party services load with your homepage (Accessibe Accessibility Overlay, Google/Doubleclick Ads and Google Tag Manager and others), adding 977 KiB and 687 ms of main-thread time.
Render-blocking requests
650 ms10 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.
Reduce unused CSS
300 ms · 39 KiBAbout 39 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Main-thread work: 2.3 s
A phone's processor spends 2.3 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
2,062 HTML elements
The page has 2,062 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Improve image delivery
234 KiB2 images could be 234 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 173 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
50 ms · 29 KiB7 files are served with short cache lifetimes, so returning visitors download them again (29 KiB).
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
17 KiBPolyfills for old browsers add 17 KiB JavaScript that modern phones do not need.
Duplicated JavaScript
13 KiB13 KiB JavaScript is shipped twice across bundles.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 8 ms
8 msYour server sent the HTML in 8 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 12.8 s
12.8 sYour largest element takes 12.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Welcome to Beam. Ashland's Premier Outdoor Retailer. Sellin…”.
First Contentful Paint: 5.5 s
5.5 sThe first text or image appears after 5.5 s on a phone. Good is under 1.8 s.
Time to Interactive: 12.8 s
12.8 sThe page becomes fully interactive after 12.8 s. Good is under 3.8 s.
Speed Index: 7.2 s
7.2 sVisually, the page fills in at 7.2 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 292 ms
292 msScripts block taps and scrolling for 292 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) held steady for real visitors
+4%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 81 ms to 79 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-7%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.9 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.9 s
1.9 sReal visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.1 s
1.1 sReal visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 677 ms
677 msReal visitors wait 677 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 2.4 MB in 150 requests
2.4 MBYour homepage downloads 2.4 MB in 150 requests on a phone: scripts 1.2 MB (56), other files 649 KiB (71) and images 316 KiB (7). Under 2 MB keeps phones on slow connections fast.
About 0.7 g of CO₂ per visit
0.69 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.69 g of CO₂e: 83.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Invalid ARIA attributes
5 elements use ARIA attributes their role does not allow, which confuses screen readers.
12 tap targets too small
12 tap targets are too small or too close together to hit reliably with a finger.
7 text elements with low contrast
7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (51 elements)
All page content should be contained by landmarks: 51 elements on the page fail this check, rated moderate by axe-core.
65 form fields without a label
65 form fields have no label, so screen readers announce an empty box and autofill guesses.
12 links without text
12 visible links have no text or label, so screen readers cannot say where they go.
2 checks passed
Every image has alt text
All 52 images in the HTML carry an alt attribute.
45 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“Beam” and “Contact us”). One clear main headline is easier for people and search engines.
Meta description is long (252 characters)
Your meta description is 252 characters; Google truncates after about 160, so the end of your pitch is cut.
2 links crawlers can't follow
2 links have no real href, so search engines can't follow them.
166 internal links, 6 external
The homepage links to 166 pages on beamdistributing.com and 6 external pages.
6 checks passed
Title: 60 characters
Your title is a healthy 60 characters: “Beam - Largest Selection of Protective Cases, Coolers & More”.
Canonical URL set
The canonical URL is https://beam.is/.
Structured data in place
Structured data found: WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://beam.is/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (739 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
/collections/pelican-crate has no meta description, so Google writes the search snippet from whatever text it finds.
1 page without an H1
/pages/about-us has no <h1> headline, so visitors and search engines get no clear main topic.
2 pages slow to respond
/pages/about-us and /collections/personal-utility-case took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 91 found) and read each the way a search engine does.
5 checks passed
Linked pages load
14 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 14 pages that loaded have a <title>.
Best practices
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://d2p078bqz5urf7.cloudfront.net/jsapi/110-2/css/site_min.css' from origin 'https://b…”.
2 checks passed
Tap targets are thumb-sized
18 of 22 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken external link
1 link to other sites is dead, for example https://www.gsaadvantage.gov/advantage/s/search.do?q=19:5GS-07F-256AA&searchType=1&db=0 (404).
Short HSTS lifetime
HSTS is set, but max-age is 91 days; one year is the recommended minimum.
1 link through redirect chains
1 link go through two or more redirects, for example https://beam.is/customer_authentication/redirect?locale=en®ion_country=US.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
6 checks passed
Served over HTTPS
The homepage is served over HTTPS (beam.is).
Valid certificate (48 days left)
The certificate from Let's Encrypt · YE1 verifies for beamdistributing.com and is valid for another 48 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://beamdistributing.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
Domain and trust
No CAA record
beam.is has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
beam.is's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
1 checks passed
Domain is 14 years old
14 yearsbeam.is was registered in Sep 2012. An established domain carries more trust with email providers and search engines.
Content and conversion
Thin social proof
Social proof on the homepage: 1 testimonial or review block. Pairing it with named testimonials or customer logos makes it far more convincing.
A 11-field form
Your longest form asks for 11 fields (7 required). Every extra field lowers completion.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 542 words of copy
The homepage carries about 542 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Shop Online”.
9 calls to action
The homepage has 9 calls to action, for example “Get Wholesale Quote”, “Shop Online” and “Shop Cases”.
Analytics in place
Analytics detected: Google Analytics and Hotjar.
Direct contact links
Visitors can reach you directly: 0 phone links and 2 email links.
Email authentication
Email authentication score: 100/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:_spf.beamdistributing_com._d.easydmarc.pro -all”.
DKIM signing found
A DKIM key is published (selector “selector1” and “smtp”), so receivers can verify mail really came from you.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
15 cookies set on arrival
15Opening the homepage sets 15 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
24 other companies contacted
Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Apps on your store
No apps were seen in the code your storefront loads.
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Analytics | Hotjar
- Hosting
- Shopify
Company
- Headquarters
- Henrico
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 31 issues on beamdistributing.com, including 12 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.