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beardsley.com website review

Visit site (opens in a new tab)Reviewed 25 October 202633 issues · 101 checks

This review found 33 issues worth fixing on beardsley.com, 12 of them high impact, across 101 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s1.5 sMay 2Oct 172.2 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.6 s
May 9, 20261.6 s
May 16, 20261.6 s
May 23, 20261.6 s
May 30, 20261.7 s
Jun 6, 20262.0 s
Jun 13, 20262.2 s
Jun 20, 20262.1 s
Jun 27, 20262.1 s
Jul 4, 20261.9 s
Jul 11, 20262.1 s
Jul 18, 20262.2 s
Jul 25, 20262.2 s
Aug 1, 20262.2 s
Aug 8, 20262.3 s
Aug 15, 20261.9 s
Aug 22, 20262.0 s
Aug 29, 20262.1 s
Sep 5, 20261.9 s
Sep 12, 20262.1 s
Sep 19, 20262.1 s
Sep 26, 20262.1 s
Oct 3, 20262.1 s
Oct 10, 20262.1 s
Oct 17, 20262.2 s
Real-visitor tap response (INP)75th percentile, phones
92 ms67 msJun 27Oct 1782 ms
Show as table
DateReal-visitor tap response (INP)
Jun 27, 202689 ms
Jul 18, 202679 ms
Jul 25, 202675 ms
Aug 1, 202674 ms
Aug 8, 202675 ms
Aug 15, 202670 ms
Aug 22, 202679 ms
Aug 29, 202679 ms
Sep 5, 202679 ms
Sep 19, 202686 ms
Sep 26, 202684 ms
Oct 3, 202684 ms
Oct 10, 202678 ms
Oct 17, 202682 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

11 to fix42
  • Reduce unused JavaScript

    5.1 s · 1.0 MB

    About 1.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.1 s faster on a phone.

  • Render-blocking requests

    1.5 s

    13 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.5 s.

  • Mobile performance score: 42

    42/100

    Your mobile performance score is 42 (desktop: 91). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (YouTube, Google CDN and Google Tag Manager and others), adding 2.2 MB and 1.6 s of main-thread time.

  • Reduce unused CSS

    750 ms · 211 KiB

    About 211 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • YouTube adds 595 ms

    595 ms

    YouTube costs a phone 595 ms of main-thread work and 966 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google CDN adds 495 ms

    495 ms

    Google CDN costs a phone 495 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    450 ms · 113 KiB

    2 images could be 113 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.

  • Google Tag Manager adds 415 ms

    415 ms

    Google Tag Manager costs a phone 415 ms of main-thread work and 357 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.3 s

    A phone's processor spends 3.3 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 268 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Use efficient cache lifetimes

    17 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (17 KiB).

  • Phones get a much slower page than desktops

    Desktop scores 91 but mobile only 42. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 14.1 s

    14.1 s

    Your largest element takes 14.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • First Contentful Paint: 7.3 s

    7.3 s

    The first text or image appears after 7.3 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 18.2 s

    18.2 s

    The page becomes fully interactive after 18.2 s. Good is under 3.8 s.

  • Speed Index: 7.3 s

    7.3 s

    Visually, the page fills in at 7.3 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 650 ms

    650 ms

    Scripts block taps and scrolling for 650 ms in total while the page loads. Good is under 200 ms.

  • Largest content (LCP) got 35% slower for real visitors

    +35%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.6 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.1 s

    2.1 s

    Real visitors see the first content after 2.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 89 ms to 82 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 82 ms

    82 ms

    Real visitors wait 82 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.007

    0.007

    The layout barely moves while loading (CLS 0.007, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 3.0 MB in 58 requests

    3.0 MB

    Your homepage downloads 3.0 MB in 58 requests on a phone: scripts 2.0 MB (21), other files 354 KiB (11) and stylesheets 182 KiB (13). Under 2 MB keeps phones on slow connections fast.

  • 2 images in older formats

    2 images (105 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (38 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 0.8 g of CO₂ per visit

    0.84 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.84 g of CO₂e: 100.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9093
  • Invalid ARIA attributes

    4 elements use ARIA attributes their role does not allow, which confuses screen readers.

  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 4 images in the HTML carry an alt attribute.

  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100
  • 122 internal links, 6 external

    The homepage links to 122 pages on beardsley.com and 6 external pages.

8 checks passed
  • Meta description: 135 characters

    Your meta description is 135 characters: “Beardsley provides architecture, engineering and design excellence from site selection to high-performance buildings. C…”.

  • One H1 headline

    Your main headline reads: “Full-Service Architects + Engineers”.

  • Title: 58 characters

    Your title is a healthy 58 characters: “Beardsley – New York Architecture & Engineering Innovation”.

  • Canonical URL set

    The canonical URL is https://www.beardsley.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.beardsley.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (487 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 41 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7382
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=138003728&tm=gtm002&Ver=2&mid=2d4ed9c4-199e-4bbe-99e8-e77b28887704&bo=1&sid=0a563470d01011f18a9631a8cf7965a4&vid=0a565cc0d01011f1a495efa5a59d28b8&vids=1&msclkid=N&pi=9.

  • 5 third-party cookies

    5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    16 of 16 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

1 to fix92
  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • Short HSTS lifetime

    HSTS is set, but max-age is 0 days; one year is the recommended minimum.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

5 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (beardsley.com).

  • Valid certificate (61 days left)

    The certificate from Let's Encrypt · YR1 verifies for beardsley.com and is valid for another 61 days.

  • http:// redirects to https

    http://beardsley.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 43 links work

    All 43 links checked from your homepage (40 internal, 3 external) answered without errors.

Domain and trust

  • No CAA record

    beardsley.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    beardsley.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 30 years old

    30 years

    beardsley.com was registered in Sep 1996 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.

  • Registered until Sep 2030

    beardsley.com is registered until Sep 2030.

Content and conversion

1 to fix92
  • Thin social proof

    Social proof on the homepage: 2 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 286 words of copy

    The homepage carries about 286 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “CONTACT US”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Contact Us” and “Contact Beardsley”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 2 email links.

Email authentication

1 to fix75
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be beardsley.com is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 75/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com -all”.

  • DKIM signing found

    A DKIM key is published (selector “selector2”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 8 cookies set on arrival

    8

    Opening the homepage sets 8 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 17 other companies contacted

    Loading the homepage contacts 17 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • It runs WordPress 7.0.7; the current release is 7.1.3.

Stack

CMS
WordPress 7.0.7
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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