below60.com website review

17 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

Your mobile performance score is 64. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (Google Tag Manager, Bold Commerce and Klaviyo and others), adding 1.8 MB and 760 ms of main-thread time.

About 656 KiB of JavaScript is downloaded but never used on this page.

Google Tag Manager costs a phone 287 ms of main-thread work and 519 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 3.0 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

17 files are served with short cache lifetimes, so returning visitors download them again (296 KiB).

4 images could be 256 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Bold Commerce costs a phone 156 ms of main-thread work and 484 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 1,886 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Klaviyo costs a phone 101 ms of main-thread work and 339 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

9 long tasks block the main thread while loading, the longest for 187 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

Polyfills for old browsers add 45 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 100 ms faster on a phone.

About 26 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The page becomes fully interactive after 25.4 s. Good is under 3.8 s.

Your largest element takes 5.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Visually, the page fills in at 6.8 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

Scripts block taps and scrolling for 295 ms in total while the page loads. Good is under 200 ms.

1 image have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 121 ms to 145 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 5.8 MB in 508 requests on a phone: images 2.5 MB (220), scripts 1.9 MB (98) and other files 881 KiB (133). Under 2 MB keeps phones on slow connections fast.

1 image is downloaded at several times the size a phone draws it, for example bd8ea75d-cb43-48c4-866f-bfd67c99c2c5.jpeg at 1,964 px wide, shown at 390 px. Resized copies would save about 67 KiB.

2 images (138 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 1.65 g of CO₂e: 197.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

24 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

2 tap targets are too small or too close together to hit reliably with a finger.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

2 visible links have no text or label, so screen readers cannot say where they go.

Headings skip levels (h3 → h6 and h2 → h4), which makes the page harder to scan with a screen reader.

Elements with visible text labels do not have matching accessible names. (2 elements).

Your title is 77 characters, so Google will cut it off around 60: “Clean Home Fragrance | Natural Candles and Plug-in Diffuser Scents – Below 60”.

2 links have no real href, so search engines can't follow them.

Your <h1> is empty.

The homepage links to 92 pages on below60.com and 52 external pages.

/customer_authentication/redirect has no <title>, so Google invents the link text in results.

/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

/collections/all, /customer_authentication/redirect and /policies/shipping-policy have no meta description, so Google writes the search snippet from whatever text it finds.

/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 36 found) and read each the way a search engine does.

2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 661 words of visible text.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 22 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 46 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.