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berylls.com website review

Visit site (opens in a new tab)Reviewed 3 November 202643 issues · 108 checks

This review found 43 issues worth fixing on berylls.com, 21 of them high impact, across 108 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.6 s2.8 sMay 16Oct 312.9 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.9 s
May 23, 20263.0 s
May 30, 20263.0 s
Jun 6, 20263.0 s
Jun 13, 20263.0 s
Jun 20, 20263.2 s
Jun 27, 20263.5 s
Jul 4, 20263.3 s
Jul 11, 20263.3 s
Jul 18, 20263.3 s
Jul 25, 20263.3 s
Aug 1, 20263.3 s
Aug 8, 20263.2 s
Aug 15, 20263.0 s
Aug 22, 20263.0 s
Aug 29, 20263.0 s
Sep 5, 20263.0 s
Sep 12, 20263.1 s
Sep 19, 20263.1 s
Sep 26, 20263.0 s
Oct 3, 20263.1 s
Oct 10, 20263.0 s
Oct 17, 20263.0 s
Oct 24, 20262.9 s
Oct 31, 20262.9 s
Real-visitor tap response (INP)75th percentile, phones
209 ms77 msMay 16Oct 31175 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202692 ms
May 23, 2026103 ms
May 30, 2026125 ms
Jun 6, 2026125 ms
Jun 13, 2026127 ms
Jun 20, 2026125 ms
Jun 27, 2026117 ms
Jul 4, 2026106 ms
Jul 11, 202695 ms
Jul 18, 202695 ms
Jul 25, 2026102 ms
Aug 1, 2026161 ms
Aug 8, 2026186 ms
Aug 15, 2026187 ms
Aug 22, 2026186 ms
Aug 29, 2026194 ms
Sep 5, 2026189 ms
Sep 12, 2026187 ms
Sep 19, 2026189 ms
Sep 26, 2026187 ms
Oct 3, 2026185 ms
Oct 10, 2026187 ms
Oct 17, 2026188 ms
Oct 24, 2026187 ms
Oct 31, 2026175 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of berylls.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. berylls.com at 0.8 s0.8 s
  2. berylls.com at 1.7 s1.7 s
  3. berylls.com at 2.5 s2.5 s
  4. berylls.com at 3.3 s3.3 s
  5. berylls.com at 4.2 s4.2 s
  6. berylls.com at 5.0 s5.0 s
  7. berylls.com at 5.8 s5.8 s
  8. berylls.com at 6.7 s6.7 s

berylls.com does not allow embedding, so this is Google's rendering of the page.

Speed

8 to fix33
  • Render-blocking requests

    3.3 s

    35 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.3 s.

  • Improve image delivery

    1.8 s · 508 KiB

    4 images could be 508 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.8 s faster on a phone.

  • Reduce unused CSS

    1.7 s · 307 KiB

    About 307 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.7 s faster on a phone.

  • Mobile performance score: 33

    33/100

    Your mobile performance score is 33. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 7,308 HTML elements

    The page has 7,308 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Use efficient cache lifetimes

    250 ms · 1.2 MB

    26 files are served with short cache lifetimes, so returning visitors download them again (1.2 MB).

  • Font display

    350 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 350 ms).

  • Main-thread work: 2.2 s

    A phone's processor spends 2.2 s on main-thread work while loading, 439 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Reduce unused JavaScript

    150 ms · 230 KiB

    About 230 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Minify CSS

    150 ms · 31 KiB

    31 KiB could be saved by minifying CSS.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 94 ms. During a long task the page ignores taps.

  • Minify JavaScript

    51 KiB

    51 KiB could be saved by minifying JavaScript.

  • 1 third-party service on the page

    1 third-party service load with your homepage (videodelivery.net), adding 237 KiB and 0 ms of main-thread time.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 238 ms

    238 ms

    Your server sent the HTML in 238 ms, well inside Google's 600 ms guideline.

Core Web Vitals

11 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 8.9 s

    8.9 s

    Your largest element takes 8.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below. Most of its time is resource load delay (5.0 s).

  • Cumulative Layout Shift: 1.001

    1.001

    The layout shifts by 1.001 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Speed Index: 10.2 s

    10.2 s

    Visually, the page fills in at 10.2 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 4.7 s

    4.7 s

    The first text or image appears after 4.7 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 10.4 s

    10.4 s

    The page becomes fully interactive after 10.4 s. Good is under 3.8 s.

  • Real-user LCP: 2.9 s

    2.9 s

    Real visitors wait 2.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Tap response (INP) got 86% slower for real visitors

    +86%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 92 ms to 175 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.3 s

    2.3 s

    Real visitors see the first content after 2.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.9 s to 2.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user INP: 168 ms

    168 ms

    Real visitors wait 168 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Total Blocking Time: 25 ms

    25 ms

    Scripts block the page for only 25 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix70
  • Page weight: 4.9 MB in 156 requests

    4.9 MB

    Your homepage downloads 4.9 MB in 156 requests on a phone: images 2.4 MB (39), other files 1.3 MB (7) and scripts 525 KiB (52). Under 2 MB keeps phones on slow connections fast.

  • 2 images in older formats

    2 images (459 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (72 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.4 g of CO₂ per visit

    1.39 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.39 g of CO₂e: 167.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

10 to fixGoogle 7886
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • Scrollable region must have keyboard access (5 elements)

    Scrollable region must have keyboard access: 5 elements on the page fail this check, rated serious by axe-core.

  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (168 elements)

    All page content should be contained by landmarks: 168 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 9 links without text

    9 visible links have no text or label, so screen readers cannot say where they go.

  • ARIA role should be appropriate for the element (6 elements)

    ARIA role should be appropriate for the element: 6 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (6 elements).

1 checks passed
  • 42 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 10 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9296
  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • 2 links crawlers can't follow

    2 links have no real href, so search engines can't follow them.

  • 327 internal links, 27 external

    The homepage links to 327 pages on berylls.com and 27 external pages.

8 checks passed
  • Meta description: 141 characters

    Your meta description is 141 characters: “Berylls by AlixPartners ist ein führendes Automobilberatungsunternehmen für nachhaltige, profitable Lösungen entlang de…”.

  • One H1 headline

    Your main headline reads: “Nachhaltige Automobilität schaffen”.

  • Title: 43 characters

    Your title is a healthy 43 characters: “Home - Berylls - making automobility viable”.

  • Canonical URL set

    The canonical URL is https://www.berylls.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.berylls.com/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (27,945 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 3 links to non-canonical URLs

    Your homepage links to 3 pages by a URL that isn't their canonical one, for example /contact, whose canonical is /kontakt. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 2 pages slow to respond

    /sustainability and /mobility-services took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 46 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9285
  • 10 small tap targets

    10 of 41 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • 4 distorted images

    4 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

4 to fix69
  • 8 broken links to your own pages

    8 links from your homepage to your own site are broken, for example https://www.berylls.com/podcast-rare-earths-supply-chain-shortages-supply-chain-risks-in-automotive/ (404).

  • http:// does not redirect

    http://berylls.com does not redirect to https, so some visitors land on the insecure version.

  • 1 broken external link

    1 link to other sites is dead, for example https://www.youtube.com/@Berylls-Group (404).

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • HTTP/1.1 only

    The server only offers HTTP/1.1, so browsers open several connections and load files more slowly. Most hosts and CDNs turn on HTTP/2 with a setting.

  • 2 links through redirect chains

    2 links go through two or more redirects, for example https://www.berylls.com/e-mobilitaet/.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

4 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (berylls.com).

  • Valid certificate (47 days left)

    The certificate from Let's Encrypt · YE2 verifies for berylls.com and is valid for another 47 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

Domain and trust

  • No CAA record

    berylls.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    berylls.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 15 years old

    15 years

    berylls.com was registered in Apr 2011 through RegistryGate GmbH. An established domain carries more trust with email providers and search engines.

  • Registered until Apr 2027

    berylls.com is registered until Apr 2027.

Content and conversion

3 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,860 words of copy

    The homepage carries about 1,860 words of visible text.

3 checks passed
  • 1 short form

    A short form (4 fields at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

Email authentication

85
  • Email authentication score: 85/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:spf-de.emailsignatures365.com include:_spf.ch.seppmail.cloud include:spf.protection.outlook.com include:…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “selector2” and “k1”), so receivers can verify mail really came from you.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 1 other company contacted

    Loading the homepage contacts 1 host run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Upkeep, stack and company

Stack

Hosting
Hetzner

Hiring

Hiring
7 open roles
Teams
Berylls (6)
Job board
greenhouse

Upkeep, stack, hiring and company data from programmable.info

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