bestcombs.com website review

10 files are served with short cache lifetimes, so returning visitors download them again (216 KiB).

The page has 4,971 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

6 images could be 1.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

About 158 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 860 ms faster on a phone.

Your mobile performance score is 66. Pages that score under 90 lose visitors before the first paint.

Shopify costs a phone 151 ms of main-thread work and 588 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

7 third-party services load with your homepage (Shopify, b-cdn.net and shop.app and others), adding 766 KiB and 219 ms of main-thread time.

2 long tasks block the main thread while loading, the longest for 54 ms. During a long task the page ignores taps.

18 KiB JavaScript is shipped twice across bundles.

Polyfills for old browsers add 7 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

4 KiB could be saved by minifying JavaScript.

Your largest element takes 8.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Visually, the page fills in at 6.7 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 8.3 s. Good is under 3.8 s.

The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

fa214d7433254587dcc069df64477c5a-ezgif.com-webp-to-gif-conve weighs 3.4 MB. On a phone connection a single image that size takes seconds.

1 image (3.4 MB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

Your homepage downloads 3.3 MB in 239 requests on a phone: images 1.4 MB (12), other files 763 KiB (95) and scripts 637 KiB (81). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.92 g of CO₂e: 110.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

57 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

1 image has no alt text, which hurts accessibility and image search.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 10 characters: “BEST COMBS”. Between 30 and 65 characters leaves room to say what you do and for whom.

There are 2 <h1> headlines (“” and “WORLD'S BEST DETANGLING COMBS”). One clear main headline is easier for people and search engines.

The homepage links to 30 pages on bestcombs.com and 1 external page.

https://bestcombs.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

https://bestcombs.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

https://bestcombs.com/collections/all-products, https://bestcombs.com/customer_authentication/redirect, https://bestcombs.com/collections/all, https://bestcombs.com/policies/refund-policy, https://bestcombs.com/policies/privacy-policy and https://bestcombs.com/policies/terms-of-service and 1 other have no meta description, so Google writes the search snippet from whatever text it finds.

https://bestcombs.com/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 11 pages linked from your homepage and read each the way a search engine does.

3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 500 ()”.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 353 words of visible text.

Before a visitor clicks anything, the page loads Meta Pixel and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 10 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 16 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.