beyond-free.jp website review

Not measured in this review.

• Fails Core Web Vitals for real visitors

  Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

• Real-user LCP: 2.7 s

  2.7 s

  Real visitors wait 2.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

• Real-user INP: 238 ms

  238 ms

  Real visitors wait 238 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

• Real-user FCP: 1.9 s

  1.9 s

  Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

• Tap response (INP) got 16% slower for real visitors

  +16%

  Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 203 ms to 237 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Page weight: 8.4 MB

  8.4 MB

  Your homepage downloads 8.4 MB on a phone, 858 KiB of it images (10%). Under 2 MB keeps phones on slow connections fast.

• An image on the first screen is lazy-loaded

  un-common-menu-distortion.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  Elements (2)

• 7 images in older formats

  7 images (716 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  Elements (5)

• 3 images far larger than shown

  285 KiB

  3 images are downloaded at several times the size a phone draws them, for example un-top-product_bg_sm.webp at 2,000 px wide, shown at 390 px. Resized copies would save about 285 KiB.

  Elements (3)

• About 2.4 g of CO₂ per visit

  2.39 g

  By the Sustainable Web Design model, a visit to your homepage emits about 2.39 g of CO₂e: 286.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

• 1 image without alt text

  1 image has no alt text, which hurts accessibility and image search.

  View source

• Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)

  Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

  Elements (2)

• 7 form fields without a label

  7 form fields have no label, so screen readers announce an empty box and autofill guesses.

  View source

• One H1 headline

  Your <h1> is empty.

  View source

• 45 internal links, 3 external

  The homepage links to 45 pages on beyond-free.jp and 3 external pages.

• 4 pages without a meta description

  https://beyond-free.jp/collections/all, https://beyond-free.jp/pages/lp-03_balance, https://beyond-free.jp/blogs/news and https://beyond-free.jp/pages/about have no meta description, so Google writes the search snippet from whatever text it finds.

  Elements (4)

• 12 pages without an H1

  https://beyond-free.jp/blogs/news/c-0139, https://beyond-free.jp/blogs/news/n-0138, https://beyond-free.jp/collections/all, https://beyond-free.jp/blogs/news, https://beyond-free.jp/pages/about and https://beyond-free.jp/products/cr-0007-001 and 6 others have no <h1> headline, so visitors and search engines get no clear main topic.

• 13 pages with very little text

  https://beyond-free.jp/blogs/news/c-0139, https://beyond-free.jp/blogs/news/n-0138, https://beyond-free.jp/pages/lp-03_balance, https://beyond-free.jp/blogs/news, https://beyond-free.jp/pages/about and https://beyond-free.jp/products/cr-0007-001 and 7 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

• 15 internal pages checked

  We fetched 15 pages linked from your homepage (of 23 found) and read each the way a search engine does.

• 3 small tap targets

  3 of 13 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

• 6 JavaScript errors while loading

  6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

• No call to action on the first screen

  On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

• No calls to action

  We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

• No social proof

  No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

• No direct contact details

  No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

• Only about 77 words

  The homepage has only about 77 words of visible text; thin pages give Google and first-time buyers little to go on.

• No risk reducer

  No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

• 9 trackers load before any consent

  9

  Before a visitor clicks anything, the page loads Criteo, Google Ads, Google Analytics, Google Tag Manager and Klaviyo and 4 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

• 27 cookies set on arrival

  27

  Opening the homepage sets 27 cookies, 3 of them by other companies (measured from a US location before any click).

• No consent tool detected

  No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

• 57 other companies contacted

  Loading the homepage contacts 57 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.