bigpotato.co.uk website review

Not measured in this review.

• Tap response (INP) held steady for real visitors

  +5%

  Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 186 ms to 194 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Largest content (LCP) held steady for real visitors

  -7%

  Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.0 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Page weight: 5.3 MB

  5.3 MB

  Your homepage downloads 5.3 MB on a phone, 973 KiB of it images (18%). Under 2 MB keeps phones on slow connections fast.

• 1 image far larger than shown

  40 KiB

  1 image is downloaded at several times the size a phone draws it, for example Group_66_4x-min.png at 1,693 px wide, shown at 385 px. Resized copies would save about 40 KiB.

  Elements (1)

• 7 images below the first screen load straight away

  7 images further down the page (253 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  Elements (5)

• About 1.5 g of CO₂ per visit

  1.51 g

  By the Sustainable Web Design model, a visit to your homepage emits about 1.51 g of CO₂e: 181.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

• 1 text element with low contrast

  1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  Elements (1)

• 1 image without alt text

  1 image has no alt text, which hurts accessibility and image search.

  View source

• Headings skip levels

  Headings skip levels (h3 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.

  View sourceElements (2)

• 118 internal links, 7 external

  The homepage links to 118 pages on bigpotato.co.uk and 7 external pages.

• 1 page without a meta description

  https://bigpotato.com/pages/spudley-the-chat-bot-ato has no meta description, so Google writes the search snippet from whatever text it finds.

  Elements (1)

• 15 internal pages checked

  We fetched 15 pages linked from your homepage (of 49 found) and read each the way a search engine does.

• 3 JavaScript errors while loading

  3 errors were logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'open')”.

• No phone number on the homepage

  A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

• No direct contact details

  No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

• No opening hours

  The homepage shows no opening hours. If customers visit or call, show when.

• No map or directions link

  There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

• About 866 words of copy

  The homepage carries about 866 words of visible text.

• 8 trackers load before any consent

  8

  Before a visitor clicks anything, the page loads Amazon Ads, Google Ads, Google Analytics, Google Tag Manager and Klaviyo and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

• 27 cookies set on arrival

  27

  Opening the homepage sets 27 cookies (measured from a US location before any click).

• No consent tool detected

  No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

• 45 other companies contacted

  Loading the homepage contacts 45 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.