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bioeffect.com website review
Visit site (opens in a new tab)Reviewed 11 November 202617 issues · 77 checks
This review found 17 issues worth fixing on bioeffect.com, 2 of them high impact, across 77 checks. The most urgent: largest Contentful Paint: 6.4 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
89B- #3,402 of 108,858 reviewed websitesbeats 95%
- #1,784 of 61,765 online storesbeats 95%
- #1,735 of 56,365 Shopify storesbeats 95%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 2.1 s |
| May 30, 2026 | 2.1 s |
| Jun 6, 2026 | 2.1 s |
| Jun 13, 2026 | 2.1 s |
| Jun 20, 2026 | 2.0 s |
| Jun 27, 2026 | 2.0 s |
| Jul 4, 2026 | 2.0 s |
| Jul 11, 2026 | 2.0 s |
| Jul 18, 2026 | 2.1 s |
| Jul 25, 2026 | 2.1 s |
| Aug 1, 2026 | 2.1 s |
| Aug 8, 2026 | 1.9 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 2.0 s |
| Aug 29, 2026 | 2.2 s |
| Sep 5, 2026 | 2.3 s |
| Sep 12, 2026 | 2.4 s |
| Sep 19, 2026 | 2.3 s |
| Sep 26, 2026 | 2.1 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.0 s |
| Oct 17, 2026 | 2.0 s |
| Oct 24, 2026 | 2.0 s |
| Oct 31, 2026 | 2.0 s |
| Nov 7, 2026 | 2.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 144 ms |
| May 30, 2026 | 144 ms |
| Jun 6, 2026 | 142 ms |
| Jun 13, 2026 | 143 ms |
| Jun 20, 2026 | 148 ms |
| Jun 27, 2026 | 153 ms |
| Jul 4, 2026 | 154 ms |
| Jul 11, 2026 | 160 ms |
| Jul 18, 2026 | 155 ms |
| Jul 25, 2026 | 155 ms |
| Aug 1, 2026 | 156 ms |
| Aug 8, 2026 | 154 ms |
| Aug 15, 2026 | 147 ms |
| Aug 22, 2026 | 146 ms |
| Aug 29, 2026 | 149 ms |
| Sep 5, 2026 | 148 ms |
| Sep 12, 2026 | 149 ms |
| Sep 19, 2026 | 153 ms |
| Sep 26, 2026 | 154 ms |
| Oct 3, 2026 | 153 ms |
| Oct 10, 2026 | 152 ms |
| Oct 17, 2026 | 148 ms |
| Oct 24, 2026 | 146 ms |
| Oct 31, 2026 | 146 ms |
| Nov 7, 2026 | 150 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.2 s
1.6 s
1.9 s
2.3 s
2.7 s
3.1 s
Speed
Mobile performance score: 73
73/100Your mobile performance score is 73. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
950 ms6 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.
Main-thread work: 2.9 s
A phone's processor spends 2.9 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
1,642 HTML elements
The page has 1,642 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Klaviyo and userway.org and others), adding 854 KiB and 342 ms of main-thread time.
Reduce unused CSS
280 ms · 21 KiBAbout 21 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 280 ms faster on a phone.
3 long tasks on the main thread
3 long tasks block the main thread while loading, the longest for 168 ms. During a long task the page ignores taps.
Reduce unused JavaScript
116 KiBAbout 116 KiB of JavaScript is downloaded but never used on this page.
Legacy JavaScript
72 KiBPolyfills for old browsers add 72 KiB JavaScript that modern phones do not need.
Use efficient cache lifetimes
30 KiB8 files are served with short cache lifetimes, so returning visitors download them again (30 KiB).
Improve image delivery
18 KiB2 images could be 18 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 5 ms
5 msYour server sent the HTML in 5 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 6.4 s
6.4 sYour largest element takes 6.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “SINGLES DAY”.
Time to Interactive: 9.1 s
9.1 sThe page becomes fully interactive after 9.1 s. Good is under 3.8 s.
Speed Index: 3.7 s
3.7 sVisually, the page fills in at 3.7 s (Speed Index). Good is under 3.4 s.
Tap response (INP) held steady for real visitors
+3%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 144 ms to 150 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-4%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
9 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.7 s
1.7 sReal visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 163 ms
163 msReal visitors wait 163 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.0 s
1.0 sReal visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 581 ms
581 msReal visitors wait 581 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 178 ms
178 msScripts block the page for only 178 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
First Contentful Paint: 1.0 s
1.0 sThe first text or image appears after 1.0 s, inside the 1.8 s “good” threshold.
Images and page weight
An image on the first screen is lazy-loaded
2jh_VAkO-eH_s_DW_BIO_HolidayGiftSets_HPbanner_3200x1800px-wt is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 0.4 g of CO₂ per visit
0.38 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.38 g of CO₂e: 45.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Page weight: 1.3 MB in 133 requests
1.3 MBYour homepage downloads 1.3 MB in 133 requests on a phone: scripts 823 KiB (70), images 247 KiB (24) and other files 105 KiB (26). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
2 checks passed
Every image has alt text
All 67 images in the HTML carry an alt attribute.
48 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 0 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Structured data has 1 problem
Structured data found (Corporation and WebSite) but with 1 problem, for example “Corporation: missing name”.
2 links with vague text
2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
108 internal links, 3 external
The homepage links to 108 pages on bioeffect.com and 3 external pages.
7 checks passed
Meta description: 155 characters
Your meta description is 155 characters: “Discover BIOEFFECT EGF skincare backed by science, with pure, green, and clean formulas that deliver real, visible resu…”.
One H1 headline
Your main headline reads: “EGF Skincare Powered by Plant Biotechnology | BIOEFFECT”.
Title: 55 characters
Your title is a healthy 55 characters: “EGF Skincare Powered by Plant Biotechnology | BIOEFFECT”.
Canonical URL set
The canonical URL is https://www.bioeffect.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.bioeffect.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives url, logo, sameAs (social profiles) and description; name and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,840 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.bioeffect.com/llms.txt (2 KiB, 0 links), a plain-text guide to the site for AI tools.
Other pages
1 linked page hidden from search
https://www.bioeffect.com/articles/our-stories is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 79 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
50 of 53 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
Thin social proof
Social proof on the homepage: 20 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,737 words of copy
The homepage carries about 1,737 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
3 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SHOP NOW”.
10 calls to action
The homepage has 10 calls to action, for example “SHOP NOW”, “Shop Now” and “Shop all products”.
1 short form
A short form (1 field at most) is right on the homepage, asking for an email.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Klaviyo and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
4 cookies set on arrival
4Opening the homepage sets 4 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
18 other companies contacted
Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at bioeffect.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- Next.js
- E-commerce
- Shopify;Shopify Plus
- Hosting
- Vercel
Company
- Headquarters
- Reykjavik
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 17 issues on bioeffect.com, including 7 speed issues, 2 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.