bjaf.de website review

The page has 3,771 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Your mobile performance score is 74. Pages that score under 90 lose visitors before the first paint.

8 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.

1 image could be 51 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

A phone's processor spends 2.0 s on main-thread work while loading, 452 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Google Fonts costs a phone 1 ms of main-thread work and 327 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

6 third-party services load with your homepage (Shopify, Klaviyo and Google Fonts and others), adding 724 KiB and 163 ms of main-thread time.

About 68 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

About 41 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

4 files are served with short cache lifetimes, so returning visitors download them again (8 KiB).

Polyfills for old browsers add 30 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 KiB JavaScript is shipped twice across bundles.

Your largest element takes 6.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Ein nasser, frisch gebadeter Hund in einem Handtuch neben e…”.

The page becomes fully interactive after 7.0 s. Good is under 3.8 s.

The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

Visually, the page fills in at 3.6 s (Speed Index). Good is under 3.4 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.7 MB in 252 requests on a phone: other files 874 KiB (125), images 865 KiB (31) and scripts 553 KiB (70). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.77 g of CO₂e: 92.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

12 images have no alt text, which hurts accessibility and image search.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

Elements with visible text labels do not have matching accessible names. (1 element).

There are 2 <h1> headlines (“Bjaf COM” and “Echt, ehrlich und kompetent zu Hause.”). One clear main headline is easier for people and search engines.

Structured data found (BreadcrumbList, Organization and WebSite) but with 1 problem, for example “Organization: url points at a different host (https://bjaf.com)”.

The homepage links to 268 pages on bjaf.de and 0 external pages.

Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

/collections/all has no meta description, so Google writes the search snippet from whatever text it finds.

We fetched 15 pages linked from your homepage (of 57 found) and read each the way a search engine does.

1 image failed to load on a phone, for example https://bjaf.de/.

7 of 28 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

HSTS is set, but max-age is 91 days; one year is the recommended minimum.

1 link go through two or more redirects, for example https://bjaf.de/account.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

bjaf.de has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: 59 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 1,621 words of visible text.

We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 5 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.