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blacklyte.au website review

Visit site (opens in a new tab)Reviewed 12 November 202633 issues · 81 checks

This review found 33 issues worth fixing on blacklyte.au, 10 of them high impact, across 81 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.0 s1.5 sMay 23Nov 71.7 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.8 s
May 30, 20261.8 s
Jun 6, 20261.8 s
Jun 13, 20261.8 s
Jun 20, 20261.7 s
Jun 27, 20261.6 s
Jul 4, 20261.6 s
Jul 11, 20261.6 s
Jul 18, 20261.6 s
Jul 25, 20261.7 s
Aug 1, 20261.6 s
Aug 8, 20261.6 s
Aug 15, 20261.7 s
Aug 22, 20261.7 s
Aug 29, 20261.7 s
Sep 5, 20261.8 s
Sep 12, 20261.9 s
Sep 19, 20261.9 s
Sep 26, 20261.9 s
Oct 3, 20262.0 s
Oct 10, 20261.9 s
Oct 17, 20261.9 s
Oct 24, 20262.0 s
Oct 31, 20261.9 s
Nov 7, 20261.7 s
Real-visitor tap response (INP)75th percentile, phones
194 ms131 msMay 23Nov 7138 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026180 ms
May 30, 2026185 ms
Jun 6, 2026185 ms
Jun 13, 2026182 ms
Jun 20, 2026180 ms
Jun 27, 2026180 ms
Jul 4, 2026181 ms
Jul 11, 2026181 ms
Jul 18, 2026186 ms
Jul 25, 2026183 ms
Aug 1, 2026179 ms
Aug 8, 2026179 ms
Aug 15, 2026180 ms
Aug 22, 2026180 ms
Aug 29, 2026187 ms
Sep 5, 2026187 ms
Sep 12, 2026182 ms
Sep 19, 2026178 ms
Sep 26, 2026170 ms
Oct 3, 2026170 ms
Oct 10, 2026168 ms
Oct 17, 2026164 ms
Oct 24, 2026157 ms
Oct 31, 2026151 ms
Nov 7, 2026138 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of blacklyte.au (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. blacklyte.au at 1.3 s1.3 s
  2. blacklyte.au at 2.7 s2.7 s
  3. blacklyte.au at 4.0 s4.0 s
  4. blacklyte.au at 5.3 s5.3 s
  5. blacklyte.au at 6.7 s6.7 s
  6. blacklyte.au at 8.0 s8.0 s
  7. blacklyte.au at 9.3 s9.3 s
  8. blacklyte.au at 10.7 s10.7 s

Speed

9 to fix56
  • Render-blocking requests

    1.4 s

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

  • Main-thread work: 6.0 s

    A phone's processor spends 6.0 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 4,781 HTML elements

    The page has 4,781 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Reduce unused JavaScript

    150 ms · 894 KiB

    About 894 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Mobile performance score: 56

    56/100

    Your mobile performance score is 56. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, seel.com and Clarity and others), adding 1.3 MB and 711 ms of main-thread time.

  • Use efficient cache lifetimes

    417 KiB

    16 files are served with short cache lifetimes, so returning visitors download them again (417 KiB).

  • Google Tag Manager adds 329 ms

    329 ms

    Google Tag Manager costs a phone 329 ms of main-thread work and 627 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • seel.com adds 174 ms

    174 ms

    seel.com costs a phone 174 ms of main-thread work and 342 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 225 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    150 ms · 48 KiB

    About 48 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Improve image delivery

    67 KiB

    2 images could be 67 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Legacy JavaScript

    12 KiB

    Polyfills for old browsers add 12 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 189 ms

    189 ms

    Your server sent the HTML in 189 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Time to Interactive: 19.9 s

    19.9 s

    The page becomes fully interactive after 19.9 s. Good is under 3.8 s.

  • Speed Index: 10.6 s

    10.6 s

    Visually, the page fills in at 10.6 s (Speed Index). Good is under 3.4 s.

  • Largest Contentful Paint: 5.0 s

    5.0 s

    Your largest element takes 5.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Blacklyte Black Friday Gaming Chair & Desk Deals 2026”.

  • Total Blocking Time: 578 ms

    578 ms

    Scripts block taps and scrolling for 578 ms in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 1.8 s

    1.8 s

    The first text or image appears after 1.8 s on a phone. Good is under 1.8 s.

  • Largest content (LCP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 120 ms

    120 ms

    Real visitors wait 120 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.4 s

    1.4 s

    Real visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 506 ms

    506 ms

    Real visitors wait 506 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 21% faster for real visitors

    -21%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 180 ms to 138 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.074

    0.074

    The layout barely moves while loading (CLS 0.074, good is under 0.1).

Images and page weight

4 to fix67
  • Page weight: 3.9 MB in 256 requests

    3.9 MB

    Your homepage downloads 3.9 MB in 256 requests on a phone: scripts 2.0 MB (76), images 947 KiB (75) and other files 585 KiB (62). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    blacklyte-teamLiquidHo-banner-mb.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 11 images in older formats

    11 images (851 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 4 images below the first screen load straight away

    4 images further down the page (515 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.1 g of CO₂ per visit

    1.11 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.11 g of CO₂e: 132.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 8488
  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 13 images without alt text

    13 images have no alt text, which hurts accessibility and image search.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 4 form fields without a label

    4 form fields have no label, so screen readers announce an empty box and autofill guesses.

1 checks passed
  • 21 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 23 WCAG 2.2 A/AA and best-practice rules on the phone render: 21 passed and 2 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10090
  • 2 H1 headlines

    There are 2 <h1> headlines (“Blacklyte AU” and “Blacklyte Makes the Best Ergonomic Gaming Chairs …”). One clear main headline is easier for people and search engines.

  • Meta description is long (176 characters)

    Your meta description is 176 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 234 internal links, 13 external

    The homepage links to 234 pages on blacklyte.au and 13 external pages.

6 checks passed
  • Title: 51 characters

    Your title is a healthy 51 characters: “Best Gaming Chairs & Desks Australia | Blacklyte AU”.

  • Canonical URL set

    The canonical URL is https://blacklyte.au/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://blacklyte.au/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (3,249 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://blacklyte.au/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix63
  • 1 page without a title

    https://blacklyte.au/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://blacklyte.au/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 1 page without a meta description

    https://blacklyte.au/customer_authentication/redirect has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 links to non-canonical URLs

    Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://blacklyte.au/products/blacklyte-desk, whose canonical is https://blacklyte.au/products/blacklyte-atlas-gaming-desk. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 13 pages without an H1

    https://blacklyte.au/collections/black-friday-event, https://blacklyte.au/collections/accessories, https://blacklyte.au/pages/bundle-collection, https://blacklyte.au/blogs/news, https://blacklyte.au/products/blacklyte-kraken-pro-gaming-chair and https://blacklyte.au/products/blacklyte-athena-pro-gaming-chair and 7 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages slow to respond

    https://blacklyte.au/pages/atlas-desk-features and https://blacklyte.au/customer_authentication/redirect took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 58 found) and read each the way a search engine does.

2 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://lantern.roeye.com/track.php?fingerprint=&referrer=&landingpage=https%3A%2F%2Fblacklyte.au%2F&useragent=Mozilla%2F5.0%20(iPhone%3B%20CPU%20iPhone%20OS%2017_5%20like%20Mac%20OS%20X)%20AppleWebKi.

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    71 of 80 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix93
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • About 1,889 words of copy

    The homepage carries about 1,889 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “GET MY $30 OFF”.

  • 44 calls to action

    The homepage has 44 calls to action, for example “Download”, “Contact” and “Contact Us”.

  • 15 short forms

    15 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 449 testimonial or review blocks, 16 customer or partner logos, a star rating, 21 trust badges and “12000+ reviews”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 19 cookies set on arrival

    19

    Opening the homepage sets 19 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 31 other companies contacted

    Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at blacklyte.au, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 4 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Awin Affiliate Marketing · Upform · cloudfront.net · goaffpro.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager
Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

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