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blickle.com website review

Visit site (opens in a new tab)Reviewed 22 October 202630 issues · 98 checks

This review found 30 issues worth fixing on blickle.com, 15 of them high impact, across 98 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.4 s2.5 sMay 2Oct 173.2 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.8 s
May 9, 20262.8 s
May 16, 20262.7 s
May 23, 20262.8 s
May 30, 20263.0 s
Jun 6, 20263.2 s
Jun 13, 20263.1 s
Jun 20, 20263.0 s
Jun 27, 20262.8 s
Jul 4, 20262.8 s
Jul 11, 20262.9 s
Jul 18, 20263.0 s
Jul 25, 20263.0 s
Aug 1, 20262.8 s
Aug 8, 20262.6 s
Aug 15, 20262.7 s
Aug 22, 20262.9 s
Aug 29, 20263.1 s
Sep 5, 20263.3 s
Sep 12, 20263.2 s
Sep 19, 20262.9 s
Sep 26, 20262.9 s
Oct 3, 20262.9 s
Oct 10, 20262.9 s
Oct 17, 20263.2 s
Real-visitor tap response (INP)75th percentile, phones
170 ms105 msMay 2Oct 17126 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026112 ms
May 9, 2026121 ms
May 16, 2026129 ms
May 23, 2026132 ms
May 30, 2026153 ms
Jun 6, 2026162 ms
Jun 13, 2026149 ms
Jun 20, 2026141 ms
Jun 27, 2026121 ms
Jul 4, 2026123 ms
Jul 11, 2026118 ms
Jul 18, 2026119 ms
Jul 25, 2026120 ms
Aug 1, 2026120 ms
Aug 8, 2026120 ms
Aug 15, 2026121 ms
Aug 22, 2026118 ms
Aug 29, 2026115 ms
Sep 5, 2026119 ms
Sep 12, 2026118 ms
Sep 19, 2026115 ms
Sep 26, 2026113 ms
Oct 3, 2026120 ms
Oct 10, 2026120 ms
Oct 17, 2026126 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of blickle.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. blickle.com at 0.7 s0.7 s
  2. blickle.com at 1.4 s1.4 s
  3. blickle.com at 2.1 s2.1 s
  4. blickle.com at 2.8 s2.8 s
  5. blickle.com at 3.5 s3.5 s
  6. blickle.com at 4.2 s4.2 s
  7. blickle.com at 4.9 s4.9 s
  8. blickle.com at 5.6 s5.6 s

blickle.com does not allow embedding, so this is Google's rendering of the page.

Speed

7 to fix60
  • Render-blocking requests

    3.8 s

    14 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.8 s.

  • Reduce unused JavaScript

    1.6 s · 820 KiB

    About 820 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.6 s faster on a phone.

  • Reduce unused CSS

    1.4 s · 273 KiB

    About 273 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.4 s faster on a phone.

  • Mobile performance score: 60

    60/100

    Your mobile performance score is 60 (desktop: 91). Pages that score under 90 lose visitors before the first paint.

  • Legacy JavaScript

    300 ms · 75 KiB

    Polyfills for old browsers add 75 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.

  • Use efficient cache lifetimes

    300 ms · 52 KiB

    3 files are served with short cache lifetimes, so returning visitors download them again (52 KiB).

  • Font display

    350 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 350 ms).

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 240 ms. During a long task the page ignores taps.

  • Improve image delivery

    177 KiB

    9 images could be 177 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 1 third-party service on the page

    1 third-party service load with your homepage (consentmanager.net), adding 127 KiB and 92 ms of main-thread time.

  • Phones get a much slower page than desktops

    Desktop scores 91 but mobile only 60. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    3 KiB

    3 KiB could be saved by minifying JavaScript.

2 checks passed
  • Main-thread work: 1.7 s

    A phone's processor spends 1.7 s on main-thread work while loading, 542 ms of it running JavaScript. That is comfortably low.

  • Server response: 110 ms

    110 ms

    Your server sent the HTML in 110 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user FCP: 3.3 s

    3.3 s

    Real visitors see the first content after 3.3 s (75th percentile). Good is under 1.8 s.

  • Largest Contentful Paint: 12.9 s

    12.9 s

    Your largest element takes 12.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Large selection of wheels and castors in the Blickle produc…”.

  • Time to Interactive: 15.0 s

    15.0 s

    The page becomes fully interactive after 15.0 s. Good is under 3.8 s.

  • Speed Index: 7.4 s

    7.4 s

    Visually, the page fills in at 7.4 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.0 s

    3.0 s

    The first text or image appears after 3.0 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 3.9 s

    3.9 s

    Real visitors wait 3.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user TTFB: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 112 ms to 126 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 10% slower for real visitors

    +10%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.8 s to 3.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user INP: 109 ms

    109 ms

    Real visitors wait 109 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Total Blocking Time: 173 ms

    173 ms

    Scripts block the page for only 173 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.018

    0.018

    The layout barely moves while loading (CLS 0.018, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 3.6 MB in 86 requests

    3.6 MB

    Your homepage downloads 3.6 MB in 86 requests on a phone: scripts 1.6 MB (26), images 1.0 MB (49) and fonts 580 KiB (4). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (139 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 6 images below the first screen load straight away

    6 images further down the page (226 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.0 g of CO₂ per visit

    1.01 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.01 g of CO₂e: 120.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 9092
  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Summary elements must have discernible text (1 element)

    Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 4 form fields without a label

    4 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

2 checks passed
  • Every image has alt text

    All 124 images in the HTML carry an alt attribute.

  • 51 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9291
  • Structured data has 2 problems

    Structured data found ((untyped)) but with 2 problems, for example “untyped block: missing @context (expected "https://schema.org")”.

  • No social preview image

    No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 3 links crawlers can't follow

    3 links have no real href, so search engines can't follow them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 112 internal links, 87 external

    The homepage links to 112 pages on blickle.com and 87 external pages.

6 checks passed
  • Meta description: 150 characters

    Your meta description is 150 characters: “Wheels & castors for every use ▶ years of experience ▶ swivel castors ▶ fixed castors ▶ heavy duty castors ▶ light duty…”.

  • One H1 headline

    Your main headline reads: “Wheels and castors from the world market leader”.

  • Title: 65 characters

    Your title is a healthy 65 characters: “Your castor and wheel manufacturer for all applications | Blickle”.

  • Canonical URL set

    The canonical URL is https://www.blickle.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.blickle.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (689 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 38 found) and read each the way a search engine does.

1 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

Best practices

2 to fixGoogle 9282
  • 1 broken image

    1 image failed to load on a phone, for example https://www.blickle.com/.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • 2 low-resolution images

    2 images are served at too low a resolution for sharp phone screens.

  • Missing source maps

    Large scripts ship without source maps.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    43 of 47 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (blickle.com).

  • Valid certificate (164 days left)

    The certificate from DigiCert Inc · GeoTrust TLS RSA CA G1 verifies for blickle.com and is valid for another 164 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://blickle.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 60 links work

    All 60 links checked from your homepage (40 internal, 20 external) answered without errors; 1 did not answer within 5 s.

Domain and trust

4 checks passed
  • Domain is 27 years old

    27 years

    blickle.com was registered in Oct 1999 through COREhub, S.R.L.. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only swisssign.com, digicert.com and letsencrypt.org to issue certificates for blickle.com, so a mis-issued certificate from anyone else is refused.

  • DNSSEC is on

    blickle.com's DNS answers are signed (DNSSEC), so they can't be forged on the way to visitors.

  • Registered until Oct 2027

    blickle.com is registered until Oct 2027.

Content and conversion

2 to fix60
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 441 words of copy

    The homepage carries about 441 words of visible text.

3 checks passed
  • 8 calls to action

    The homepage has 8 calls to action, for example “Contact”, “Contact - International” and “Download CAD data”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 1 email link.

Email authentication

90
  • Email authentication score: 90/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: quarantine

    DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 mx include:_spf.blickle.com a:relay54.mailtransferagent.net a:mail01.blickle.com include:spf.protection.outlook.…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1” and “selector2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • 3 other companies contacted

    Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

2 checks passed
  • Consent tool: consentmanager

    A consent management tool (consentmanager) loads with the page.

  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

Framework
jQuery
Analytics
Google Analytics | Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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