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bmd.com website review

Visit site (opens in a new tab)Reviewed 26 October 202635 issues · 109 checks

This review found 35 issues worth fixing on bmd.com, 16 of them high impact, across 109 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s1.9 sMay 2Oct 172.0 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.0 s
May 9, 20262.0 s
May 16, 20262.0 s
May 23, 20262.0 s
May 30, 20262.0 s
Jun 6, 20262.0 s
Jun 13, 20262.0 s
Jun 20, 20262.0 s
Jun 27, 20262.1 s
Jul 4, 20262.1 s
Jul 11, 20262.1 s
Jul 18, 20262.1 s
Jul 25, 20262.1 s
Aug 1, 20262.1 s
Aug 8, 20262.1 s
Aug 15, 20262.1 s
Aug 22, 20262.1 s
Aug 29, 20262.2 s
Sep 5, 20262.2 s
Sep 12, 20262.2 s
Sep 19, 20262.2 s
Sep 26, 20262.1 s
Oct 3, 20262.1 s
Oct 10, 20262.0 s
Oct 17, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
134 ms124 msMay 2Oct 17130 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026130 ms
May 9, 2026126 ms
May 16, 2026126 ms
May 23, 2026128 ms
May 30, 2026128 ms
Jun 6, 2026132 ms
Jun 13, 2026131 ms
Jun 20, 2026128 ms
Jun 27, 2026127 ms
Jul 4, 2026126 ms
Jul 11, 2026127 ms
Jul 18, 2026129 ms
Jul 25, 2026129 ms
Aug 1, 2026129 ms
Aug 8, 2026129 ms
Aug 15, 2026126 ms
Aug 22, 2026125 ms
Aug 29, 2026126 ms
Sep 5, 2026126 ms
Sep 12, 2026132 ms
Sep 19, 2026133 ms
Sep 26, 2026130 ms
Oct 3, 2026130 ms
Oct 10, 2026129 ms
Oct 17, 2026130 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of bmd.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. bmd.com at 0.8 s0.8 s
  2. bmd.com at 1.6 s1.6 s
  3. bmd.com at 2.5 s2.5 s
  4. bmd.com at 3.3 s3.3 s
  5. bmd.com at 4.1 s4.1 s
  6. bmd.com at 4.9 s4.9 s
  7. bmd.com at 5.7 s5.7 s
  8. bmd.com at 6.5 s6.5 s

bmd.com does not allow embedding, so this is Google's rendering of the page.

Speed

7 to fix58
  • Render-blocking requests

    4.5 s

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.5 s.

  • Reduce unused CSS

    2.9 s · 580 KiB

    About 580 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 2.9 s faster on a phone.

  • Reduce unused JavaScript

    750 ms · 2.7 MB

    About 2.7 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Use efficient cache lifetimes

    500 ms · 2.7 MB

    19 files are served with short cache lifetimes, so returning visitors download them again (2.7 MB).

  • Improve image delivery

    1.0 MB

    8 images could be 1.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Mobile performance score: 58

    58/100

    Your mobile performance score is 58 (desktop: 86). Pages that score under 90 lose visitors before the first paint.

  • 2,349 HTML elements

    The page has 2,349 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Document request latency

    159 KiB

    The HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.

  • 3 long tasks on the main thread

    3 long tasks block the main thread while loading, the longest for 143 ms. During a long task the page ignores taps.

  • 2 third-party services on the page

    2 third-party services load with your homepage (Google Tag Manager and datareporter.eu), adding 233 KiB and 113 ms of main-thread time.

  • Legacy JavaScript

    27 KiB

    Polyfills for old browsers add 27 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    17 KiB

    17 KiB could be saved by minifying JavaScript.

  • Phones get a much slower page than desktops

    Desktop scores 86 but mobile only 58. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 0.8 s

    A phone's processor spends 0.8 s on main-thread work while loading, 189 ms of it running JavaScript. That is comfortably low.

  • Server response: 410 ms

    410 ms

    Your server sent the HTML in 410 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 27.1 s

    27.1 s

    The page becomes fully interactive after 27.1 s. Good is under 3.8 s.

  • Largest Contentful Paint: 7.8 s

    7.8 s

    Your largest element takes 7.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image. Most of its time is resource load delay (3.7 s).

  • First Contentful Paint: 5.6 s

    5.6 s

    The first text or image appears after 5.6 s on a phone. Good is under 1.8 s.

  • Speed Index: 9.4 s

    9.4 s

    Visually, the page fills in at 9.4 s (Speed Index). Good is under 3.4 s.

  • Real-user TTFB: 806 ms

    806 ms

    Real visitors wait 806 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +1%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 130 ms to 130 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

6 checks passed
  • Real-user LCP: 1.7 s

    1.7 s

    Real visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 152 ms

    152 ms

    Real visitors wait 152 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.08

    0.08

    For real visitors the layout shifts by 0.08 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0.004

    0.004

    The layout barely moves while loading (CLS 0.004, good is under 0.1).

  • Total Blocking Time: 51 ms

    51 ms

    Scripts block the page for only 51 ms while loading. Good is under 200 ms.

Images and page weight

3 to fix50
  • Page weight: 10.2 MB in 79 requests

    10.2 MB

    Your homepage downloads 10.2 MB in 79 requests on a phone: media 3.8 MB (2), scripts 3.8 MB (19) and images 1.5 MB (45). Under 2 MB keeps phones on slow connections fast.

  • 5 images in older formats

    5 images (721 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images far larger than shown

    127 KiB

    2 images are downloaded at several times the size a phone draws them, for example vorschau-eoy-2026.jpg at 800 px wide, shown at 254 px. Resized copies would save about 127 KiB.

  • About 2.9 g of CO₂ per visit

    2.88 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.88 g of CO₂e: 345.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

9 to fixGoogle 7587
  • Invalid ARIA attributes

    4 elements use ARIA attributes their role does not allow, which confuses screen readers.

  • 2 buttons without a name

    2 buttons have no accessible name, so screen readers announce just “button”.

  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 53 text elements with low contrast

    53 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Positive tabindex

    7 elements have a tabindex above 0, which scrambles the keyboard order.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Elements marked as presentational should be consistently ignored (1 element)

    Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 92 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 10 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100
  • 211 internal links, 28 external

    The homepage links to 211 pages on bmd.com and 28 external pages.

8 checks passed
  • Meta description: 155 characters

    Your meta description is 155 characters: “BMD ist Ihr Digitalisierungspartner: Automatisieren Sie Abläufe mit der BMD Business Software und setzen Sie auf die be…”.

  • One H1 headline

    Your main headline reads: “Neue Wege für Ihr Unternehmen”.

  • Title: 56 characters

    Your title is a healthy 56 characters: “BMD Software, Support und Akademie: Ihr All-in-one Paket”.

  • Canonical URL set

    The canonical URL is https://www.bmd.com/at/.

  • Structured data in place

    Structured data found: WebPage.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.bmd.com/at/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,752 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (11 KiB, 90 links), a plain-text guide to the site for AI tools.

Other pages

3 to fix83
  • 1 linked page hidden from search

    /at/suche is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 1 page without a meta description

    /at/suche has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages without an H1

    /at/suche and /at/das-ist-bmd/newsletter have no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages slow to respond

    /at/software/buchhaltungssoftware and /at/software/anlagenbuchhaltung took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 123 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    37 of 37 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • Short HSTS lifetime

    HSTS is set, but max-age is 0 days; one year is the recommended minimum.

  • 2 redirects before the homepage

    Opening https://bmd.com goes through 2 redirects before the homepage loads.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (bmd.com).

  • Valid certificate (177 days left)

    The certificate from DigiCert Inc · DigiCert Global G2 TLS RSA SHA256 2020 CA1 verifies for bmd.com and is valid for another 177 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://bmd.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 51 links work

    All 51 links checked from your homepage (40 internal, 11 external) answered without errors; 1 did not answer within 5 s.

Domain and trust

4 checks passed
  • Domain is 29 years old

    29 years

    bmd.com was registered in Jun 1997 through Ascio Technologies, Inc. Danmark - Filial af Ascio technologies, Inc. USA. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only digicert.com to issue certificates for bmd.com, so a mis-issued certificate from anyone else is refused.

  • DNSSEC is on

    bmd.com's DNS answers are signed (DNSSEC), so they can't be forged on the way to visitors.

  • Registered until Jun 2027

    bmd.com is registered until Jun 2027.

Content and conversion

3 to fix64
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,190 words of copy

    The homepage carries about 1,190 words of visible text.

4 checks passed
  • Social proof on the page

    Social proof on the homepage: 1 testimonial or review block, 1 customer or partner logo and 8 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 1 email link.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Email authentication

100
  • Email authentication score: 100/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: reject

    DMARC tells receivers to reject mail that fails authentication, and sends you reports.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:_spfinternal.bmd.at include:spf.protection.outlook.com -all”.

  • DKIM signing found

    A DKIM key is published (selector “selector1” and “default”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 4 other companies contacted

    Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.

Stack

CMS
TYPO3 CMS
Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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