buypermanentmakeup.com website review

About 516 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.5 s faster on a phone.

14 images could be 435 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 950 ms faster on a phone.

Your mobile performance score is 60. Pages that score under 90 lose visitors before the first paint.

19 files block the first paint until they finish downloading. Deferring or inlining them could save about 700 ms.

8 third-party services load with your homepage (Google Tag Manager, Shopify and sibautomation.com and others), adding 1.0 MB and 547 ms of main-thread time.

Google Tag Manager costs a phone 409 ms of main-thread work and 512 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 2,464 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

A phone's processor spends 2.1 s on main-thread work while loading, 734 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Shopify costs a phone 129 ms of main-thread work and 515 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

4 long tasks block the main thread while loading, the longest for 174 ms. During a long task the page ignores taps.

4 files are served with short cache lifetimes, so returning visitors download them again (10 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 13.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 13.8 s. Good is under 3.8 s.

Visually, the page fills in at 6.5 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

Scripts block taps and scrolling for 291 ms in total while the page loads. Good is under 200 ms.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.9 MB in 237 requests on a phone: scripts 1.1 MB (69), images 756 KiB (24) and other files 745 KiB (93). Under 2 MB keeps phones on slow connections fast.

BUYPERMANENTMAKEUP.COM_GIF_COLORS_3_c9d4a0ab-3224-47d4-af25- is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

7 images further down the page (153 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.81 g of CO₂e: 97.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 button has no accessible name, so screen readers announce just “button”.

6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

[role="img"] and [role="image"] elements must have alternative text: 5 elements on the page fail this check, rated serious by axe-core.

Scrollable region must have keyboard access: 3 elements on the page fail this check, rated serious by axe-core.

1 tap target is too small or too close together to hit reliably with a finger.

All page content should be contained by landmarks: 7 elements on the page fail this check, rated moderate by axe-core.

18 visible links have no text or label, so screen readers cannot say where they go.

Your title is only 22 characters: “BuyPermanentMakeup.com”. Between 30 and 65 characters leaves room to say what you do and for whom.

There are 2 <h1> headlines (“” and “FOR PERMANENT MAKEUP AND MICROBLADING ARTISTS”). One clear main headline is easier for people and search engines.

Your meta description is 260 characters; Google truncates after about 160, so the end of your pitch is cut.

8 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

The homepage links to 137 pages on buypermanentmakeup.com and 12 external pages.

Your Organization JSON-LD is missing logo, description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

There is no https://buypermanentmakeup.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

We fetched 15 pages linked from your homepage (of 59 found) and read each the way a search engine does.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Social proof on the homepage: 31 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage carries about 781 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 12 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.