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calendly.com website review
Visit site (opens in a new tab)Reviewed 12 October 202639 issues · 105 checks
This review found 39 issues worth fixing on calendly.com, 15 of them high impact, across 105 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
72CClosest competitors among SaaS websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Apr 18, 2026 | 5.6 s |
| Apr 25, 2026 | 5.7 s |
| May 2, 2026 | 5.7 s |
| May 9, 2026 | 5.7 s |
| May 16, 2026 | 5.8 s |
| May 23, 2026 | 5.8 s |
| May 30, 2026 | 5.8 s |
| Jun 6, 2026 | 5.9 s |
| Jun 13, 2026 | 5.9 s |
| Jun 20, 2026 | 6.0 s |
| Jun 27, 2026 | 6.1 s |
| Jul 4, 2026 | 6.1 s |
| Jul 11, 2026 | 6.1 s |
| Jul 18, 2026 | 6.1 s |
| Jul 25, 2026 | 6.1 s |
| Aug 1, 2026 | 6.1 s |
| Aug 8, 2026 | 6.1 s |
| Aug 15, 2026 | 6.0 s |
| Aug 22, 2026 | 6.0 s |
| Aug 29, 2026 | 5.9 s |
| Sep 5, 2026 | 5.8 s |
| Sep 12, 2026 | 5.7 s |
| Sep 19, 2026 | 5.6 s |
| Sep 26, 2026 | 5.6 s |
| Oct 3, 2026 | 5.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Apr 18, 2026 | 211 ms |
| Apr 25, 2026 | 213 ms |
| May 2, 2026 | 213 ms |
| May 9, 2026 | 212 ms |
| May 16, 2026 | 212 ms |
| May 23, 2026 | 212 ms |
| May 30, 2026 | 214 ms |
| Jun 6, 2026 | 216 ms |
| Jun 13, 2026 | 218 ms |
| Jun 20, 2026 | 219 ms |
| Jun 27, 2026 | 219 ms |
| Jul 4, 2026 | 221 ms |
| Jul 11, 2026 | 221 ms |
| Jul 18, 2026 | 220 ms |
| Jul 25, 2026 | 220 ms |
| Aug 1, 2026 | 220 ms |
| Aug 8, 2026 | 219 ms |
| Aug 15, 2026 | 219 ms |
| Aug 22, 2026 | 219 ms |
| Aug 29, 2026 | 220 ms |
| Sep 5, 2026 | 221 ms |
| Sep 12, 2026 | 221 ms |
| Sep 19, 2026 | 219 ms |
| Sep 26, 2026 | 216 ms |
| Oct 3, 2026 | 217 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
3.2 s · 803 KiBAbout 803 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.2 s faster on a phone.
Use efficient cache lifetimes
1.1 s · 2.7 MB48 files are served with short cache lifetimes, so returning visitors download them again (2.7 MB).
Main-thread work: 16.6 s
A phone's processor spends 16.6 s on main-thread work while loading, 12.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 35
35/100Your mobile performance score is 35. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
3,279 HTML elements
The page has 3,279 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 2.6 s. During a long task the page ignores taps.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Intercom and Optanon and others), adding 6.7 MB and 859 ms of main-thread time.
Render-blocking requests
700 ms4 files block the first paint until they finish downloading. Deferring or inlining them could save about 700 ms.
calendlycms.com adds 0 ms
0 mscalendlycms.com costs a phone 0 ms of main-thread work and 5.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 382 ms
382 msGoogle Tag Manager costs a phone 382 ms of main-thread work and 343 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
300 ms · 53 KiBPolyfills for old browsers add 53 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.
Intercom adds 319 ms
319 msIntercom costs a phone 319 ms of main-thread work and 299 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Unpkg adds 0 ms
0 msUnpkg costs a phone 0 ms of main-thread work and 758 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
156 KiB8 images could be 156 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Reduce unused CSS
20 KiBAbout 20 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 11 ms
11 msYour server sent the HTML in 11 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 36.3 s
36.3 sYour largest element takes 36.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Scheduling”.
Total Blocking Time: 9.0 s
9.0 sScripts block taps and scrolling for 9.0 s in total while the page loads. Good is under 200 ms.
Time to Interactive: 37.5 s
37.5 sThe page becomes fully interactive after 37.5 s. Good is under 3.8 s.
Speed Index: 9.7 s
9.7 sVisually, the page fills in at 9.7 s (Speed Index). Good is under 3.4 s.
Real-user LCP: 2.8 s
2.8 sReal visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 390 ms
390 msReal visitors wait 390 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user TTFB: 847 ms
847 msReal visitors wait 847 ms for your server to start answering (75th percentile). Good is under 800 ms.
4 images without width and height
4 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+2%Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 211 ms to 217 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
0%Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 5.6 s to 5.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
First Contentful Paint: 1.7 s
1.7 sThe first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.002
0.002The layout barely moves while loading (CLS 0.002, good is under 0.1).
Images and page weight
Page weight: 8.5 MB in 161 requests
8.5 MBYour homepage downloads 8.5 MB in 161 requests on a phone: images 3.9 MB (51), other files 2.5 MB (56) and scripts 1.6 MB (46). Under 2 MB keeps phones on slow connections fast.
2 images over 500 KB
2 images weigh 1.4 MB together. On a phone connection a single image that size takes seconds.
6 images far larger than shown
1.0 MB6 images are downloaded at several times the size a phone draws them, for example cta-marquee-interview-booked.png at 1,188 px wide, shown at 289 px. Resized copies would save about 1.0 MB.
14 images in older formats
14 images (3.6 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
14 images below the first screen load straight away
14 images further down the page (3.5 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 2.4 g of CO₂ per visit
2.40 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.40 g of CO₂e: 288.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
[role="img"] and [role="image"] elements must have alternative text (7 elements)
[role="img"] and [role="image"] elements must have alternative text: 7 elements on the page fail this check, rated serious by axe-core.
Interactive controls must not be nested (6 elements)
Interactive controls must not be nested: 6 elements on the page fail this check, rated serious by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
2 checks passed
Every image has alt text
All 82 images in the HTML carry an alt attribute.
48 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“All the work around meetings, handled.” and “Easy scheduling ahead.”). One clear main headline is easier for people and search engines.
4 links with vague text
4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
138 internal links, 17 external
The homepage links to 138 pages on calendly.com and 17 external pages.
7 checks passed
Meta description: 159 characters
Your meta description is 159 characters: “Calendly connects and simplifies all of the work around meetings, from scheduling, payments, and meeting prep to noteta…”.
Title: 59 characters
Your title is a healthy 59 characters: “Meeting Scheduling Software and AI Meeting Tools | Calendly”.
Canonical URL set
The canonical URL is https://calendly.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://calendly.com/marketing-site/sitemap.xml.
AI search readiness
Opted out of AI training for 1 crawler
robots.txt blocks CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,576 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (12 KiB, 65 links), a plain-text guide to the site for AI tools.
Other pages
2 linked pages hidden from search
/contact and /ai-assistant are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.
1 page without a meta description
/event_types/user/me has no meta description, so Google writes the search snippet from whatever text it finds.
1 page without an H1
/event_types/user/me has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 66 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
Browser-reported issues
Chrome logged issues while loading the page (“Content security policy”).
Missing source maps
Large scripts ship without source maps.
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
21 of 23 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
2 links through redirect chains
2 links go through two or more redirects, for example https://instagram.com/calendly.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (calendly.com).
Valid certificate (81 days left)
The certificate from Google Trust Services · WE1 verifies for calendly.com and is valid for another 81 days.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
http:// redirects to https
http://calendly.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 55 links work
All 55 links checked from your homepage (40 internal, 15 external) answered without errors.
security.txt published
A security.txt file tells researchers how to report a problem with your site.
Domain and trust
4 checks passed
Domain is 13 years old
13 yearscalendly.com was registered in Feb 2013 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Certificate issuers are restricted
CAA records allow only sectigo.com, letsencrypt.org, godaddy.com and pki.goog to issue certificates for calendly.com, so a mis-issued certificate from anyone else is refused.
DNSSEC is on
calendly.com's DNS answers are signed (DNSSEC), so they can't be forged on the way to visitors.
Registered until Feb 2027
calendly.com is registered until Feb 2027.
Content and conversion
Thin social proof
Social proof on the homepage: 1 customer or partner logo. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
About 937 words of copy
The homepage carries about 937 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Get started” and “Sign up with Google”.
26 calls to action
The homepage has 26 calls to action, for example “Pricing”, “Talk to sales” and “Get started for free”.
Analytics in place
Analytics detected: Google Tag Manager.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Email authentication
Email authentication score: 85/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:%{i}._ip.%{h}._ehlo.%{d}._spf.vali.email include:_spf.google.com include:mktomail.com ~all”.
DKIM signing found
A DKIM key is published (selector “google”, “k1” and “k2”), so receivers can verify mail really came from you.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.
8 cookies set on arrival
8Opening the homepage sets 8 cookies (measured from a US location before any click).
13 other companies contacted
Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: OneTrust
A consent management tool (OneTrust) loads with the page.
Go beyond the website
What your $25 Growth Playbook adds
This free review found 39 issues on calendly.com, including 22 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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