canyonoffroad.com website review

About 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 7.2 s faster on a phone.

Heroku costs a phone 2.9 s of main-thread work and 59 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

20 files are served with short cache lifetimes, so returning visitors download them again (381 KiB).

12 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

Your mobile performance score is 49. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

A phone's processor spends 7.4 s on main-thread work while loading, 5.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

8 third-party services load with your homepage (Heroku, Google Tag Manager and cdn-spurit.com and others), adding 2.3 MB and 3.8 s of main-thread time.

17 images could be 1.5 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 950 ms faster on a phone.

Google Tag Manager costs a phone 520 ms of main-thread work and 844 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Polyfills for old browsers add 47 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 450 ms faster on a phone.

About 34 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 310 ms faster on a phone.

cdn-spurit.com costs a phone 169 ms of main-thread work and 386 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Shopify costs a phone 84 ms of main-thread work and 574 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

9 long tasks block the main thread while loading, the longest for 225 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 38.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “4X4 PERFORMANCE PARTS & ACCESSORIES From roof top tents to …”.

The page becomes fully interactive after 40.1 s. Good is under 3.8 s.

Visually, the page fills in at 11.7 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 3.6 s on a phone. Good is under 1.8 s.

Scripts block taps and scrolling for 384 ms in total while the page loads. Good is under 200 ms.

21 images have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 10.2 MB in 360 requests on a phone: images 6.5 MB (45), scripts 2.3 MB (65) and other files 1.1 MB (230). Under 2 MB keeps phones on slow connections fast.

10 images further down the page (926 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

3 images (650 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

2 images are downloaded at several times the size a phone draws them, for example canyon-home-img.jpg at 1,200 px wide, shown at 326 px. Resized copies would save about 272 KiB.

By the Sustainable Web Design model, a visit to your homepage emits about 2.88 g of CO₂e: 345.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 dropdowns have no label.

7 links inside paragraphs rely on colour alone to stand out.

17 images have no alt text, which hurts accessibility and image search.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

11 visible links have no text or label, so screen readers cannot say where they go.

6 form fields have no label, so screen readers announce an empty box and autofill guesses.

ARIA role should be appropriate for the element: 12 elements on the page fail this check, rated minor by axe-core.

Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

Headings skip levels (h1 → h3 and h2 → h4), which makes the page harder to scan with a screen reader.

Elements with visible text labels do not have matching accessible names. (1 element).

Your title is 85 characters, so Google will cut it off around 60: “Rooftop Tents | 4x4 Accessories | 4WD Camping Gear | Canyon Offroad – Canyon Off-Road”.

There are 2 <h1> headlines (“<img src="//canyonoffroad.com/cdn/shop/t/9/assets…” and “4x4 Performance Parts & Accessories”). One clear main headline is easier for people and search engines.

Your meta description is 281 characters; Google truncates after about 160, so the end of your pitch is cut.

Structured data found (BreadcrumbList, LocalBusiness, Organization and Place) but with 4 problems, for example “WebSite: missing name”.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 173 pages on canyonoffroad.com and 16 external pages.

https://canyonoffroad.com/collections/chevrolet-silverado, https://canyonoffroad.com/collections/dodge, https://canyonoffroad.com/collections/dodge-ram, https://canyonoffroad.com/collections/ford, https://canyonoffroad.com/collections/ford-courier and https://canyonoffroad.com/collections/ford-everest and 7 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://canyonoffroad.com/collections/dodge has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 75 found) and read each the way a search engine does.

4 errors were logged to the browser console while the page loaded, for example “gtag is not defined”.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 798 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 20 cookies, 2 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 44 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.