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capman.com website review

Visit site (opens in a new tab)Reviewed 27 October 202622 issues · 93 checks

This review found 22 issues worth fixing on capman.com, 8 of them high impact, across 93 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s937 msMay 9Oct 241.2 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.3 s
May 16, 20261.3 s
May 23, 20261.4 s
May 30, 20261.5 s
Jun 6, 20261.6 s
Jun 13, 20261.5 s
Jun 20, 20261.4 s
Jun 27, 20261.3 s
Jul 4, 20261.3 s
Jul 11, 20261.1 s
Jul 18, 20261.1 s
Jul 25, 20261.1 s
Aug 1, 20261.0 s
Aug 8, 20261.0 s
Aug 15, 20261.0 s
Aug 22, 20261.0 s
Aug 29, 20261.1 s
Sep 5, 20261.1 s
Sep 12, 20261.1 s
Sep 19, 20261.1 s
Sep 26, 20261.1 s
Oct 3, 20261.1 s
Oct 10, 20261.1 s
Oct 17, 20261.1 s
Oct 24, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
105 ms70 msMay 9Oct 2495 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 202676 ms
May 16, 202678 ms
May 23, 202680 ms
May 30, 202684 ms
Jun 6, 202685 ms
Jun 13, 202677 ms
Jun 20, 202674 ms
Jun 27, 202678 ms
Jul 4, 202679 ms
Jul 11, 202691 ms
Jul 18, 202696 ms
Jul 25, 2026101 ms
Aug 1, 202696 ms
Aug 8, 202695 ms
Aug 15, 202698 ms
Aug 22, 202698 ms
Aug 29, 2026100 ms
Sep 5, 202697 ms
Sep 12, 202698 ms
Sep 19, 202696 ms
Sep 26, 202694 ms
Oct 3, 202695 ms
Oct 10, 202691 ms
Oct 17, 202688 ms
Oct 24, 202695 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of capman.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. capman.com at 0.4 s0.4 s
  2. capman.com at 0.8 s0.8 s
  3. capman.com at 1.1 s1.1 s
  4. capman.com at 1.5 s1.5 s
  5. capman.com at 1.9 s1.9 s
  6. capman.com at 2.3 s2.3 s
  7. capman.com at 2.6 s2.6 s
  8. capman.com at 3.0 s3.0 s

capman.com does not allow embedding, so this is Google's rendering of the page.

Speed

5 to fix64
  • Render-blocking requests

    1.5 s

    37 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.5 s.

  • Improve image delivery

    900 ms · 717 KiB

    4 images could be 717 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 900 ms faster on a phone.

  • Mobile performance score: 64

    64/100

    Your mobile performance score is 64 (desktop: 93). Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    450 ms · 96 KiB

    About 96 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • 1,952 HTML elements

    The page has 1,952 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Cookiebot, Google Tag Manager and cloudflare.com), adding 355 KiB and 318 ms of main-thread time.

  • Reduce unused CSS

    150 ms · 47 KiB

    About 47 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 78 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    34 KiB

    2 files are served with short cache lifetimes, so returning visitors download them again (34 KiB).

  • Phones get a much slower page than desktops

    Desktop scores 93 but mobile only 64. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.2 s

    A phone's processor spends 1.2 s on main-thread work while loading, 459 ms of it running JavaScript. That is comfortably low.

  • Server response: 41 ms

    41 ms

    Your server sent the HTML in 41 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Largest Contentful Paint: 11.8 s

    11.8 s

    Your largest element takes 11.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 11.9 s

    11.9 s

    The page becomes fully interactive after 11.9 s. Good is under 3.8 s.

  • Speed Index: 6.9 s

    6.9 s

    Visually, the page fills in at 6.9 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • Tap response (INP) got 19% slower for real visitors

    +19%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 76 ms to 95 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

9 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 96 ms

    96 ms

    Real visitors wait 96 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.0 s

    1.0 s

    Real visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 371 ms

    371 ms

    Real visitors wait 371 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 14% faster for real visitors

    -14%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 59 ms

    59 ms

    Scripts block the page for only 59 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix70
  • Page weight: 4.6 MB in 85 requests

    4.6 MB

    Your homepage downloads 4.6 MB in 85 requests on a phone: images 3.1 MB (11), other files 612 KiB (6) and scripts 530 KiB (26). Under 2 MB keeps phones on slow connections fast.

  • 2 images below the first screen load straight away

    2 images further down the page (148 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 1 image in older formats

    1 image (39 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.3 g of CO₂ per visit

    1.30 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.30 g of CO₂e: 156.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9395
  • Hidden but focusable

    1 element hidden from screen readers can still receive keyboard focus.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

2 checks passed
  • Every image has alt text

    All 29 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9290
  • Title is short (27 characters)

    Your title is only 27 characters: “CapMan - Make things happen”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 152 internal links, 3 external

    The homepage links to 152 pages on capman.com and 3 external pages.

7 checks passed
  • Meta description: 140 characters

    Your meta description is 140 characters: “CapMan is a private markets pioneer in the Nordics. Our funds invest in real estate, infrastructure, natural capital an…”.

  • One H1 headline

    Your main headline reads: “CapMan”.

  • Canonical URL set

    The canonical URL is https://capman.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject and WebPage.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://capman.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,380 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 1 page slow to respond

    /investments/growth took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 71 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    7 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 7 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 7 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 6 small tap targets

    6 of 26 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

8 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (capman.com).

  • Valid certificate (78 days left)

    The certificate from Let's Encrypt · YE2 verifies for capman.com and is valid for another 78 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://capman.com redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

  • All 43 links work

    All 43 links checked from your homepage (40 internal, 3 external) answered without errors.

Domain and trust

  • No CAA record

    capman.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

  • DNSSEC is off

    capman.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

2 checks passed
  • Domain is 25 years old

    25 years

    capman.com was registered in Mar 2001 through SafeNames Ltd.. An established domain carries more trust with email providers and search engines.

  • Registered until Mar 2028

    capman.com is registered until Mar 2028.

Content and conversion

3 to fix67
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • A 15-field form

    Your longest form asks for 15 fields (3 required). Every extra field lowers completion.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 988 words of copy

    The homepage carries about 988 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Contact us”.

  • 5 calls to action

    The homepage has 5 calls to action, for example “Contact us” and “Subscribe”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

Email authentication

1 to fix75
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be capman.com is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 75/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 ip4:94.199.113.174 ip4:81.17.201.0/26 include:mda-out.datacenter.fi include:spf.protection.outlook.com include:_…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “s1” and “s2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • 5 other companies contacted

    Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Upkeep, stack and company

  • It runs WordPress 6.9.10; the current release is 7.1.3.
  • 1 plugin is behind its latest release.simple-cloudflare-turnstile 1.1 → 1.44.0

Stack

CMS
WordPress 6.9.10
Framework
jQuery
Analytics
Google Tag Manager
Hosting
Upcloud

Company

Founded
1989
Headquarters
Helsinki

Upkeep, stack, hiring and company data from programmable.info

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