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clarin.com website review

Visit site (opens in a new tab)Reviewed 12 October 202632 issues · 85 checks

This review found 32 issues worth fixing on clarin.com, 10 of them high impact, across 85 checks. The most urgent: page weight: 11.3 MB. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.

Real-visitor load time (LCP)75th percentile, phones
1.8 s1.6 sApr 18Oct 31.8 s
Show as table
DateReal-visitor load time (LCP)
Apr 18, 20261.7 s
Apr 25, 20261.7 s
May 2, 20261.7 s
May 9, 20261.7 s
May 16, 20261.7 s
May 23, 20261.7 s
May 30, 20261.7 s
Jun 6, 20261.8 s
Jun 13, 20261.8 s
Jun 20, 20261.8 s
Jun 27, 20261.8 s
Jul 4, 20261.8 s
Jul 11, 20261.7 s
Jul 18, 20261.7 s
Jul 25, 20261.7 s
Aug 1, 20261.7 s
Aug 8, 20261.7 s
Aug 15, 20261.7 s
Aug 22, 20261.7 s
Aug 29, 20261.7 s
Sep 5, 20261.7 s
Sep 12, 20261.7 s
Sep 19, 20261.8 s
Sep 26, 20261.8 s
Oct 3, 20261.8 s
Real-visitor tap response (INP)75th percentile, phones
316 ms249 msApr 18Oct 3292 ms
Show as table
DateReal-visitor tap response (INP)
Apr 18, 2026263 ms
Apr 25, 2026262 ms
May 2, 2026262 ms
May 9, 2026263 ms
May 16, 2026261 ms
May 23, 2026261 ms
May 30, 2026257 ms
Jun 6, 2026257 ms
Jun 13, 2026260 ms
Jun 20, 2026260 ms
Jun 27, 2026263 ms
Jul 4, 2026264 ms
Jul 11, 2026262 ms
Jul 18, 2026267 ms
Jul 25, 2026276 ms
Aug 1, 2026287 ms
Aug 8, 2026300 ms
Aug 15, 2026306 ms
Aug 22, 2026308 ms
Aug 29, 2026304 ms
Sep 5, 2026304 ms
Sep 12, 2026300 ms
Sep 19, 2026297 ms
Sep 26, 2026296 ms
Oct 3, 2026292 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

Not measured in this review.

Core Web Vitals

2 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user INP: 293 ms

    293 ms

    Real visitors wait 293 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 12% slower for real visitors

    +12%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 263 ms to 292 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +4%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 1.8 s

    1.8 s

    Real visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.5 s

    1.5 s

    Real visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 462 ms

    462 ms

    Real visitors wait 462 ms for your server to start answering (75th percentile). Good is under 800 ms.

Images and page weight

4 to fix43
  • Page weight: 11.3 MB

    11.3 MB

    Your homepage downloads 11.3 MB on a phone, 5.9 MB of it images (52%). Under 2 MB keeps phones on slow connections fast.

  • 40 images in older formats

    40 images (2.0 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 39 images below the first screen load straight away

    39 images further down the page (2.0 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 4 images far larger than shown

    227 KiB

    4 images are downloaded at several times the size a phone draws them, for example hfpNpMCMO_600x600__1.jpg at 600 px wide, shown at 125 px. Resized copies would save about 227 KiB.

  • About 3.2 g of CO₂ per visit

    3.21 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.21 g of CO₂e: 385.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

8 to fix89
  • Summary elements must have discernible text (11 elements)

    Summary elements must have discernible text: 11 elements on the page fail this check, rated serious by axe-core.

  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    1 element hidden from screen readers can still receive keyboard focus.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (286 elements)

    All page content should be contained by landmarks: 286 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • 67 links without text

    67 visible links have no text or label, so screen readers cannot say where they go.

  • 8 form fields without a label

    8 form fields have no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 110 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 7 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fix95
  • Meta description is long (181 characters)

    Your meta description is 181 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 251 internal links, 42 external

    The homepage links to 251 pages on clarin.com and 42 external pages.

7 checks passed
  • One H1 headline

    Your main headline reads: “Clarín”.

  • Title: 59 characters

    Your title is a healthy 59 characters: “Noticias. Últimas noticias de Argentina y el Mundo | Clarín”.

  • Canonical URL set

    The canonical URL is https://www.clarin.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ItemList, NewsMediaOrganization, Organization and SoftwareApplication.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.clarin.com/sitemaps/index.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and description; sameAs (social profiles) and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,980 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix86
  • 4 pages share a title

    /juegos, /juegos/ar/quiz/arte-y-espectaculos, /juegos/ar/sudoku/avanzado and /juegos/ar/palagrama all use the title “Juegos en Clarín: ¡online y divertidos! | Clarín”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 4 pages share a meta description

    /juegos, /juegos/ar/quiz/arte-y-espectaculos, /juegos/ar/sudoku/avanzado and /juegos/ar/palagrama use the same meta description. A description written for each page earns more clicks.

  • 2 links to non-canonical URLs

    Your homepage links to 2 pages by a URL that isn't their canonical one, for example /juegos/ar/quiz/arte-y-espectaculos, whose canonical is /juegos/ar/quiz. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 183 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fix71
  • 2 broken images

    2 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=26104443&tm=gtm002&Ver=2&mid=f6b1f95b-aa68-4a6c-a143-94b09b04f392&bo=1&sid=14f6aa60c5d811f18d8925e1a3c2b5de&vid=14f6d300c5d811f1884ccd4d53e4aadd&vids=1&msclkid=N&pi=91.

  • 76 small tap targets

    76 of 95 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

3 to fix71
  • 1 broken link to your own pages

    1 link from your homepage to your own site is broken, for example https://www.clarin.com/cdn-cgi/content?id=QVfEPYdpAOflLHwcyLaG4uYs64hFZkCAd_y9r7E6k2g-1791766714.6546183-1.2.1.1-IK0GG_UBmMNwxzFtEQ0u2pGGTpah4ztkXbVyqGU_OBVhnUqD787eoOoBmuvzoutJ (404).

  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

4 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (clarin.com).

  • Valid certificate (44 days left)

    The certificate from Let's Encrypt · YE1 verifies for clarin.com and is valid for another 44 days.

  • http:// redirects to https

    http://clarin.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

Domain and trust

  • DNSSEC is off

    clarin.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

3 checks passed
  • Domain is 31 years old

    31 years

    clarin.com was registered in Aug 1995 through Network Solutions, LLC. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only sectigo.com, ssl.com, amazon.com and letsencrypt.org to issue certificates for clarin.com, so a mis-issued certificate from anyone else is refused.

  • Registered until Aug 2028

    clarin.com is registered until Aug 2028.

Content and conversion

6 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 2,903 words of copy

    The homepage carries about 2,903 words of visible text.

2 checks passed
  • 8 short forms

    8 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Email authentication

1 to fix70
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be clarin.com is still delivered. Reports are on, so moving to quarantine is the next step.

  • Email authentication score: 70/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 mx ip4:200.42.143.173 ip4:200.42.143.186 ip4:200.42.93.197 ip4:200.42.93.196 ip4:200.146.61.0/24 ip4:200.42.93.…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “selector2” and “s1”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 9 trackers load before any consent

    9

    Before a visitor clicks anything, the page loads Amazon Ads, Comscore, Google Ads, Google Analytics and Google Tag Manager and 4 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 28 cookies set on arrival

    28

    Opening the homepage sets 28 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 65 other companies contacted

    Loading the homepage contacts 65 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

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