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clickup.com website review

Visit site (opens in a new tab)Reviewed 30 October 202643 issues · 108 checks

This review found 43 issues worth fixing on clickup.com, 22 of them high impact, across 108 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.9 s2.8 sMay 9Oct 243.8 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20263.0 s
May 16, 20262.9 s
May 23, 20262.9 s
May 30, 20262.9 s
Jun 6, 20263.0 s
Jun 13, 20263.0 s
Jun 20, 20263.1 s
Jun 27, 20263.1 s
Jul 4, 20263.1 s
Jul 11, 20263.1 s
Jul 18, 20263.2 s
Jul 25, 20263.2 s
Aug 1, 20263.2 s
Aug 8, 20263.2 s
Aug 15, 20263.2 s
Aug 22, 20263.2 s
Aug 29, 20263.2 s
Sep 5, 20263.3 s
Sep 12, 20263.3 s
Sep 19, 20263.3 s
Sep 26, 20263.4 s
Oct 3, 20263.5 s
Oct 10, 20263.6 s
Oct 17, 20263.7 s
Oct 24, 20263.8 s
Real-visitor tap response (INP)75th percentile, phones
711 ms311 msMay 9Oct 24665 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026371 ms
May 16, 2026369 ms
May 23, 2026361 ms
May 30, 2026361 ms
Jun 6, 2026362 ms
Jun 13, 2026357 ms
Jun 20, 2026362 ms
Jun 27, 2026364 ms
Jul 4, 2026371 ms
Jul 11, 2026403 ms
Jul 18, 2026437 ms
Jul 25, 2026455 ms
Aug 1, 2026457 ms
Aug 8, 2026442 ms
Aug 15, 2026424 ms
Aug 22, 2026419 ms
Aug 29, 2026430 ms
Sep 5, 2026435 ms
Sep 12, 2026437 ms
Sep 19, 2026437 ms
Sep 26, 2026435 ms
Oct 3, 2026473 ms
Oct 10, 2026535 ms
Oct 17, 2026608 ms
Oct 24, 2026665 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of clickup.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. clickup.com at 0.4 s0.4 s
  2. clickup.com at 0.9 s0.9 s
  3. clickup.com at 1.3 s1.3 s
  4. clickup.com at 1.7 s1.7 s
  5. clickup.com at 2.1 s2.1 s
  6. clickup.com at 2.6 s2.6 s
  7. clickup.com at 3.0 s3.0 s
  8. clickup.com at 3.4 s3.4 s

clickup.com does not allow embedding, so this is Google's rendering of the page.

Speed

12 to fix27
  • Use efficient cache lifetimes

    6.4 s · 7.5 MB

    89 files are served with short cache lifetimes, so returning visitors download them again (7.5 MB).

  • Render-blocking requests

    7.5 s

    10 files block the first paint until they finish downloading. Deferring or inlining them could save about 7.5 s.

  • Reduce unused CSS

    4.2 s · 852 KiB

    About 852 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 4.2 s faster on a phone.

  • Main-thread work: 12.0 s

    A phone's processor spends 12.0 s on main-thread work while loading, 6.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 27

    27/100

    Your mobile performance score is 27. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 6,770 HTML elements

    The page has 6,770 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Reduce unused JavaScript

    3.9 MB

    About 3.9 MB of JavaScript is downloaded but never used on this page.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 1.2 s. During a long task the page ignores taps.

  • Improve image delivery

    1.2 MB

    10 images could be 1.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Optanon, Google Tag Manager and Quora Ads and others), adding 774 KiB and 874 ms of main-thread time.

  • Optanon adds 568 ms

    568 ms

    Optanon costs a phone 568 ms of main-thread work and 237 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 283 ms

    283 ms

    Google Tag Manager costs a phone 283 ms of main-thread work and 314 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    140 KiB

    Polyfills for old browsers add 140 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    31 KiB

    31 KiB could be saved by minifying JavaScript.

  • Duplicated JavaScript

    10 KiB

    10 KiB JavaScript is shipped twice across bundles.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 74 ms

    74 ms

    Your server sent the HTML in 74 ms, well inside Google's 600 ms guideline.

Core Web Vitals

12 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 4.6 s

    4.6 s

    Real visitors wait 4.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 4.2 s

    4.2 s

    Real visitors see the first content after 4.2 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 13.5 s

    13.5 s

    The first text or image appears after 13.5 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 13.5 s

    13.5 s

    Your largest element takes 13.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “One Workspace built to think and work”.

  • Speed Index: 20.0 s

    20.0 s

    Visually, the page fills in at 20.0 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 67.9 s

    67.9 s

    The page becomes fully interactive after 67.9 s. Good is under 3.8 s.

  • Total Blocking Time: 2.3 s

    2.3 s

    Scripts block taps and scrolling for 2.3 s in total while the page loads. Good is under 200 ms.

  • Tap response (INP) got 72% slower for real visitors

    +72%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 371 ms to 665 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 28% slower for real visitors

    +28%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.0 s to 3.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

2 checks passed
  • Real-user CLS: 0.07

    0.07

    For real visitors the layout shifts by 0.07 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 15.6 MB in 236 requests

    15.6 MB

    Your homepage downloads 15.6 MB in 236 requests on a phone: scripts 7.7 MB (96), other files 3.4 MB (85) and images 2.0 MB (42). Under 2 MB keeps phones on slow connections fast.

  • About 4.4 g of CO₂ per visit

    4.42 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.42 g of CO₂e: 530.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 8987
  • 28 text elements with low contrast

    28 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Interactive controls must not be nested (2 elements)

    Interactive controls must not be nested: 2 elements on the page fail this check, rated serious by axe-core.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • <html> element must have a lang attribute (1 element)

    <html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (5 elements)

    All page content should be contained by landmarks: 5 elements on the page fail this check, rated moderate by axe-core.

  • Alternative text of images should not be repeated as text (50 elements)

    Alternative text of images should not be repeated as text: 50 elements on the page fail this check, rated minor by axe-core.

  • No page language

    The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.

  • ARIA role should be appropriate for the element (1 element)

    ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.

2 checks passed
  • Every image has alt text

    All 26 images in the HTML carry an alt attribute.

  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 8 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9282
  • Title is long (68 characters)

    Your title is 68 characters, so Google will cut it off around 60: “ClickUp™ | Maximize productivity • Software, AI, and humans converge”.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 3 H1 headlines

    There are 3 <h1> headlines (“One Workspace built to think and work”, “Software toreplace all software” and “One Workspace built to think and work”). One clear main headline is easier for people and search engines.

  • 3 links with vague text

    3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • Open Graph partly set

    Open Graph is missing og:title and og:description, so shared links fall back to guesses.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 18 internal links, 1 external

    The homepage links to 18 pages on clickup.com and 1 external page.

4 checks passed
  • Meta description: 130 characters

    Your meta description is 130 characters: “Our mission is to make the world more productive. To do this, we built the everything app for work - Tasks, Docs, Goals…”.

  • Canonical URL set

    The canonical URL is https://clickup.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://clickup.com/sitemap.xml.

AI search readiness

2 to fix75
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • Some text only appears after JavaScript runs

    51%

    The HTML your server sends has 387 of the 755 words a browser shows. AI crawlers don't run JavaScript, so they miss the rest.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes /llms.txt (9 KiB, 50 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 1 page with very little text

    /features/sprints has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 14 internal pages checked

    We fetched 14 pages linked from your homepage and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 14 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 14 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 2 broken images

    2 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=17492975&tm=gtm002&Ver=2&mid=ba030ef7-3c5f-437c-81a8-a529934afbe4&bo=2&sid=fcd52ef0d48511f192d5f398271cbaf1&vid=fcd555d0d48511f1819e2157b2453e9f&vids=1&msclkid=N&pi=91.

  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “"undefined" is not valid JSON”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    56 of 56 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

9 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (clickup.com).

  • Valid certificate (144 days left)

    The certificate from Amazon · Amazon RSA 2048 M04 verifies for clickup.com and is valid for another 144 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • HSTS enabled

    Strict-Transport-Security is set, so browsers always use https.

  • http:// redirects to https

    http://clickup.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 16 links work

    All 16 links checked from your homepage (15 internal, 1 external) answered without errors.

  • security.txt published

    A security.txt file tells researchers how to report a problem with your site.

Domain and trust

  • DNSSEC is off

    clickup.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

3 checks passed
  • Domain is 25 years old

    25 years

    clickup.com was registered in Jul 2001 through Amazon Registrar, Inc.. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only sectigo.com, amazon.com, digicert.com and letsencrypt.org to issue certificates for clickup.com, so a mis-issued certificate from anyone else is refused.

  • Registered until Jul 2027

    clickup.com is registered until Jul 2027.

Content and conversion

1 to fix92
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • About 755 words of copy

    The homepage carries about 755 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Sign Up” and “Get started. It's FREE”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Pricing”, “Get a Demo” and “Sign Up”.

  • Social proof on the page

    Social proof on the homepage: 3 testimonial or review blocks and 25 trust badges.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Email authentication

100
  • Email authentication score: 100/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: reject

    DMARC tells receivers to reject mail that fails authentication.

  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:_spf.google.com include:amazonses.com include:mail.zendesk.com include:_spf.qemailserver.com include:mkt…”.

  • DKIM signing found

    A DKIM key is published (selector “google”, “s1” and “s2”), so receivers can verify mail really came from you.

Privacy and tracking

  • 10 trackers load before any consent

    10

    Before a visitor clicks anything, the page loads Amplitude, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 5 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 38 cookies set on arrival

    38

    Opening the homepage sets 38 cookies (measured from a US location before any click).

  • 57 other companies contacted

    Loading the homepage contacts 57 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Upkeep, stack and company

Stack

Framework
Next.js
Analytics
Google Analytics
Hosting
AWS

Hiring

Hiring
48 open roles
Teams
Engineering (19), Customer Experience (8), Sales (8), Product (7)
Job board
ashby

Company

Employees
498
Founded
2016
Headquarters
San Diego

Upkeep, stack, hiring and company data from programmable.info

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This review found 43 issues on clickup.com, including 24 speed issues, 4 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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