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cncsupplysolutions.com website review

Visit site (opens in a new tab)Reviewed 12 November 202626 issues · 72 checks

This review found 26 issues worth fixing on cncsupplysolutions.com, 5 of them high impact, across 72 checks. The most urgent: 3 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of cncsupplysolutions.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. cncsupplysolutions.com at 0.4 s0.4 s
  2. cncsupplysolutions.com at 0.8 s0.8 s
  3. cncsupplysolutions.com at 1.1 s1.1 s
  4. cncsupplysolutions.com at 1.5 s1.5 s
  5. cncsupplysolutions.com at 1.9 s1.9 s
  6. cncsupplysolutions.com at 2.3 s2.3 s
  7. cncsupplysolutions.com at 2.6 s2.6 s
  8. cncsupplysolutions.com at 3.0 s3.0 s

Speed

6 to fix68
  • Mobile performance score: 68

    68/100

    Your mobile performance score is 68. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    790 ms · 207 KiB

    About 207 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 790 ms faster on a phone.

  • Render-blocking requests

    750 ms

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 473 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    300 ms · 93 KiB

    About 93 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 2.0 s

    A phone's processor spends 2.0 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Improve image delivery

    150 ms · 36 KiB

    2 images could be 36 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • 6 third-party services on the page

    6 third-party services load with your homepage (boostcommerce.io, Klaviyo and Shopify and others), adding 405 KiB and 101 ms of main-thread time.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    29 KiB

    Polyfills for old browsers add 29 KiB JavaScript that modern phones do not need.

  • Use efficient cache lifetimes

    8 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (8 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 6 ms

    6 ms

    Your server sent the HTML in 6 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix61
  • Largest Contentful Paint: 5.6 s

    5.6 s

    Your largest element takes 5.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “The Future of CNC Distribution is Here Shop the industry's …”.

  • Total Blocking Time: 423 ms

    423 ms

    Scripts block taps and scrolling for 423 ms in total while the page loads. Good is under 200 ms.

  • Time to Interactive: 5.6 s

    5.6 s

    The page becomes fully interactive after 5.6 s. Good is under 3.8 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

3 checks passed
  • Speed Index: 3.2 s

    3.2 s

    Visually, the page fills in at 3.2 s (Speed Index), inside the 3.4 s “good” threshold.

  • First Contentful Paint: 1.1 s

    1.1 s

    The first text or image appears after 1.1 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.001

    0.001

    The layout barely moves while loading (CLS 0.001, good is under 0.1).

Images and page weight

100
  • About 0.5 g of CO₂ per visit

    0.49 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.49 g of CO₂e: 58.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 1.7 MB in 147 requests

    1.7 MB

    Your homepage downloads 1.7 MB in 147 requests on a phone: other files 799 KiB (85), scripts 544 KiB (49) and images 185 KiB (4). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 8693
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    2 elements hidden from screen readers can still receive keyboard focus.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 7 links without text

    7 visible links have no text or label, so screen readers cannot say where they go.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • Alternative text of images should not be repeated as text (5 elements)

    Alternative text of images should not be repeated as text: 5 elements on the page fail this check, rated minor by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (3 elements).

2 checks passed
  • Every image has alt text

    All 25 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9281
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is long (76 characters)

    Your title is 76 characters, so Google will cut it off around 60: “CNC Machine Tools and Supplies | CNC Supply Solutions — CNC Supply Solutions”.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 208 internal links, 3 external

    The homepage links to 208 pages on cncsupplysolutions.com and 3 external pages.

6 checks passed
  • Meta description: 146 characters

    Your meta description is 146 characters: “Order parts and accessories for all types of CNC machines. Cutting tools, workholders, toolholders, measurement and cal…”.

  • Canonical URL set

    The canonical URL is https://cncsupplysolutions.com/.

  • Structured data in place

    Structured data found: WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://cncsupplysolutions.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (946 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://cncsupplysolutions.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 3 pages without a meta description

    https://cncsupplysolutions.com/collections/anchorlube, https://cncsupplysolutions.com/collections/bilz and https://cncsupplysolutions.com/collections/mitutoyo have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 pages without an H1

    https://cncsupplysolutions.com/collections/anchorlube, https://cncsupplysolutions.com/collections/bilz, https://cncsupplysolutions.com/collections/dumont-cnc, https://cncsupplysolutions.com/collections/global-cnc, https://cncsupplysolutions.com/collections/gmauvais and https://cncsupplysolutions.com/collections/huot-cnc-tool-carts and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 92 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 96100
3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    17 of 17 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix67
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 438 words of copy

    The homepage carries about 438 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Indexable Cutting Tools SHOP NOW” and “Mill Toolholders SHOP NOW”.

  • 14 calls to action

    The homepage has 14 calls to action, for example “Shop Supplies”, “Shop by Brand” and “Indexable Cutting Tools shop now”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 10 cookies set on arrival

    10

    Opening the homepage sets 10 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 20 other companies contacted

    Loading the homepage contacts 20 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at cncsupplysolutions.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 4 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Product Filter Search · gorgias.chat · klaviyo.com · dyn-rev.app

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
React
E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 26 issues on cncsupplysolutions.com, including 10 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

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