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countit.at website review
Visit site (opens in a new tab)Reviewed 25 October 202630 issues · 83 checks
This review found 30 issues worth fixing on countit.at, 11 of them high impact, across 83 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
80BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 2.3 s |
| May 9, 2026 | 2.2 s |
| May 16, 2026 | 1.8 s |
| Jun 27, 2026 | 1.4 s |
| Jul 11, 2026 | 1.5 s |
| Aug 1, 2026 | 1.5 s |
| Aug 8, 2026 | 1.4 s |
| Aug 15, 2026 | 1.3 s |
| Aug 22, 2026 | 1.3 s |
| Sep 5, 2026 | 1.3 s |
| Sep 12, 2026 | 1.5 s |
| Oct 10, 2026 | 1.7 s |
| Oct 17, 2026 | 1.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Aug 8, 2026 | 104 ms |
| Sep 5, 2026 | 116 ms |
| Sep 12, 2026 | 104 ms |
| Oct 17, 2026 | 102 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
5.4 s · 693 KiBAbout 693 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.4 s faster on a phone.
Render-blocking requests
3.3 s36 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.3 s.
Mobile performance score: 47
47/100Your mobile performance score is 47 (desktop: 92). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
7 third-party services on the page
7 third-party services load with your homepage (Google Tag Manager, Google CDN and Other Google APIs/SDKs and others), adding 1.4 MB and 1.0 s of main-thread time.
Improve image delivery
450 ms · 314 KiB10 images could be 314 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 450 ms faster on a phone.
Reduce unused CSS
600 ms · 69 KiBAbout 69 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.
Google Tag Manager adds 560 ms
560 msGoogle Tag Manager costs a phone 560 ms of main-thread work and 503 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google CDN adds 402 ms
402 msGoogle CDN costs a phone 402 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 3.4 s
A phone's processor spends 3.4 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
1,635 HTML elements
The page has 1,635 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
14 long tasks on the main thread
14 long tasks block the main thread while loading, the longest for 225 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
12 KiBPolyfills for old browsers add 12 KiB JavaScript that modern phones do not need.
Phones get a much slower page than desktops
Desktop scores 92 but mobile only 47. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 5 ms
5 msYour server sent the HTML in 5 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 16.5 s
16.5 sYour largest element takes 16.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Wir verwenden Cookies, um Ihr Surferlebnis zu verbessern, p…”.
Time to Interactive: 16.9 s
16.9 sThe page becomes fully interactive after 16.9 s. Good is under 3.8 s.
First Contentful Paint: 3.8 s
3.8 sThe first text or image appears after 3.8 s on a phone. Good is under 1.8 s.
Speed Index: 6.5 s
6.5 sVisually, the page fills in at 6.5 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 567 ms
567 msScripts block taps and scrolling for 567 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) held steady for real visitors
-6%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 104 ms to 102 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 2.0 s
2.0 sReal visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.0 s
1.0 sReal visitors see the first content after 1.0 s (75th percentile). Good is under 1.8 s.
Largest content (LCP) got 24% faster for real visitors
-24%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.3 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.01
0.01The layout barely moves while loading (CLS 0.01, good is under 0.1).
Images and page weight
Page weight: 4.6 MB in 115 requests
4.6 MBYour homepage downloads 4.6 MB in 115 requests on a phone: media 1.7 MB (1), scripts 1.5 MB (42) and fonts 438 KiB (8). Under 2 MB keeps phones on slow connections fast.
2 images far larger than shown
140 KiB2 images are downloaded at several times the size a phone draws them, for example logo-eckes_granini-scaled.jpg at 2,560 px wide, shown at 150 px. Resized copies would save about 140 KiB.
7 images below the first screen load straight away
7 images further down the page (331 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
3 images in older formats
3 images (171 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.3 g of CO₂ per visit
1.31 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.31 g of CO₂e: 157.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
19 text elements with low contrast
19 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (56 elements)
All page content should be contained by landmarks: 56 elements on the page fail this check, rated moderate by axe-core.
2 links without text
2 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
ARIA role should be appropriate for the element (1 element)
ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 17 images in the HTML carry an alt attribute.
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 5 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is short (14 characters)
Your title is only 14 characters: “COUNT IT Group”. Between 30 and 65 characters leaves room to say what you do and for whom.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
18 internal links, 38 external
The homepage links to 18 pages on countit.at and 38 external pages.
6 checks passed
Meta description: 102 characters
Your meta description is 102 characters: “COUNT IT ist Ihr Expertenteam für IT, Steuerberatung und Personalverrechnung. Jetzt Kontakt aufnehmen!”.
One H1 headline
Your main headline reads: “Alles, was Ihr Unternehmen voranbringt”.
Canonical URL set
The canonical URL is https://www.countit.at/.
Structured data in place
Structured data found: Article, Organization, Person, Place and WebPage.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.countit.at/sitemap_index.xml.
AI search readiness
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (779 words), so crawlers that don't run JavaScript still read it.
Other pages
13 internal pages checked
We fetched 13 pages linked from your homepage and read each the way a search engine does.
7 checks passed
Linked pages load
All 13 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 13 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 13 pages that loaded have a <title>.
Best practices
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
13 of 13 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
Thin social proof
Social proof on the homepage: 22 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,069 words of copy
The homepage carries about 1,069 words of visible text.
4 checks passed
2 short forms
2 short forms (7 fields at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Direct contact links
Visitors can reach you directly: 1 phone link and 1 email link.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
9 other companies contacted
Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: CookieYes
A consent management tool (CookieYes) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at countit.at, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics | Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 30 issues on countit.at, including 15 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.