dawaveessentials.shop website review

A phone's processor spends 7.6 s on main-thread work while loading, 3.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

8 third-party services load with your homepage (Google Tag Manager, Shopify and Yotpo and others), adding 2.4 MB and 1.6 s of main-thread time.

Google Tag Manager costs a phone 536 ms of main-thread work and 630 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Shopify costs a phone 378 ms of main-thread work and 1,010 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Yotpo costs a phone 315 ms of main-thread work and 377 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

The page has 2,309 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

Visually, the page fills in at 10.0 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 4.7 s on a phone. Good is under 1.8 s.

Real visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

Real visitors see the first content after 2.4 s (75th percentile). Good is under 1.8 s.

6 images have no width and height attributes, so the layout jumps as each one loads.

Your homepage downloads 6.0 MB in 432 requests on a phone: scripts 2.6 MB (184), images 1.8 MB (41) and other files 1.1 MB (135). Under 2 MB keeps phones on slow connections fast.

DW-BFCM-P1-Hero-Mobile.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

2 images (116 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 1.71 g of CO₂e: 205.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Elements must only use permitted ARIA attributes: 6 elements on the page fail this check, rated serious by axe-core.

4 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

4 visible links have no text or label, so screen readers cannot say where they go.

Alternative text of images should not be repeated as text: 4 elements on the page fail this check, rated minor by axe-core.

Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.

Your meta description is 172 characters; Google truncates after about 160, so the end of your pitch is cut.

No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

1 link has no real href, so search engines can't follow it.

Your <h1> is empty.

The homepage links to 143 pages on dawaveessentials.shop and 11 external pages.

We fetched 15 pages linked from your homepage (of 43 found) and read each the way a search engine does.

The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

4 errors were logged to the browser console while the page loaded, for example “Shopify's Google Analytics stub called with: [array Array] See https://help.shopify.com/manual/promoting-marketing/pixe…”.

The homepage carries about 891 words of visible text.

The page uses urgency cues (a countdown or limited-time wording).

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 34 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 56 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.