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debt.com website review
Visit site (opens in a new tab)Reviewed 22 October 202611 issues · 90 checks
This review found 11 issues worth fixing on debt.com, 2 of them high impact, across 90 checks. The most urgent: scrollable region must have keyboard access (1 element). Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
92AClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 1.7 s |
| May 9, 2026 | 1.7 s |
| May 16, 2026 | 1.7 s |
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.8 s |
| Jun 6, 2026 | 1.9 s |
| Jun 13, 2026 | 1.9 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 1.9 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.7 s |
| Jul 18, 2026 | 1.6 s |
| Jul 25, 2026 | 1.4 s |
| Aug 1, 2026 | 1.3 s |
| Aug 8, 2026 | 1.4 s |
| Aug 15, 2026 | 1.4 s |
| Aug 22, 2026 | 1.4 s |
| Aug 29, 2026 | 1.3 s |
| Sep 5, 2026 | 1.3 s |
| Sep 12, 2026 | 1.2 s |
| Sep 19, 2026 | 1.1 s |
| Sep 26, 2026 | 1.1 s |
| Oct 3, 2026 | 1.1 s |
| Oct 10, 2026 | 1.1 s |
| Oct 17, 2026 | 1.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 172 ms |
| May 9, 2026 | 163 ms |
| May 16, 2026 | 161 ms |
| May 23, 2026 | 151 ms |
| May 30, 2026 | 154 ms |
| Jun 6, 2026 | 164 ms |
| Jun 13, 2026 | 155 ms |
| Jun 20, 2026 | 155 ms |
| Jun 27, 2026 | 154 ms |
| Jul 4, 2026 | 140 ms |
| Jul 11, 2026 | 135 ms |
| Jul 18, 2026 | 110 ms |
| Jul 25, 2026 | 94 ms |
| Aug 1, 2026 | 91 ms |
| Aug 8, 2026 | 89 ms |
| Aug 15, 2026 | 94 ms |
| Aug 22, 2026 | 87 ms |
| Aug 29, 2026 | 86 ms |
| Sep 5, 2026 | 86 ms |
| Sep 12, 2026 | 87 ms |
| Sep 19, 2026 | 89 ms |
| Sep 26, 2026 | 89 ms |
| Oct 3, 2026 | 89 ms |
| Oct 10, 2026 | 87 ms |
| Oct 17, 2026 | 86 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.6 s
1.2 s
1.7 s
2.3 s
2.9 s
3.5 s
4.1 s
4.7 s
debt.com does not allow embedding, so this is Google's rendering of the page.
Speed
Mobile performance score: 73
73/100Your mobile performance score is 73 (desktop: 99). Pages that score under 90 lose visitors before the first paint.
Improve image delivery
150 ms · 69 KiB4 images could be 69 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Render-blocking requests
150 ms2 files block the first paint until they finish downloading. Deferring or inlining them could save about 150 ms.
1 long task on the main thread
1 long task block the main thread while loading, the longest for 64 ms. During a long task the page ignores taps.
1 third-party service on the page
1 third-party service load with your homepage (cloudflare.com), adding 28 KiB and 38 ms of main-thread time.
Phones get a much slower page than desktops
Desktop scores 99 but mobile only 73. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Use efficient cache lifetimes
2 KiB1 file is served with short cache lifetimes, so returning visitors download them again (2 KiB).
2 checks passed
Main-thread work: 0.6 s
A phone's processor spends 0.6 s on main-thread work while loading, 73 ms of it running JavaScript. That is comfortably low.
Server response: 3 ms
3 msYour server sent the HTML in 3 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 6.8 s
6.8 sYour largest element takes 6.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Get out of debt. Get back to life. We don't just get you ou…”.
Time to Interactive: 6.8 s
6.8 sThe page becomes fully interactive after 6.8 s. Good is under 3.8 s.
Speed Index: 4.4 s
4.4 sVisually, the page fills in at 4.4 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 1.8 s
1.8 sThe first text or image appears after 1.8 s on a phone. Good is under 1.8 s.
3 images without width and height
3 images have no width and height attributes, so the layout jumps as each one loads.
9 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.4 s
1.4 sReal visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.4 s
1.4 sReal visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 660 ms
660 msReal visitors wait 660 ms for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 48% faster for real visitors
-48%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 172 ms to 86 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 35% faster for real visitors
-35%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.002
0.002The layout barely moves while loading (CLS 0.002, good is under 0.1).
Total Blocking Time: 14 ms
14 msScripts block the page for only 14 ms while loading. Good is under 200 ms.
Images and page weight
About 0.3 g of CO₂ per visit
0.30 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.30 g of CO₂e: 35.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
4 checks passed
Page weight: 1.0 MB in 30 requests
1.0 MBYour homepage downloads 1.0 MB in 30 requests on a phone: other files 596 KiB (4), images 170 KiB (12) and HTML 136 KiB (2). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
2 checks passed
Every image has alt text
All 34 images in the HTML carry an alt attribute.
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 1 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
129 internal links, 8 external
The homepage links to 129 pages on debt.com and 8 external pages.
8 checks passed
Meta description: 112 characters
Your meta description is 112 characters: “Get free, expert debt advice from Debt.com. Solutions for credit card debt, student loans, bankruptcy, and more.”.
One H1 headline
Your main headline reads: “Get out of debt.Get back to life.”.
Title: 64 characters
Your title is a healthy 64 characters: “Debt.com - Find solutions to get out of Debt and fix your Credit”.
Canonical URL set
The canonical URL is https://www.debt.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.debt.com/sitemap-index.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,322 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (19 KiB, 99 links), a plain-text guide to the site for AI tools.
Other pages
1 linked page hidden from search
/arbitration is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 74 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “%c%d font-size:0;color:transparent NaN”.
2 checks passed
Tap targets are thumb-sized
15 of 18 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
Short HSTS lifetime
HSTS is set, but max-age is 180 days; one year is the recommended minimum.
2 links through redirect chains
2 links go through two or more redirects, for example https://facebook.com/debtcom.
8 checks passed
Served over HTTPS
The homepage is served over HTTPS (debt.com).
Valid certificate (68 days left)
The certificate from Let's Encrypt · YE2 verifies for debt.com and is valid for another 68 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://debt.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
All 47 links work
All 47 links checked from your homepage (40 internal, 7 external) answered without errors.
security.txt published
A security.txt file tells researchers how to report a problem with your site.
Domain and trust
No CAA record
debt.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
debt.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 30 years old
30 yearsdebt.com was registered in Nov 1995 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Registered until Jan 2029
debt.com is registered until Jan 2029.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,182 words of copy
The homepage carries about 1,182 words of visible text.
7 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Call (844) 332-2768” and “Get Started Online”.
11 calls to action
The homepage has 11 calls to action, for example “Get a Free Evaluation”, “Contact Us” and “Get Started Online”.
1 short form
A short form (1 field at most) is right on the homepage, asking for an email.
Social proof on the page
Social proof on the homepage: 4 testimonial or review blocks, a star rating and 9 trust badges.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 6 phone links and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Email authentication
SPF does not block other senders (no all)
Your SPF record doesn't end in -all or ~all, so it doesn't stop other servers sending as you: “v=spf1 redirect=debt.com.hosted.spf-report.com”.
Email authentication score: 85/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
DKIM signing found
A DKIM key is published (selector “selector2”, “s1” and “s2”), so receivers can verify mail really came from you.
Privacy and tracking
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
2 other companies contacted
Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- CMS
- WordPress
- Framework
- Astro
- Analytics
- Google Tag Manager
- Hosting
- Railway
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This free review found 11 issues on debt.com, including 6 speed issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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