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decoinparis.be website review
Visit site (opens in a new tab)Reviewed 11 November 202633 issues · 84 checks
This review found 33 issues worth fixing on decoinparis.be, 16 of them high impact, across 84 checks. The most urgent: page weight: 23.0 MB in 472 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
One score from every part of this review. How it works
How it loaded on a phone
2.7 s
5.4 s
8.2 s
10.9 s
13.6 s
16.3 s
19.0 s
21.8 s
Speed
Main-thread work: 14.5 s
A phone's processor spends 14.5 s on main-thread work while loading, 3.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Render-blocking requests
1.4 s9 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, Cookiebot and Clarity and others), adding 1.7 MB and 1.6 s of main-thread time.
Mobile performance score: 50
50/100Your mobile performance score is 50. Pages that score under 90 lose visitors before the first paint.
Improve image delivery
986 KiB30 images could be 986 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Reduce unused JavaScript
600 ms · 334 KiBAbout 334 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.
Use efficient cache lifetimes
250 ms · 434 KiB30 files are served with short cache lifetimes, so returning visitors download them again (434 KiB).
Shopify adds 498 ms
498 msShopify costs a phone 498 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Cookiebot adds 455 ms
455 msCookiebot costs a phone 455 ms of main-thread work and 41 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,725 HTML elements
The page has 2,725 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
14 long tasks on the main thread
14 long tasks block the main thread while loading, the longest for 216 ms. During a long task the page ignores taps.
Reduce unused CSS
150 ms · 29 KiBAbout 29 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
29 KiBPolyfills for old browsers add 29 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 43 ms
43 msYour server sent the HTML in 43 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 10.8 s
10.8 sYour largest element takes 10.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 25.5 s
25.5 sThe page becomes fully interactive after 25.5 s. Good is under 3.8 s.
Speed Index: 10.1 s
10.1 sVisually, the page fills in at 10.1 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 632 ms
632 msScripts block taps and scrolling for 632 ms in total while the page loads. Good is under 200 ms.
13 images without width and height
13 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.009
0.009The layout barely moves while loading (CLS 0.009, good is under 0.1).
Images and page weight
Page weight: 23.0 MB in 472 requests
23.0 MBYour homepage downloads 23.0 MB in 472 requests on a phone: media 17.4 MB (4), images 1.7 MB (49) and scripts 1.7 MB (120). Under 2 MB keeps phones on slow connections fast.
1 image below the first screen load straight away
1 image further down the page (27 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 6.5 g of CO₂ per visit
6.51 gBy the Sustainable Web Design model, a visit to your homepage emits about 6.51 g of CO₂e: 781.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
Invalid ARIA attributes
1 element use ARIA attributes their role does not allow, which confuses screen readers.
Elements must only use permitted ARIA attributes (1 element)
Elements must only use permitted ARIA attributes: 1 element on the page fails this check, rated serious by axe-core.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
1 tap target too small
1 tap target is too small or too close together to hit reliably with a finger.
6 images without alt text
6 images have no alt text, which hurts accessibility and image search.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
button, link, and menuitem elements do not have accessible names.
button, link, and menuitem elements do not have accessible names. (2 elements).
2 links without text
2 visible links have no text or label, so screen readers cannot say where they go.
ARIA role should be appropriate for the element (1 element)
ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
1 checks passed
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 61 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 10 failed. 6 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Structured data has 1 problem
Structured data found (FurnitureStore, Organization and WebSite) but with 1 problem, for example “Organization: url points at a different host (https://decoinparis.com)”.
283 internal links, 13 external
The homepage links to 283 pages on decoinparis.be and 13 external pages.
7 checks passed
Meta description: 115 characters
Your meta description is 115 characters: “Canapés, tables, lits, chaises et rangements design. Expédition sous 48h sur stock. Showrooms Paris 17e et Herblay.”.
One H1 headline
Your main headline reads: “Mobilier design et contemporain — DecoInParis”.
Title: 45 characters
Your title is a healthy 45 characters: “Mobilier design et contemporain | DecoInParis”.
Canonical URL set
The canonical URL is https://decoinparis.be/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://decoinparis.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,910 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://decoinparis.be/llms.txt (2 KiB, 0 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
https://decoinparis.be/collections/black-november has no meta description, so Google writes the search snippet from whatever text it finds.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 120 found) and read each the way a search engine does.
6 checks passed
Linked pages load
2 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 2 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
Requests the notification permission on page load
Requests the notification permission on page load.
2 checks passed
Tap targets are thumb-sized
28 of 31 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 475 words of copy
The homepage carries about 475 words of visible text.
6 checks passed
23 short forms
23 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 123 testimonial or review blocks and a star rating.
Analytics in place
Analytics detected: Google Analytics and Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 3 phone links and 0 email links.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Microsoft Clarity (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.
10 cookies set on arrival
10Opening the homepage sets 10 cookies (measured from a US location before any click).
22 other companies contacted
Loading the homepage contacts 22 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Cookiebot
A consent management tool (Cookiebot) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at decoinparis.be, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 15 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Judge Me Reviews · Klaviyo Email Marketing Sms · Wishlist Hero · Tinyseo Ai Seo Speed · Gorgias Live Chat Helpdesk · Scalapay On Site Messaging · Instafeed · Langshop · Simprosys Google Shopping Feed · Mida Fraud Ip Blocker · Hidepay · Bespoke Shipping · Scalapay Widget Installer Prod · Now In Stock · Pushowl
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Analytics | Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 33 issues on decoinparis.be, including 15 speed issues, 1 SEO issue and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.