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detinmarin.cl website review

Visit site (opens in a new tab)Reviewed 13 November 202634 issues · 78 checks

This review found 34 issues worth fixing on detinmarin.cl, 8 of them high impact, across 78 checks. The most urgent: page weight: 6.2 MB in 509 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.7 s1.3 sMay 23Nov 71.6 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.4 s
May 30, 20261.4 s
Jun 6, 20261.4 s
Jun 13, 20261.3 s
Jun 20, 20261.3 s
Jun 27, 20261.3 s
Jul 4, 20261.3 s
Jul 11, 20261.4 s
Jul 18, 20261.5 s
Jul 25, 20261.3 s
Aug 1, 20261.3 s
Aug 8, 20261.4 s
Aug 15, 20261.4 s
Aug 22, 20261.4 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.6 s
Oct 17, 20261.5 s
Oct 24, 20261.5 s
Oct 31, 20261.5 s
Nov 7, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
184 ms140 msMay 23Nov 7178 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026146 ms
May 30, 2026145 ms
Jun 6, 2026149 ms
Jun 13, 2026147 ms
Jun 20, 2026152 ms
Jun 27, 2026152 ms
Jul 4, 2026146 ms
Jul 11, 2026151 ms
Jul 18, 2026158 ms
Jul 25, 2026152 ms
Aug 1, 2026159 ms
Aug 8, 2026159 ms
Aug 15, 2026155 ms
Aug 22, 2026158 ms
Aug 29, 2026157 ms
Sep 5, 2026162 ms
Sep 12, 2026146 ms
Oct 17, 2026173 ms
Oct 24, 2026179 ms
Oct 31, 2026173 ms
Nov 7, 2026178 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of detinmarin.cl (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. detinmarin.cl at 1.2 s1.2 s
  2. detinmarin.cl at 2.4 s2.4 s
  3. detinmarin.cl at 3.6 s3.6 s
  4. detinmarin.cl at 4.8 s4.8 s
  5. detinmarin.cl at 6.0 s6.0 s
  6. detinmarin.cl at 7.2 s7.2 s
  7. detinmarin.cl at 8.4 s8.4 s
  8. detinmarin.cl at 9.6 s9.6 s

Speed

9 to fix57
  • Main-thread work: 6.2 s

    A phone's processor spends 6.2 s on main-thread work while loading, 1.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Reduce unused JavaScript

    950 ms · 181 KiB

    About 181 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 950 ms faster on a phone.

  • Mobile performance score: 57

    57/100

    Your mobile performance score is 57. Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, Klaviyo and bookthatapp.com and others), adding 1.7 MB and 672 ms of main-thread time.

  • Reduce unused CSS

    450 ms · 57 KiB

    About 57 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Shopify adds 212 ms

    212 ms

    Shopify costs a phone 212 ms of main-thread work and 617 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,407 HTML elements

    The page has 2,407 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Klaviyo adds 172 ms

    172 ms

    Klaviyo costs a phone 172 ms of main-thread work and 320 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • bookthatapp.com adds 143 ms

    143 ms

    bookthatapp.com costs a phone 143 ms of main-thread work and 389 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 8 long tasks on the main thread

    8 long tasks block the main thread while loading, the longest for 234 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    200 ms · 18 KiB

    6 files are served with short cache lifetimes, so returning visitors download them again (18 KiB).

  • Render-blocking requests

    200 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 200 ms.

  • Legacy JavaScript

    150 ms · 19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Improve image delivery

    85 KiB

    3 images could be 85 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 9 ms

    9 ms

    Your server sent the HTML in 9 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Largest Contentful Paint: 17.7 s

    17.7 s

    Your largest element takes 17.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 14.3 s

    14.3 s

    Visually, the page fills in at 14.3 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 21.5 s

    21.5 s

    The page becomes fully interactive after 21.5 s. Good is under 3.8 s.

  • Tap response (INP) got 21% slower for real visitors

    +21%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 146 ms to 178 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 232 ms

    232 ms

    Scripts block taps and scrolling for 232 ms in total while the page loads. Good is under 200 ms.

  • 7 images without width and height

    7 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    +9%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.6 s

    1.6 s

    Real visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 178 ms

    178 ms

    Real visitors wait 178 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 742 ms

    742 ms

    Real visitors wait 742 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix63
  • Page weight: 6.2 MB in 509 requests

    6.2 MB

    Your homepage downloads 6.2 MB in 509 requests on a phone: images 3.0 MB (24), scripts 1.4 MB (207) and other files 1.3 MB (240). Under 2 MB keeps phones on slow connections fast.

  • 7 images below the first screen load straight away

    7 images further down the page (641 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.7 g of CO₂ per visit

    1.75 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.75 g of CO₂e: 209.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9397
  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • 17 links without text

    17 visible links have no text or label, so screen readers cannot say where they go.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

1 checks passed
  • 56 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 56 WCAG 2.2 A/AA and best-practice rules on the phone render: 56 passed and 0 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9288
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is short (56 characters)

    Your meta description is only 56 characters: “Experiencias de juego y vinculación para padres y niños.”. 70 to 160 characters is enough to sell the click.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 107 internal links, 9 external

    The homepage links to 107 pages on detinmarin.cl and 9 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “De Tin Marín”.

  • Title: 43 characters

    Your title is a healthy 43 characters: “De Tin Marin - Tienda Online – De Tin Marín”.

  • Canonical URL set

    The canonical URL is https://detinmarin.cl/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://detinmarin.cl/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,668 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://detinmarin.cl/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 3 pages without a meta description

    https://detinmarin.cl/pages/empresas, https://detinmarin.cl/pages/celebra-en-el-estudio-creativo and https://detinmarin.cl/blogs/blog have no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages without an H1

    https://detinmarin.cl/pages/empresas, https://detinmarin.cl/pages/quienes-somos, https://detinmarin.cl/products/giftcard-de-tin-marin and https://detinmarin.cl/pages/estudio-creativo have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 45 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Uncaught (in promise) TypeError: Cannot destructure property 'name' of 'e' as it is undefined.”.

2 checks passed
  • Tap targets are thumb-sized

    17 of 21 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Thin social proof

    Social proof on the homepage: 136 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • Only about 189 words

    The homepage has only about 189 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

2 checks passed
  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 15 cookies set on arrival

    15

    Opening the homepage sets 15 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 27 other companies contacted

    Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at detinmarin.cl, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 6 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Instafeed · Bta Booking App · Judge Me Reviews · Klaviyo Email Marketing Sms · privy.com · bookthatapp.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
Tailwind CSS
E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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