devilwalking.com website review

Not measured in this review.

• Fails Core Web Vitals for real visitors

  Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

• Real-user INP: 580 ms

  580 ms

  Real visitors wait 580 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

• Tap response (INP) got 261% slower for real visitors

  +261%

  Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 171 ms to 580 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Page weight: 3.7 MB

  3.7 MB

  Your homepage downloads 3.7 MB on a phone, 1.0 MB of it images (29%). Under 2 MB keeps phones on slow connections fast.

• 1 image far larger than shown

  31 KiB

  1 image is downloaded at several times the size a phone draws it, for example halloween-costumes-header.jpg at 349 px wide, shown at 78 px. Resized copies would save about 31 KiB.

  Elements (1)

• 2 images below the first screen load straight away

  2 images further down the page (163 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  Elements (2)

• About 1.0 g of CO₂ per visit

  1.04 g

  By the Sustainable Web Design model, a visit to your homepage emits about 1.04 g of CO₂e: 124.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

• 28 buttons without a name

  28 buttons have no accessible name, so screen readers announce just “button”.

  Elements (3)

• 28 text elements with low contrast

  28 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  Elements (3)

• 48 images without alt text

  48 images have no alt text, which hurts accessibility and image search.

  View sourceElements (3)

• Page should contain a level-one heading (1 element)

  Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  Elements (1)

• All page content should be contained by landmarks (1 element)

  All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  Elements (1)

• 27 links without text

  27 visible links have no text or label, so screen readers cannot say where they go.

  Elements (3)

• No H1 headline

  There is no <h1>, so neither visitors nor Google get a clear main headline.

• 354 internal links, 12 external

  The homepage links to 354 pages on devilwalking.com and 12 external pages.

• 2 pages share a title

  https://devilwalking.com/collections/rave-clothing-and-outfits and https://devilwalking.com/sets-tops all use the title “Rave Outfits & Clothing for Festivals”. Search engines can't tell which page to show for a search, so each competes with the others.

  Elements (2)

• 5 pages share a meta description

  https://devilwalking.com/collections/rave-clothing-and-outfits and https://devilwalking.com/sets-tops use the same meta description. A description written for each page earns more clicks.

• 13 pages without an H1

  https://devilwalking.com/collections/rave-clothing-and-outfits, https://devilwalking.com/collections/most-wanted, https://devilwalking.com/sets-tops, https://devilwalking.com/collections/rave-accessories, https://devilwalking.com/collections/rave-clothing-and-outfits/neon and https://devilwalking.com/collections/rave-clothing-and-outfits/mesh and 7 others have no <h1> headline, so visitors and search engines get no clear main topic.

• 3 pages slow to respond

  https://devilwalking.com/sets-tops, https://devilwalking.com/collections/rave-accessories and https://devilwalking.com/collections/two-piece-sets took over 3 s to send their HTML from our server.

• 15 internal pages checked

  We fetched 15 pages linked from your homepage (of 108 found) and read each the way a search engine does.

• 3 JavaScript errors while loading

  3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_CONNECTION_RESET”.

• No call to action on the first screen

  On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

• Local business without LocalBusiness data

  Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

• No phone number on the homepage

  A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

• Thin social proof

  Social proof on the homepage: 1 testimonial or review block. Pairing it with named testimonials or customer logos makes it far more convincing.

• No direct contact details

  No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

• No opening hours

  The homepage shows no opening hours. If customers visit or call, show when.

• No map or directions link

  There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

• About 1,021 words of copy

  The homepage carries about 1,021 words of visible text.

• Urgency cues

  The page uses urgency cues (a countdown or limited-time wording).

• 9 trackers load before any consent

  9

  Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 4 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

• 33 cookies set on arrival

  33

  Opening the homepage sets 33 cookies (measured from a US location before any click).

• No consent tool detected

  No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

• 48 other companies contacted

  Loading the homepage contacts 48 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.