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disneyplus.com website review
Visit site (opens in a new tab)Reviewed 12 October 202634 issues · 91 checks
This review found 34 issues worth fixing on disneyplus.com, 12 of them high impact, across 91 checks. The most urgent: disney-plus.net adds 1.8 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.
Show as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Apr 18, 2026 | 2.9 s |
| Apr 25, 2026 | 2.9 s |
| May 2, 2026 | 2.9 s |
| May 9, 2026 | 2.9 s |
| May 16, 2026 | 2.8 s |
| May 23, 2026 | 2.8 s |
| May 30, 2026 | 2.8 s |
| Jun 6, 2026 | 2.9 s |
| Jun 13, 2026 | 3.0 s |
| Jun 20, 2026 | 3.2 s |
| Jun 27, 2026 | 3.4 s |
| Jul 4, 2026 | 3.6 s |
| Jul 11, 2026 | 3.7 s |
| Jul 18, 2026 | 3.8 s |
| Jul 25, 2026 | 3.8 s |
| Aug 1, 2026 | 3.7 s |
| Aug 8, 2026 | 3.6 s |
| Aug 15, 2026 | 3.6 s |
| Aug 22, 2026 | 3.5 s |
| Aug 29, 2026 | 3.5 s |
| Sep 5, 2026 | 3.4 s |
| Sep 12, 2026 | 3.5 s |
| Sep 19, 2026 | 3.5 s |
| Sep 26, 2026 | 3.6 s |
| Oct 3, 2026 | 3.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Apr 18, 2026 | 166 ms |
| Apr 25, 2026 | 163 ms |
| May 2, 2026 | 165 ms |
| May 9, 2026 | 167 ms |
| May 16, 2026 | 168 ms |
| May 23, 2026 | 170 ms |
| May 30, 2026 | 171 ms |
| Jun 6, 2026 | 172 ms |
| Jun 13, 2026 | 176 ms |
| Jun 20, 2026 | 178 ms |
| Jun 27, 2026 | 183 ms |
| Jul 4, 2026 | 187 ms |
| Jul 11, 2026 | 192 ms |
| Jul 18, 2026 | 195 ms |
| Jul 25, 2026 | 195 ms |
| Aug 1, 2026 | 194 ms |
| Aug 8, 2026 | 191 ms |
| Aug 15, 2026 | 188 ms |
| Aug 22, 2026 | 186 ms |
| Aug 29, 2026 | 181 ms |
| Sep 5, 2026 | 191 ms |
| Sep 12, 2026 | 213 ms |
| Sep 19, 2026 | 237 ms |
| Sep 26, 2026 | 262 ms |
| Oct 3, 2026 | 272 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
disney-plus.net adds 1.8 s
1.8 sdisney-plus.net costs a phone 1.8 s of main-thread work and 1.3 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 8.7 s
A phone's processor spends 8.7 s on main-thread work while loading, 6.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
3,973 HTML elements
The page has 3,973 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (disney-plus.net, Adobe Tag Manager and Google Tag Manager and others), adding 5.1 MB and 4.0 s of main-thread time.
Adobe Tag Manager adds 671 ms
671 msAdobe Tag Manager costs a phone 671 ms of main-thread work and 139 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
disney.com adds 457 ms
457 msdisney.com costs a phone 457 ms of main-thread work and 1.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 492 ms
492 msGoogle Tag Manager costs a phone 492 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google CDN adds 229 ms
229 msGoogle CDN costs a phone 229 ms of main-thread work and 730 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 21 ms
21 msYour server sent the HTML in 21 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 7.8 s
7.8 sReal visitors wait 7.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
First Contentful Paint: 10.0 s
10.0 sThe first text or image appears after 10.0 s on a phone. Good is under 1.8 s.
Speed Index: 11.1 s
11.1 sVisually, the page fills in at 11.1 s (Speed Index). Good is under 3.4 s.
Tap response (INP) got 62% slower for real visitors
+62%Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 166 ms to 272 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 24% slower for real visitors
+24%Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 2.9 s to 3.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 1.9 s
1.9 sReal visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.2 s
1.2 sReal visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.
3 checks passed
Real-user INP: 176 ms
176 msReal visitors wait 176 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 7.9 MB in 538 requests
7.9 MBYour homepage downloads 7.9 MB in 538 requests on a phone: scripts 5.0 MB (248), images 1.6 MB (99) and other files 871 KiB (171). Under 2 MB keeps phones on slow connections fast.
About 2.2 g of CO₂ per visit
2.25 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.25 g of CO₂e: 269.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
11 links without text
11 visible links have no text or label, so screen readers cannot say where they go.
Headings skip levels
Headings skip levels (h1 → h5, h3 → h6 and h3 → h6), which makes the page harder to scan with a screen reader.
1 checks passed
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 0 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
robots.txt blocks all crawlers
Your robots.txt disallows the whole site for every crawler, so search engines are told to stay out.
Title is long (67 characters)
Your title is 67 characters, so Google will cut it off around 60: “Disney+ | Stream Movies, TV Shows, Documentaries & More | U.S. Site”.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
4 links with vague text
4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
81 internal links, 28 external
The homepage links to 81 pages on disneyplus.com and 28 external pages.
5 checks passed
Meta description: 155 characters
Your meta description is 155 characters: “Access your favorite entertainment with Disney+. Disney+ is the streaming home for Disney, Hulu, ESPN, Pixar, Marvel, S…”.
One H1 headline
Your main headline reads: “Every Story. Every Genre. Bundled Your Way.”.
Canonical URL set
The canonical URL is https://www.disneyplus.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
XML sitemap found
Your XML sitemap is reachable at https://www.disneyplus.com/sitemap.xml.
AI search readiness
robots.txt blocks 1 AI answer engine crawler
1 of 6Your robots.txt shuts out Perplexity (Perplexity-User). These fetch pages to answer people's questions and cite the source, so your site can't be quoted or linked in those answers.
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
Text is in the HTML
Your server sends the page's text in the HTML (3,802 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages without an H1
/commerce/cadence and /commerce/billing have no <h1> headline, so visitors and search engines get no clear main topic.
2 pages with very little text
/commerce/cadence and /commerce/billing have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 59 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 third-party cookies
3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://prod-static.disney-plus.net/us-east-1/disneyPlus/marketing-unified/_next/static/cs…”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
2 checks passed
Tap targets are thumb-sized
28 of 31 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
HTTP/1.1 only
The server only offers HTTP/1.1, so browsers open several connections and load files more slowly. Most hosts and CDNs turn on HTTP/2 with a setting.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
4 checks passed
Served over HTTPS
The homepage is served over HTTPS (disneyplus.com).
Valid certificate (33 days left)
The certificate from COMODO CA Limited · COMODO RSA Organization Validation Secure Server CA verifies for disneyplus.com and is valid for another 33 days.
http:// redirects to https
http://disneyplus.com redirects to the secure version.
All 60 links work
All 60 links checked from your homepage (40 internal, 20 external) answered without errors.
Domain and trust
No CAA record
disneyplus.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
disneyplus.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 26 years old
26 yearsdisneyplus.com was registered in Mar 2000 through CSC Corporate Domains, Inc.. An established domain carries more trust with email providers and search engines.
Registered until Mar 2027
disneyplus.com is registered until Mar 2027.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
About 1,484 words of copy
The homepage carries about 1,484 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
3 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Terms apply” and “Additional terms apply”.
21 calls to action
The homepage has 21 calls to action, for example “Terms apply”, “Additional terms apply” and “SIGN UP ON HULU”.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Email authentication
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 80/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
DMARC policy: quarantine
DMARC tells receivers to quarantine mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:sn-spf.disneyplus.com include:_spf.salesforce.com -all”.
Privacy and tracking
2 cookies set on arrival
2Opening the homepage sets 2 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
7 other companies contacted
Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Go beyond the website
What your $25 Growth Playbook adds
This free review found 34 issues on disneyplus.com, including 16 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
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- Refresh the playbook later to see what changed
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