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easterngraphics.com website review

Visit site (opens in a new tab)Reviewed 21 October 202638 issues · 74 checks

This review found 38 issues worth fixing on easterngraphics.com, 13 of them high impact, across 74 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s1.5 sMay 2Oct 102.1 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.7 s
May 9, 20261.9 s
May 16, 20261.6 s
May 23, 20261.9 s
May 30, 20261.9 s
Jun 6, 20261.9 s
Jun 13, 20262.2 s
Jun 20, 20262.1 s
Jun 27, 20262.1 s
Jul 4, 20262.1 s
Jul 11, 20262.1 s
Jul 18, 20262.1 s
Aug 1, 20262.3 s
Aug 22, 20262.3 s
Sep 5, 20262.1 s
Sep 12, 20262.1 s
Sep 19, 20262.0 s
Sep 26, 20262.2 s
Oct 3, 20262.1 s
Oct 10, 20262.1 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of easterngraphics.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. easterngraphics.com at 0.9 s0.9 s
  2. easterngraphics.com at 1.7 s1.7 s
  3. easterngraphics.com at 2.6 s2.6 s
  4. easterngraphics.com at 3.4 s3.4 s
  5. easterngraphics.com at 4.3 s4.3 s
  6. easterngraphics.com at 5.1 s5.1 s
  7. easterngraphics.com at 6.0 s6.0 s
  8. easterngraphics.com at 6.8 s6.8 s

Speed

10 to fix63
  • Improve image delivery

    3.0 s · 630 KiB

    6 images could be 630 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.0 s faster on a phone.

  • Use efficient cache lifetimes

    1.7 s · 729 KiB

    9 files are served with short cache lifetimes, so returning visitors download them again (729 KiB).

  • Render-blocking requests

    1.9 s

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.9 s.

  • Font display

    1.1 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.1 s).

  • Mobile performance score: 63

    63/100

    Your mobile performance score is 63 (desktop: 74). Pages that score under 90 lose visitors before the first paint.

  • 2 third-party services on the page

    2 third-party services load with your homepage (Vimeo and pcon-solutions.com), adding 8.6 MB and 101 ms of main-thread time.

  • Vimeo adds 101 ms

    101 ms

    Vimeo costs a phone 101 ms of main-thread work and 8.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 94 KiB

    About 94 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Reduce unused JavaScript

    286 KiB

    About 286 KiB of JavaScript is downloaded but never used on this page.

  • pcon-solutions.com adds 0 ms

    0 ms

    pcon-solutions.com costs a phone 0 ms of main-thread work and 426 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 101 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 1.5 s

    A phone's processor spends 1.5 s on main-thread work while loading, 705 ms of it running JavaScript. That is comfortably low.

  • Server response: 3 ms

    3 ms

    Your server sent the HTML in 3 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix66
  • Speed Index: 11.9 s

    11.9 s

    Visually, the page fills in at 11.9 s (Speed Index). Good is under 3.4 s.

  • Largest Contentful Paint: 5.9 s

    5.9 s

    Your largest element takes 5.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “EasternGraphics is an internationally operating company wit…”. Most of its time is element render delay (3.8 s).

  • Time to Interactive: 11.5 s

    11.5 s

    The page becomes fully interactive after 11.5 s. Good is under 3.8 s.

  • First Contentful Paint: 2.1 s

    2.1 s

    The first text or image appears after 2.1 s on a phone. Good is under 1.8 s.

  • Cumulative Layout Shift: 0.12

    0.12

    The layout shifts by 0.12 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) got 14% slower for real visitors

    +14%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.7 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

1 checks passed
  • Total Blocking Time: 30 ms

    30 ms

    Scripts block the page for only 30 ms while loading. Good is under 200 ms.

Images and page weight

3 to fix53
  • Page weight: 9.7 MB in 62 requests

    9.7 MB

    Your homepage downloads 9.7 MB in 62 requests on a phone: other files 7.8 MB (15), images 823 KiB (9) and scripts 646 KiB (31). Under 2 MB keeps phones on slow connections fast.

  • 7 images in older formats

    7 images (801 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 4 images below the first screen load straight away

    4 images further down the page (691 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.7 g of CO₂ per visit

    2.74 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.74 g of CO₂e: 328.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9094
  • 8 tap targets too small

    8 tap targets are too small or too close together to hit reliably with a finger.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 3 images without alt text

    3 images have no alt text, which hurts accessibility and image search.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Headings skip levels

    Headings skip levels (h2 → h6), which makes the page harder to scan with a screen reader.

1 checks passed
  • 53 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 57 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8578
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 2 H1 headlines

    There are 2 <h1> headlines (“Home” and “Design. Great. Spaces.”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 58 internal links, 13 external

    The homepage links to 58 pages on easterngraphics.com and 13 external pages.

4 checks passed
  • Title: 54 characters

    Your title is a healthy 54 characters: “EasternGraphics – Solutions for interior professionals”.

  • Canonical URL set

    The canonical URL is https://www.easterngraphics.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.easterngraphics.com/wp-sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.easterngraphics.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (694 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix88
  • 8 pages share a title

    /, https://www.easterngraphics.com/de, https://www.easterngraphics.com/it, https://www.easterngraphics.com/pt-pt, https://www.easterngraphics.com/es and https://www.easterngraphics.com/tr and 2 others all use the title “EasternGraphics – Solutions for interior professionals”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 15 pages without a meta description

    https://www.easterngraphics.com/solutions, https://www.easterngraphics.com/news, https://www.easterngraphics.com/career, https://www.easterngraphics.com/certificates, https://www.easterngraphics.com/nl and https://www.easterngraphics.com/fr and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 23 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 5888
  • 2 small tap targets

    2 of 9 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 third-party cookies

    2 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • A 8-field form

    Your longest form asks for 8 fields (5 required). Every extra field lowers completion.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 623 words of copy

    The homepage carries about 623 words of visible text.

1 checks passed
  • 7 calls to action

    The homepage has 7 calls to action, for example “Join EasternGraphics”, “Contact” and “Learn more »”.

Privacy and tracking

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 5 other companies contacted

    Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at easterngraphics.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery

Upkeep, stack, hiring and company data from programmable.info

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