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emmanoah.ch website review

Visit site (opens in a new tab)Reviewed 12 November 202619 issues · 58 checks

This review found 19 issues worth fixing on emmanoah.ch, 9 of them high impact, across 58 checks. The most urgent: page weight: 28.7 MB. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Site score

Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.

Real-visitor load time (LCP)75th percentile, phones
1.6 s1.1 sMay 23Nov 71.2 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.4 s
May 30, 20261.4 s
Jun 6, 20261.4 s
Jun 13, 20261.5 s
Jun 20, 20261.5 s
Jun 27, 20261.5 s
Jul 4, 20261.5 s
Jul 11, 20261.5 s
Jul 18, 20261.5 s
Jul 25, 20261.4 s
Aug 1, 20261.4 s
Aug 8, 20261.5 s
Aug 15, 20261.4 s
Aug 22, 20261.4 s
Aug 29, 20261.4 s
Sep 5, 20261.4 s
Sep 12, 20261.4 s
Sep 19, 20261.3 s
Sep 26, 20261.3 s
Oct 3, 20261.2 s
Oct 10, 20261.2 s
Oct 17, 20261.2 s
Oct 24, 20261.2 s
Oct 31, 20261.2 s
Nov 7, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
188 ms137 msMay 23Nov 7162 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026143 ms
May 30, 2026153 ms
Jun 6, 2026154 ms
Jun 13, 2026156 ms
Jun 20, 2026158 ms
Jun 27, 2026160 ms
Jul 4, 2026162 ms
Jul 11, 2026173 ms
Jul 18, 2026173 ms
Jul 25, 2026170 ms
Aug 1, 2026169 ms
Aug 8, 2026156 ms
Aug 15, 2026154 ms
Aug 22, 2026146 ms
Aug 29, 2026164 ms
Sep 5, 2026173 ms
Sep 12, 2026175 ms
Sep 19, 2026182 ms
Sep 26, 2026179 ms
Oct 3, 2026174 ms
Oct 10, 2026174 ms
Oct 17, 2026172 ms
Oct 24, 2026169 ms
Oct 31, 2026168 ms
Nov 7, 2026162 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

No screenshot is available for this review.

Speed

Not measured in this review.

Core Web Vitals

100
  • Tap response (INP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 143 ms to 162 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 162 ms

    162 ms

    Real visitors wait 162 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.8 s

    0.8 s

    Real visitors see the first content after 0.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 373 ms

    373 ms

    Real visitors wait 373 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 15% faster for real visitors

    -15%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

4 to fix25
  • Page weight: 28.7 MB

    28.7 MB

    Your homepage downloads 28.7 MB on a phone, 26.8 MB of it images (94%). Under 2 MB keeps phones on slow connections fast.

  • 6 images over 500 KB

    6 images weigh 3.2 MB together. On a phone connection a single image that size takes seconds.

  • 2 images far larger than shown

    607 KiB

    2 images are downloaded at several times the size a phone draws them, for example TWM_Essential_Taupe_Mood_1.jpg at 2,000 px wide, shown at 70 px. Resized copies would save about 607 KiB.

  • 24 images in older formats

    24 images (9.2 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 8.1 g of CO₂ per visit

    8.13 g

    By the Sustainable Web Design model, a visit to your homepage emits about 8.13 g of CO₂e: 976.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

7 to fix90
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 48 text elements with low contrast

    48 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 3 tap targets too small

    3 tap targets are too small or too close together to hit reliably with a finger.

  • Elements must only use permitted ARIA attributes (2 elements)

    Elements must only use permitted ARIA attributes: 2 elements on the page fail this check, rated serious by axe-core.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (90 elements)

    All page content should be contained by landmarks: 90 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

1 checks passed
  • 54 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 61 WCAG 2.2 A/AA and best-practice rules on the phone render: 54 passed and 7 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fix91
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is long (319 characters)

    Your meta description is 319 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 523 internal links, 16 external

    The homepage links to 523 pages on emmanoah.ch and 16 external pages.

6 checks passed
  • One H1 headline

    Your main headline reads: “emma & noah”.

  • Title: 41 characters

    Your title is a healthy 41 characters: “emma & noah | Nur das Beste für Dein Baby”.

  • Canonical URL set

    The canonical URL is https://emmanoah.ch/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://emmanoah.ch/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,160 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://emmanoah.ch/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 1 page without an H1

    https://emmanoah.ch/pages/geschenke-fur-werdende-eltern-und-babys has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 183 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fix87
  • 28 small tap targets

    28 of 69 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 2,179 words of copy

    The homepage carries about 2,179 words of visible text.

4 checks passed
  • 1 call to action

    The homepage has 1 call to action, for example “◎ Start Picking Placement”.

  • 5 short forms

    5 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 1 testimonial or review block and 1 trust badge.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Klaviyo and Microsoft Clarity (measured from a US location before any click). A consent tool (Usercentrics) is installed; check it blocks these until visitors agree where the law requires it.

  • 17 cookies set on arrival

    17

    Opening the homepage sets 17 cookies, 3 of them by other companies (measured from a US location before any click).

  • 39 other companies contacted

    Loading the homepage contacts 39 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Usercentrics

    A consent management tool (Usercentrics) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at emmanoah.ch, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 7 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Elevar Conversion Tracking · Hreflang Tags · Sc Easy 404 Ai Redirects · Emmanoah Bundles · Klaviyo Email Marketing Sms · Orbe Geolocation · Reviews Co Uk Product And Merchant Review Collection

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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