encorewire.com website review

About 1.7 MB of JavaScript is downloaded but never used on this page.

8 third-party services load with your homepage (YouTube, Google Tag Manager and Google CDN and others), adding 3.4 MB and 1.3 s of main-thread time.

Your mobile performance score is 76. Pages that score under 90 lose visitors before the first paint.

YouTube costs a phone 679 ms of main-thread work and 2.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Google Tag Manager costs a phone 516 ms of main-thread work and 933 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 300 ms.

A phone's processor spends 2.6 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Google CDN costs a phone 70 ms of main-thread work and 349 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

13 long tasks block the main thread while loading, the longest for 186 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

About 75 KiB of CSS is downloaded but never applied on this page.

1 image could be 9 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

3 files are served with short cache lifetimes, so returning visitors download them again (3 KiB).

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

The page becomes fully interactive after 22.2 s. Good is under 3.8 s.

Visually, the page fills in at 9.0 s (Speed Index). Good is under 3.4 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.7 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

Scripts block taps and scrolling for 575 ms in total while the page loads. Good is under 200 ms.

1 image have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 112 ms to 130 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 3.6 MB in 72 requests on a phone: scripts 3.1 MB (24), HTML 165 KiB (3) and stylesheets 149 KiB (5). Under 2 MB keeps phones on slow connections fast.

1 image is downloaded at several times the size a phone draws it, for example MRH_Badge_White-89x89.svg at 390 px wide, shown at 91 px. Resized copies would save about 25 KiB.

1 image further down the page (50 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 1.03 g of CO₂e: 123.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 image has no alt text, which hurts accessibility and image search.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

11 visible links have no text or label, so screen readers cannot say where they go.

There is no <h1>, so neither visitors nor Google get a clear main headline.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

No twitter:card tag. X falls back to Open Graph, which is incomplete here.

The homepage links to 68 pages on encorewire.com and 12 external pages.

There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

/products/new-products.html, /industries/index.html, /industries/data-centers.html, /industries/airport-expansion.html, /industries/oil-gas.html and /industries/transit.html and 1 other use the same meta description. A description written for each page earns more clicks.

/products/features-and-benefits.html, /products/tools-and-resources/index.html, /industries/healthcare.html, /industries/data-centers.html and /industries/airport-expansion.html took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 44 found) and read each the way a search engine does.

2 images failed to load on a phone, for example https://encorewire-prod.imgix.net/.

5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

3 of 9 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

5 errors were logged to the browser console while the page loaded, for example “Mixed Content: The page at 'https://www.encorewire.com/' was loaded over HTTPS, but requested an insecure font 'http://…”.

Chrome logged issues while loading the page (“Mixed content”).

No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

No Content-Security-Policy header, the main browser-side defence against injected scripts.

Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

encorewire.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

encorewire.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

The homepage shows no opening hours. If customers visit or call, show when.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

There is no form on the homepage, so every lead has to click through to another page first.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 623 words of visible text.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 8 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 14 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.